Social Media Manager

Role Overview

We are seeking an experienced Digital Marketing & Social Media Manager to lead our brand’s digital growth and engagement strategy. This role demands expertise in paid marketing, social media optimization, influencer partnerships, and performance analytics, ensuring our narrative reaches and resonates with the right audience across all platforms.

Key Responsibilities

• Develop and implement digital marketing strategies to enhance brand visibility and engagement.
• Manage paid advertising campaigns across Google, Meta, YouTube, and LinkedIn, ensuring measurable ROI.
• Drive SEO/SEM initiatives, keyword optimization, and improve organic traffic performance.
• Plan and oversee social media calendars, content scheduling, and consistent posting across platforms.
• Analyze social engagement metrics, audience insights, and performance reports to optimize campaigns.
• Identify, negotiate, and manage influencer collaborations and strategic partnerships for maximum reach.
• Execute A/B testing and data-driven optimizations for better campaign efficiency.
• Collaborate with creative, content, and PR teams to maintain cohesive brand messaging and design aesthetics.
• Stay ahead of emerging digital trends, algorithms, and new technologies to maintain competitive advantage.
• Strategize and coordinate collaborations with social media agencies and influencers to amplify brand presence.

Required Skills & Qualifications

• 5+ years of experience in digital marketing and social media management.
• Proven track record of managing paid campaigns (Google Ads, Meta Ads, LinkedIn Ads).
• Strong expertise in SEO/SEM strategies and tools like Google Analytics, SEMrush.
• Deep understanding of social media growth tactics and platform algorithms.
• Experience in brand marketing, influencer management, and content amplification.
• Excellent communication, project management, and analytical skills.

Job Type: Full-time

Pay: Up to ₹150,000.00 per month

Benefits:

• Food provided

Application Question(s):

• What is your expected CTC(in INR)?
• What is your notice period(in days)?
• What is your total years of experience?

Work Location: In person