Business Development Manager – Events & Exhibitions

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Experience Required

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Joining

About the Role

We are looking for a highly experienced, dynamic Business Development Manager with a strong background in the Events & Exhibitions industry. This role focuses solely on business acquisition, strategic growth, and client relationship building. No digital marketing tasks are part of this role. The ideal candidate will be a self-starter with the confidence to independently lead client conversations, close deals, and drive revenue growth.

Key Responsibilities

🔸 Client Acquisition & Business Growth

• Target new business opportunities with corporates, government bodies, industry associations, and exhibition organizers.
• Drive lead generation and convert qualified leads into high-value clients for events, exhibitions, and stall fabrication.
• Understand client pain points and craft tailored solutions that address both business goals and experiential objectives.

🔸 Strategic Sales Development

• Create and implement business strategies to expand market presence and penetrate untapped sectors.
• Stay informed on competition, market shifts, and client demands to adjust approaches accordingly.
• Work on pricing strategies and positioning for high-conversion proposals.

🔸 Industry-Specific Execution Experience

• Leverage in-depth knowledge of venue coordination, fabrication timelines, permits, vendor ecosystems, and exhibition cycles.
• Ensure high-quality proposals for B2B exhibitions, conferences, brand activations, and custom booth setups.
• Offer value-driven, consultative sales experiences to clients.

🔸 Client Relations & Internal Collaboration

• Act as the senior point of contact for all client matters — from initial discovery to post-event debrief.
• Coordinate closely with internal teams — design, fabrication, production, servicing — to deliver on client expectations.
• Ensure smooth communication flow, timelines, and quality adherence.

🔸 Team Mentorship & Leadership

• Mentor and guide junior sales or BD executives.
• Collaborate cross-functionally to ensure proposal alignment, client experience, and execution quality.
• Represent the company at trade shows, expos, and client presentations.

🔸 Reporting & Forecasting

• Maintain accurate reports for leads, proposals, conversions, and revenue targets.
• Present regular business updates to leadership.
• Meet and exceed monthly/quarterly sales KPIs and growth objectives.

Candidate Requirements

• 10+ years of total experience with at least 8 years in the events/exhibitions industry.
• Proven ability to bring in new business independently and convert high-value opportunities.
• Strong knowledge of event execution, fabrication processes, on-ground management, and budgeting.
• Excellent interpersonal, negotiation, and client presentation skills.
• Familiarity with CRM tools, proposal formats, and Microsoft Office.
• A strategic thinker with a sharp eye for business potential.
• A go-getter with strong industry relationships and lead-generation capability.
• A team player who thrives in fast-paced, collaborative environments.
• Willing to travel for client meetings, events, and trade expos.

Interested candidates can also apply by sending their resume to nithya@eventozo.com with the subject line “Application for [Job Title]”