CRM

Job Description

Job Title: CRM Executive / CRM Manager Department: Sales / Marketing / Customer Experience Location: Noida, Sector 2 Reports To: CEO Job Summary: We are looking for a dynamic and detail-oriented CRM Executive/Manager to manage and optimize our customer relationship strategies. The ideal candidate will be responsible for maintaining customer databases, developing CRM campaigns, tracking customer behavior, and ensuring a seamless customer experience across all touchpoints. Key Responsibilities: Maintain and update the CRM database with accurate customer information. Develop and execute personalized CRM campaigns to improve customer engagement, retention, and loyalty. Analyze customer data to identify trends, opportunities, and areas for improvement. Collaborate with marketing, sales, and support teams to create a consistent and positive customer experience. Monitor key CRM metrics (open rates, click-through rates, churn rates, etc.) and report on campaign performance. Manage automation workflows and email marketing tools (e.g., HubSpot, Salesforce, Zoho, Freshworks, etc.). Segment customer base and tailor communications to improve relevance and conversion. Handle customer feedback and implement strategies to enhance satisfaction and retention. Ensure compliance with data protection regulations (e.g., GDPR, CCPA). Work closely with IT/Tech team to ensure CRM platform is functioning optimally. Requirements: Bachelor’s degree in Marketing, Business Administration, or a related field. Proven experience in a CRM role (1–5 years depending on seniority). Hands-on experience with CRM tools (e.g., Salesforce, Zoho, HubSpot, Microsoft Dynamics). Strong analytical skills and attention to detail. Excellent communication and interpersonal skills. Ability to multitask and manage time effectively. Knowledge of email marketing, customer lifecycle, and loyalty programs is a plus. Familiarity with digital marketing channels and tools is an advantage. Preferred Skills (Optional): Basic understanding of SQL or data querying tools. Experience with customer journey mapping. Certification in CRM tools or platforms. Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹40,000.00 per month Schedule: Day shift Supplemental Pay: Yearly bonus Experience: CRM: 5 years (Required) Work Location: In person