Digital Growth & SEO Manager

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About Us

At The Science Of Good Health, we are building a science-backed health and wellness brand focused on empowering individuals through trustworthy information and high-quality products. As we expand, we are looking for a data-driven and creative Digital Growth & SEO Manager to own our organic growth strategy and web performance.

Role Overview

We’re looking for a strategic, hands-on marketer who can lead SEO, website performance, and organic traffic initiatives. This role is ideal for someone who understands both technical SEO and content strategy, and can work closely with design, content, and product teams to optimize the end-to-end user experience on our digital platforms.

Key Responsibilities

🔍 SEO Strategy & Execution

• Own and execute the full-stack SEO strategy (on-page, off-page, and technical)
• Conduct keyword research, competitor analysis, and content gap audits
• Optimize product pages, blogs, landing pages, and website structure for organic performance
• Manage link-building campaigns and outreach strategies

🌐 Website Performance & Management

• Oversee the day-to-day operations of the website (performance, user flow, CRO)
• Work with developers/designers to implement UX and speed improvements
• Ensure website is optimized for mobile and Core Web Vitals
• Track uptime, broken links, redirects, and SEO compliance issues

📈 Analytics & Growth Monitoring

• Use tools like Google Analytics, Search Console, SEMrush, Ahrefs, Hotjar, etc. to track performance
• Create dashboards and reports to measure KPIs: traffic, CTR, bounce rates, conversion rates, rankings, etc.
• Continuously test, analyze, and optimize landing pages, CTAs, and funnel flows

✍️ Content Collaboration

• Work with content writers to create SEO-optimized blogs, FAQs, guides, and category content
• Align content planning with keyword opportunities and brand goals
• Ensure all content adheres to E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) principles

🤝 Cross-Functional Coordination

• Collaborate with marketing, product, and design teams for campaigns, product launches, and feature rollouts
• Coordinate with paid media teams to ensure organic and paid efforts align for performance

Qualifications

• 3–5 years of experience in SEO, website management, or digital growth roles
• Proven track record of driving organic traffic growth and improving website performance
• Strong knowledge of SEO tools (e.g., Google Search Console, Ahrefs, SEMrush, Screaming Frog)
• Familiarity with CMS platforms like WordPress, Webflow, or Shopify
• Hands-on experience with Google Analytics, GA4, Tag Manager, and heatmaps (Hotjar/Crazy Egg)
• Understanding of HTML/CSS and basic technical SEO principles
• Strong analytical skills and data-driven mindset
• Excellent communication and project management skills

Preferred Skills

• Experience in health/wellness/e-commerce domains
• CRO knowledge or exposure to A/B testing tools like Optimizely or VWO
• Experience working in fast-paced startups or D2C brands

To Apply

Send your resume, portfolio of growth results or SEO projects, and a brief cover letter to hr@thescienceofgoodhealth.com

Subject: Application – Digital Growth & SEO Manager