Brand Development Manager

5 years

8 - 10 Lacs

Posted:4 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Brand Strategy & Development

Job Title: Brand Manager
Location: Ahmedabad
Company: Phoenix Business Advisory

Company Description: Phoenix Business Advisory leads the way in revolutionizing business migration to Australia and the USA, catering to High-Net-Worth Individuals seeking migration. As one of India's fastest growing companies, Phoenix Business Advisory has a proven track record of success in assisting clients with their migration goals.

Position Overview:
We are seeking a dynamic and creative Brand Manager to lead and strengthen our brand presence. The ideal candidate will have 5-6 years of proven experience in brand management, with strong expertise in SEO, marketing strategy, content creation, and design-oriented thinking. This role requires both strategic vision and hands-on execution, along with the ability to manage and mentor a marketing team.

Key Responsibilities

Brand Strategy & Development

  • Define, develop, and execute the brand vision, positioning, and messaging.
  • Ensure alignment of brand identity across all channels and markets.
  • Conduct market research, competitor analysis, and consumer insights to guide brand strategy.

Marketing & Campaigns

  • Plan and oversee integrated marketing campaigns across digital, social, print, and PR channels.
  • Collaborate with creative, digital, and media teams to ensure impactful campaign execution.
  • Track campaign effectiveness using KPIs and optimize for maximum ROI.

Content & Communication

  • Ensure all content, advertising, and communication reflect brand guidelines and tone of voice.
  • Work closely with PR and social media teams to manage brand reputation.
  • Develop partnerships, sponsorships, and collaborations to enhance brand visibility.

Product & Innovation

  • Partner with product, sales, and design teams to align product development with brand goals.
  • Contribute to product launches, packaging design, and customer experience enhancements.

Performance & Reporting

  • Monitor brand health metrics, awareness, and engagement.
  • Provide regular reporting to senior management on brand performance and growth opportunities.

Requirements

  • Bachelor’s or master’s degree in marketing, Business Administration, or related field.
  • 5+ years of experience in brand management, marketing, or related roles.
  • Proven experience in building and growing strong consumer brands.
  • Strong understanding of digital marketing, social media, and market research.
  • Excellent communication, leadership, and project management skills.
  • Creative mindset with analytical ability to evaluate campaign success.

Preferred Skills

  • Experience in international markets or multi-brand management.
  • Knowledge of latest marketing technologies and digital trends.
  • Strong negotiation and stakeholder management skills.

Job Type: Full-time

Pay: ₹800,000.00 - ₹1,000,000.00 per year

Application Question(s):

  • Current in hand Salary? (Monthly)
  • Expected Salary?
  • Reason for Switch?
  • How soon can you join? (in Days)
  • Comfortable with 6 Days working?
  • Current Location?

Experience:

  • Marketing: 5 years (Preferred)

Work Location: In person

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