Business Development Manager

5 years

0 Lacs

Posted:12 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Business Development Manager

🔹 Job Summary:

Business Development Manager (B2C)


🔹 Key Responsibilities:

  • Develop and execute strategies to drive

    customer acquisition and revenue growth

    in B2C channels.
  • Identify and develop

    new business opportunities

    , including partnerships, collaborations, and untapped consumer segments.
  • Work closely with the

    marketing and product teams

    to align promotional activities, product positioning, and brand messaging.
  • Analyze

    market trends

    , customer needs, and competitor activities to refine strategies.
  • Create and manage campaigns focused on

    organic lead generation

    , community growth, and brand engagement.
  • Track and report on key metrics like

    CAC, LTV, conversion rate

    , and ROI to assess business impact.
  • Drive cross-functional alignment across sales, customer support, and marketing to improve the customer journey.
  • Explore and negotiate potential partnerships, affiliate programs, and distribution deals that enhance consumer reach.


🔹 Key Qualifications:

  • Bachelor’s degree in Business, Marketing, or a related field (MBA is a plus).
  • 3–5 years of experience in business development, sales, or growth marketing in a

    B2C environment

    .
  • Proven track record of driving

    growth in a consumer-focused business

    .
  • Excellent communication, presentation, and negotiation skills.
  • Analytical mindset with the ability to interpret data and make informed decisions.
  • Experience with tools such as

    CRM systems, Google Analytics, Excel/Sheets, and marketing automation platforms

    .

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