Brand Strategy Manager

📍 Job Description

Brand Strategy Manager – OngoleBulls Invest Pvt Ltd

Location: Hyderabad (On-site)

Experience: 3–8 years (Branding / Marketing / Communication)

Education: MBA/PGDM from MICA preferred; other Tier-1 B-Schools also eligible

Role Type: Full-time | Strategic & Creative | Cross-functional

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About OngoleBulls

OngoleBulls Invest Pvt Ltd is a fast-growing financial services and wealth management company offering Mutual Funds, Specialised Investment Funds (SIF), PMS/AIF distribution, Equity investments, Bonds, Insurance, and investor experience solutions. We are building a digitally-enabled, research-driven investment brand with a strong customer-first philosophy.

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📍 Role Overview

This is a high-ownership brand role for a dynamic professional with strong storytelling, brand architecture, and market insight skills.

Your responsibility is to shape, elevate, and differentiate the OngoleBulls brand in the investment ecosystem through strategic communication, brand consistency, and consumer-driven insights.

Ideal for a MICA / top B-school MBA with strong exposure in branding, content strategy, and consumer insights.

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📍 Key Responsibilities

Brand Strategy & Positioning

• Develop, refine, and execute OngoleBulls’ brand positioning and value proposition in the financial services ecosystem.

• Build long-term brand architecture ensuring consistency across all touchpoints.

• Translate the company’s leadership philosophy into a strong investor-facing brand narrative.

Communication & Storytelling

• Craft clear and compelling brand communication strategies for B2C, B2B, and partner ecosystems.

• Own all high-value communication: brochures, campaigns, presentations, decks, brand films, website messaging.

• Maintain brand tone, narrative, and consistency across teams.

Content Strategy & Creative Direction

• Lead content strategy for digital, offline, PR, investor communication, and corporate messaging.

• Oversee creation of marketing collaterals including videos, campaigns, and brand assets.

• Work closely with designers, agencies, and media partners for execution.

Consumer Insights & Research

• Conduct primary & secondary research to understand investor behavior, market perception, brand recall, and competitive positioning.

• Translate insights into actionable brand strategies and marketing decisions.

Digital Brand Presence

• Collaborate with digital marketing teams to shape online brand presence (LinkedIn, Instagram, website, thought-leadership).

• Strengthen OngoleBulls’ role as a credible, research-driven, digitally strong financial brand.

Internal Brand Culture

• Develop internal brand handbooks, tone guidelines, and brand usage frameworks.

• Ensure teams follow brand guidelines across operations, sales, investor relations, and leadership communication.

Cross-Functional Leadership

• Work closely with CEO, Sales, Product, and Strategy teams to ensure brand alignment.

• Manage external agencies, PR partners, design teams, and creative studios.

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📍 Ideal Candidate Profile

• MBA/PGDM from MICA (preferred) or top-tier B-schools with specialization in Brand Management, Communication, Advertising, or Marketing.

• 3–8 years of experience in branding roles (financial services preferred but not mandatory).

• Strong sense of storytelling, creative strategy, and brand design thinking.

• Excellent communication and presentation skills.

• Ability to craft narratives for B2C, B2B, HNI, and institutional audiences.

• Strong understanding of digital consumer psychology + financial product behavior (added advantage).

• Ability to manage agencies, budgets, and high-visibility brand projects.

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📍 Key Performance Indicators (KPIs)

• Brand recall & consistency

• Digital brand equity & engagement quality

• Quality of investor-facing communication

• Brand experience at customer touchpoints

• Market differentiation & positioning

• Internal brand culture adoption

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📍 What We Offer

• High ownership and visibility role

• Opportunity to shape a fast-growing financial brand

• Collaboration with senior leadership & founders

• Strategic career path into Brand Head / Marketing Head / CXO office

• Exposure to fintech, wealth-tech, and digital brand ecosystems

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📩 Apply Now

Email: hr@ongolebulls.com

Phone: +91 92811 11718