Business Development Executive (BDE)

BUSINESS DEVELOPMENT EXECUTIVE

Position Level: Senior Executive / Leadership

Salary Range: ₹35,000 - ₹50,000/month + commission (3-5% of sales value)

Experience Required: 5-7 years in B2B sales, HVAC/equipment sales, or real estate/corporate sales

Reports To: Founder / Director

Key Responsibilities:

1. Market Research & Strategy:

• Identify and research potential customer segments (HNI residential, corporate, healthcare, education)
• Map premium residential colonies in Delhi-NCR with contact lists
• Research corporate offices and facility managers in target companies
• Develop list of hospitals, schools, and institutions
• Analyze competitor activities (YOGA and others) and market trends
• Provide monthly market intelligence reports to founder

2. Sales Development:

• Create target customer lists and prioritization framework
• Develop sales pitch and value proposition for different customer segments
• Create sales collateral (brochures, presentation decks, case studies)
• Build relationships with real estate brokers, architects, and interior designers
• Establish partnerships with corporate facility management companies
• Develop referral program and incentive structure

3. Lead Generation & Qualification:

• Generate leads through networking, cold calling, and direct outreach
• Qualify leads based on budget, need, and timeline criteria
• Maintain lead database and track conversion metrics
• Follow up with warm leads and schedule consultations
• Prepare lead reports and pipeline forecasting

4. Customer Meetings & Presentations:

• Conduct consultative sales meetings with prospects
• Present system options, pricing, and ROI analysis
• Address customer objections and concerns
• Negotiate contracts and close deals
• Ensure smooth handoff to operations team postsale

5. Marketing Coordination:

• Coordinate with marketing team on digital campaigns Identify partnership opportunities with builders, architects, brokers
• Plan and execute promotional events and demos
• Collect customer success stories and testimonials for marketing

Key Skills:

• B2B sales experience and consultative selling
• Strong communication and presentation skills
• Networking and relationship building
• Negotiation and deal-closing ability
• Market research and analysis
• CRM system proficiency
• Resilience and persistence
• Technical product understanding (HVAC background helpful)

Success Metrics:

• Generate 30-50 qualified leads per month by Month 3 Close rate: 20-30% (target 7-15 installations per month)
• Sales pipeline value: ₹50+ lakhs by Month 6
• Customer acquisition cost: Maintain <₹50,000 per installation
• Customer satisfaction: Ensure smooth hand-offs to operations team
• Day 1 Priorities: Develop target customer list (100+ companies, 50+ residential prospects)
• Research potential partnership channels (brokers, architects, designers)
• Create elevator pitch and sales presentation
• Plan go-to-market strategy with founder
• Set up CRM system for lead tracking and sales pipeline

Job Type: Full-time

Pay: ₹35,000.00 - ₹50,000.00 per month

Application Question(s):

• What is your notice period (in DAYS)?
• What is your current CTC (in INR)?
• What is your expected CTC (in INR)?

Work Location: In person