Content Writer

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Position Overview

As a Content Writer, you’ll craft clear, engaging narratives that convert prospects into customers and users into advocates. From 90-second explainer videos to in-depth product guides, your words will power marketing campaigns, sales enablement, and product education. You will also be expected to have a working understanding of social media platforms, especially LinkedIn, to create posts and strategies tailored for B2B businesses.

Key Responsibilities

1. Content Ideation & Planning

• Research market trends, competitor messaging, and user pain points to pitch story angles.

1. Long- & Short-Form Copywriting

• Write blog posts, email sequences, landing pages, white papers, case studies, and social captions.
• Translate complex AI concepts into relatable, benefit-driven language.

1. Sales & Product Collateral

• Develop one-pagers, battle cards, pitch-deck scripts, and in-app micro-copy that accelerate deal cycles.

1. Collaboration & Optimization

• Partner with product managers, designers, and SEO specialists to align copy with UX and keyword goals.

Assessment Criteria

• Writing Quality:

  Clarity, brevity, persuasive flow, and brand tone adherence.

• Research Depth:

  Ability to derive insight from user interviews and data dashboards.

• Cross-Functional Fit:

  Responsiveness to design/dev feedback and sprint timelines.

Requirement

• 3 years of professional or internship experience in B2B tech or SaaS writing.
• Strong portfolio showcasing both long-form thought leadership and conversion-oriented copy.
• Familiarity with basic SEO, AP style, and productivity tools (Google Docs, Notion, HubSpot).
• Curiosity about climate tech, and AI-powered products.
• Excellent grammar, storytelling instincts, and an eye for detail.
• Understanding of social media content creation, especially LinkedIn, with the ability to develop posts and strategies for B2B audiences.

What You’ll Gain

• Mentorship from senior marketers, product managers.
• Exposure to full-funnel content strategy—from awareness to bottom-funnel sales decks.
• A portfolio of published work that spans formats, channels, and global audiences.