Campaign Manager

Primary Job Responsibilities

Role/Responsibilities

• Gathering campaign requirements, timelines and finalizing briefing.
• Coordinate with cross functional team to drive email development.
• Managing the creative process if required.
• Analyze provided html assets and revise where necessary.
• Campaign configuration.
• Audience creation, management and data troubleshooting (not responsible for the data integrity - BSA).
• Quality Assurance and testing of campaign.
• Campaign performance tracking & reporting.
• Management of campaigns and communications of time, scope, cost.
• Managing & maintaining campaign documentation.
• Client and internal training on campaign process, platform tools & custom applications.
• Campaign/trigger monitoring & issue resolution management.
• Internal & external training of platform, tools & custom applications.
• Day to day support of specific platform & custom applications for self-deployment clients.
• Beta testing Product features and upgrades.
• Active participation in internal and external calls to understand upcoming projects or campaigns.
  

Experience

• 2+ years related full-time experience in customer support or client services environment.
• Must have strong understanding of customer service standards.
• Must have strong critical thinking skills.
• Working knowledge of HTML/CSS.
• Working knowledge on the relational database structure (primary and unique keys, sister table joins).
• Self-starter who requires minimum supervision.
• Strong written and oral communication skills.
• Must have the ability to multi-task and prioritize work independently.
• Familiarity with project management methodologies; understanding of scope, requirement gathering, dependencies, and scheduling work.
• Must have a high attention to detail with the ability to produce flawless work in rapid succession.
• Must possess effective communication skills when speaking to technical and non-technical.
  

Not Required But a Plus

• Knowledge and experience with basic Adobe Photoshop functionality.
• Knowledge of email best practices.
  

Qualifications

• Bachelor's degree ( BTECH ) OR Masters ( MBA ).
• Proficient in Microsoft Office applications, especially Excel and MS Word.
  

Company Summary

Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm

https://www.forbes.com/sites/shelleykohan/2024/06/19/amazon-partners-with-zeta-global-to-deliver-gen-ai-marketing-automation/

https://www.cnbc.com/video/2024/05/06/zeta-global-ceo-david-steinberg-talks-ai-in-focus-at-milken-conference.html

https://www.businesswire.com/news/home/20240904622808/en/Zeta-Increases-3Q%E2%80%9924-Guidance