Demand Generation Specialist

Company Overview:

Role Overview:

Responsibilities

• Develop and manage outbound sales strategies using LinkedIn Sales Navigator, Apollo, and Instantly to identify, nurture, and convert leads into qualified opportunities
• Leverage AI tools to create high-quality, engaging, and relevant blog content aimed at educating and converting target audiences
• Design and execute cold email outreach campaigns, including crafting compelling messaging, segmenting target audiences, and analyzing results to optimize conversion rates
• Create and manage outbound sales funnels to drive continuous engagement and ensure consistent lead flow
• Collaborate closely with sales, marketing, and product teams to align outbound activities with overall business objectives
• Continuously analyze campaign performance, utilizing insights to optimize strategies, messaging, and outreach techniques
• Maintain an up-to-date understanding of industry best practices, competitor activities, and innovative outbound tactics
  

Requirements

• Proven experience (2-4 years) in demand generation, lead generation, outbound marketing, or related roles
• Hands-on expertise using LinkedIn Sales Navigator, Apollo.io, Instantly, and similar outbound and automation tools
• Proficient in using AI-driven tools (e.g., ChatGPT, Jasper, Copy.ai) to produce relevant, high-quality content for blogs and emails
• Strong knowledge of email deliverability best practices, outreach personalization, and CRM systems like HubSpot
• Analytical mindset with a track record of effectively measuring, analyzing, and optimizing campaign performance
• Excellent written and verbal communication skills, demonstrating clear, compelling, and persuasive messaging
• Comfortable working in a dynamic, fast-paced environment and adapting quickly to new tools and platforms
  

Why Join Us?

• Join a pioneering team in the rapidly growing creator economy
• Work closely with talented, motivated individuals in a collaborative and innovative culture
• Opportunity for growth, learning, and making a tangible impact on company performance