Data Product Manager

About Times Internet:

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions. Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times

Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations. As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by a independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative

products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About the Business Unit :

Colombia is a contextual AI-driven AdTech platform that revolutionizes digital advertising with cutting-edge technology. By utilizing advanced machine learning and AI, Colombia delivers highly targeted and personalized ad experiences, ensuring optimal engagement and performance. Our platform seamlessly integrates with publishers and advertisers, offering robust solutions for display, video, and native advertising. With over 650 million unique users monthly, Colombia leverages data-driven insights to provide unmatched reach and engagement. As part of India’s largest premium content network, we ensure high- quality user interaction and engagement. With over 15 billion recommendations per month & 650 Mn +unique users, we guarantee massive audience reach.Utilizing AI & ML models for lookalike audience creation, bid prediction, and contextual targeting, Colombia enhances campaign effectiveness and user engagement. Our AI-powered user segmentation and article annotation streamline processes, delivering more accurate and relevant user experiences.Experience the future of advertising with Colombia...

About the Role

We are looking for a Data Product Manager who can translate business problems into scalable

data products. The ideal candidate has strong analytical thinking, experience building data-led

features/solutions, and the ability to work closely with engineering, analytics, and business

teams to deliver impactful results.

Key Responsibilities

1. Data Product Strategy & Roadmap

● Define the vision, strategy, and roadmap for data products and analytics solutions.

● Identify business problems and convert them into data product opportunities.

● Prioritize features based on business impact and user needs.

2. Product Development & Execution

● Work closely with data engineering, analytics, and business teams to design, build, and

deliver data-driven products such as dashboards, recommendation systems, data

pipelines, and automation workflows.

● Write clear product requirement documents (PRDs) and ensure end-to-end execution.

● Manage product lifecycle from discovery to launch and adoption.

3. Stakeholder Collaboration

● Partner with editorial, product, sales, and BI teams to gather requirements and translate

them into data specifications.

● Serve as the point of contact between business and data teams for product

enhancements and troubleshooting.

4. Data Governance & Quality

● Ensure high data quality, consistency, and accuracy across products.

● Work with engineering to establish data validation, monitoring, and governance standards.

5. Insights & Adoption

● Track product usage, performance, and ROI.

● Communicate insights and product updates to stakeholders.

● Drive adoption of data tools across the organization.

Required Skills & Qualifications

● 5+ years of experience in Data Product Management / Data Analytics / BI / Data Engineering.

● Strong understanding of data architecture, data modelling, and data pipelines.

● Experience working with SQL, dashboards (Tableau/Power BI/Looker), and data tools.

● Ability to write structured problem statements and product requirements.

● Strong project management and stakeholder management skills.

● Understanding of AI/ML concepts is a plus.

Preferred Qualifications

● Experience in digital media, adtech, content platforms, or tech product companies.

● Exposure to scalable data automation and workflow design.

● Knowledge of statistical analysis and experimentation.