Business Lead – Vision Analytics & Eye Tracking

Job Title: Business Lead – Vision Analytics & Eye Tracking

Location: Chennai, IIT Madras Research Park

Type: Full-time

Department: Business & Strategy

Reports to: Founder

About Us

vision analytics solutions

Business Lead

Role Overview

business development, commercial strategy, customer relationships, and market positioning

This role is ideal for someone with entrepreneurial drive, strong communication skills, and an interest in emerging vision technologies.

Key Responsibilities

1. Commercial Strategy & Growth

• Develop and refine the company’s

  go-to-market (GTM) strategy

  , including pricing, segmentation, and market prioritization.
• Identify and pursue high-value opportunities in target sectors (e.g., gaming, healthcare and diagnostics, research applications).
• Build and manage a pipeline of leads, opportunities, and strategic accounts.

2. Business Development & Partnerships

• Establish partnerships with research labs, hardware vendors, system integrators, and enterprise customers.
• Represent the company at industry events, conferences, and webinars.
• Negotiate commercial agreements and strategic collaborations.

3. Customer Discovery & Product Alignment

• Conduct customer discovery to deeply understand user needs and pain points.
• Collaborate with product and engineering teams to shape product features and roadmap.
• Provide structured feedback from clients to inform product iterations.

4. Marketing & Positioning

• Work with founders to develop messaging, value propositions, and competitive differentiation.
• Oversee creation of sales collateral, case studies, and presentations.
• Support digital marketing efforts, thought leadership, and content strategy.

5. Operations & Early-Stage Leadership

• Contribute to fundraising activities (pitch decks, investor outreach, due diligence).
• Help define internal processes for sales, CRM, product release communication, and customer onboarding.
• Support hiring and scaling of the business team.

Qualifications

Required

• 4–8+ years of experience in business development, product strategy, partnerships, or commercial roles—preferably in deep tech, AI, analytics, or hardware/software solutions.
• Strong understanding of B2B business models and enterprise sales cycles.
• Excellent communication, presentation, and relationship-building skills.
• Entrepreneurial mindset with the ability to operate in a fast-paced, ambiguous startup environment.
• Ability to bridge technical and non-technical audiences.

Preferred

• Experience with

  eye-tracking, computer vision, biometrics, or behavioral analytics

  .
• Background in a related domain: UX research, human–computer interaction, automotive safety, neuroscience, retail analytics, or training systems.
• Exposure to early-stage startups or experience working directly with founders.
• Familiarity with hardware/software integrations and data analytics products.

What We Offer

• Opportunity to be a foundational team member shaping a high-impact deep-tech company.
• Competitive salary and early-stage equity.
• Flexible working environment.
• Ownership, autonomy, and the chance to influence product and business strategy from day one