519 Brand Campaigns Jobs - Page 12

Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Role Description This is a full-time on-site role for a Trade Marketing Executive located in Hyderabad The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Role Description This is a full-time on-site role for a Trade Marketing Executive located in Hyderabad The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

Arranging Client visits and gaining new business Classifying target market and pitching for Client services Conducting Corporate events Training and Developing an effective team of people Call HR Drushti-8169887699 Whatsapp - 9619895918 Required Candidate profile Freshers Preferred Graduates and Post Graduates Dynamic and Hardworking Ambitious and Positive Thinker Immediate Joining Excellent Communication and Inter personnel skills Location - Pune

Assist in the development & execution of marketing campaigns (online & offline) Conduct market research & analyze trends to identify marketing opportunities Coordinate with vendors & agencies on promotional activities Only Male Candidate Preferred

Urgent Hiring in Manufacturing Industry !!! Position: Marketing Communication Manager Location: Bangalore Qualification:Masters degree (M.B.A. or equivalent) Experience: 5 -10 years of relevant experience in in Marketing and Advertising Responsibilities * Responsible for marcomm function, including strategy development, campaign execution, team leadership, and performance analysis.. * All marketing initiatives align with business goals and drive brand growth and visibility in the Indian market * Responsible for Digital Marketing & E-Commerce, Customer Engagement & CRM, Cross-functional Collaboration, Trade Shows & Conferences, and Marketing Collateral & Vendor Management. * Demonstrable experience leading and managing SEO/SEM, marketing database, email,social media, and/or display advertising campaigns. * Solid knowledge of website and marketing analytics tools (e.g., Amazon, GoogleAnalytics, etc.). * Experience in setting up and optimizing PPC campaigns on Amazon and Google search engines. Salary Range: 20 -24 LPA Interested candidates can forward their updated resume to geethu@hirestarjobbank.com or 9778600389

Come be part of a rocketship thats creating a massive impact in the world of education! On one side you have over a million college graduates every year with barely 5% employability rates and on the other side, there are thousands of companies struggling to find talent Newton School aims to bridge this massive gap through its personalised learning platform We are building an online university and solving the deep problem of employability of graduates, We have a strong core team consisting of alumni from IIT's and IIMs, having several years of industry experience in companies like Unacademy, Inmobi among others On this mission, we are backed by some of the most respected investors around the world, Nexus Venture Partners, RTP Global, Steadview Capital and a slew of angel investors including CREDs Kunal Shah, Flipkarts Kalyan Krishnamoorthy, Unacademy founders, Udaans Sujeet Kumar among others, Socials: https: / / linkedin , / school / newtonschool / | newtonschool co Role We are looking for an experienced Brand person to help us build our brand and raise brand awareness Youll work across all levels and departments of our organisation to find what makes us unique and communicate it to the world, If youre creative, possess a strategic mind and have experience in implementing targeted brand campaigns, wed like to meet you, Ultimately, youll help us improve our companys reputation and drive growth, Responsibilities Analyse brand positioning and consumer insights and shape and communicate our vision and mission Translate brand elements into plans and go-to-market strategies Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market trends, research consumer markets and competitorsactivities Oversee new and ongoing marketing and advertising activities Monitor product distribution and consumer reactions Requirements Proven ability to develop brand and marketing strategies and communicate recommendations to executives 4+ years of experience in working into Branding and Marketing Experience in identifying target audiences and devising effective campaigns and understanding of the full marketing mix Strong analytical skills partnered with a creative mind Data-driven thinking and an affinity for numbers Outstanding communication skills Up-to-date with latest trends and marketing best practice Our Way Of Working An opportunity to work on something that really matters, A fast-paced environment to learn and grow High transparency in decision making, High autonomy; freedom to take risks, to experiment, and to fail, Market competitive salary, We promise a meaningful journey with smart people, with opportunities to learn & grow Plus, you can sleep peacefully knowing you are impacting lives in a big way, every day!

We re looking for a creative and driven Content cum Copywriter with strong storytelling skills and a sharp writing style. The ideal candidate should have at least 1 year of experience in content writing and copywriting, with a focus on crafting engaging content for social media, brand campaigns, and digital platforms. Key Responsibilities: Create compelling and engaging content for social media, websites, blogs, emailers, and marketing campaigns Write sharp, clear, and persuasive copy that drives action and engagement Develop brand stories, product narratives, and customer-focused messaging Collaborate with designers and marketing teams to align copy with visual assets Research industry trends and audience behavior to craft relevant content Edit and proofread content to maintain a consistent tone and style Assist in developing content calendars and campaign concepts Requirements: 1+ year of proven experience in content writing and copywriting Strong storytelling ability with a flair for engaging, conversational writing Solid understanding of social media platforms and content trends Ability to write for different tones, formats, and audiences Excellent command of English - grammar Basic knowledge of SEO and content marketing principles is a plus Ability to work independently and meet deadlines consistently Preferred Skills: Experience writing for ifestyle, or digital products Familiarity with content tools like Grammarly Understanding of analytics and what drives engagement on different platforms What We Offer: A creative and collaborative work environment Opportunities to grow and work on varied content formats Exposure to real-time marketing campaigns and brand storytelling Job Features Job Category Content Writing, Content Writing Jobs Total Experience 1 to 1.5yr Salary 15,000 to 18,000 Skills Copywriting, Editing, storytelling, SMO Content Education Graduate E-Mail Whatsapp

About Guidesly: Do you enjoy the Outdoors? Are you an enthusiast who wants to work in a place where you can follow your personal and professional passions? Guidesly is a well-funded startup building software for the Outdoor industry. Mobile apps, SaaS software, product services, and websites; we have a bit of everything. Sophisticated technology and a dream to change the world. If your passion is outdoors and you want to live your dream, then this is your job. Work with guides, build products, get honest feedback from enthusiasts to create the very best solutions in the marketplace. The outdoor recreation industry includes fishing, wildlife, boating, water sports, snow sports, hunting, ATV, hiking, and biking. We are starting with fishing vertical in the outdoor recreation industry. The Content Manager will help communicate our mission, product value, and the voice of our brand to the outdoor community through high-impact content driving traffic to our saas sites as well as marketplace. Position Title: Content Manager A Content Manager is responsible for executing a content strategy that supports brand awareness, user engagement, SEO, and lead generation. This role involves writing high-quality content, managing a team of writers, and collaborating cross-functionally with product, marketing, and design teams. The ideal candidate is both creative and analytical and has a passion for storytelling, content optimization, and leading content projects to success. Responsibilities: • Own and execute the content roadmap across blog, website, product, and campaign-related content • Manage and mentor a team of writers to produce high quality content driving traffic to sites. • Write and edit compelling, (AI) SEO-optimized content, including blogs, guides, product descriptions, emails, landing pages, and more • Collaborate with designers, product managers, and marketing leads to develop content that aligns with company objectives • Develop and maintain a content calendar that supports product launches, SEO goals, and marketing campaigns • Use tools such as Google Analytics, SEMrush, and Ahrefs to track performance and improve content effectiveness • Maintain consistency in brand tone, voice, and messaging across all channels • Research industry trends and user behavior to inform and inspire content themes • Ensure all content is original, error-free, and delivered on time Required skills and qualifications: • Bachelors or Masters degree in English, Journalism, Communications, Marketing, or related field • 5-10 years of content writing experience, with at least 3+ years managing a team or editorial process • Strong portfolio of published content, ideally in a tech, SaaS, or outdoor-related space • Proven experience in SEO writing and content strategy • Excellent written and verbal communication skills, with a sharp eye for detail and grammar • Experience using content management systems (e.g., WordPress), project management tools (e.g., Asana), and SEO tools (e.g., Ahrefs, SEMrush, Clearscope) • Ability to work in a fast-paced, remote-first team and manage multiple content streams simultaneously • Comfortable collaborating across time zones and departments Key Skills: SEO writing, content strategy, editorial management, WordPress, Google Analytics, SEMrush, storytelling, team leadership, content marketing, brand voice For now it's a remote role. In future it would be hybrid.

End-to-End Campaign Management: Execute client campaigns from initial brief to final reporting. -Multi-Channel Lead Generation -AI & Automation -Lead Management -Analytics & Reporting -Client Communication -Process Development -Continuous Learning

Monitor the organisation’s social media accounts and ensure brand consistency in all social media messages, produce reports, etc. Create relevant and versatile content to engage target audiences, promote our brand and drive engagement. Required Candidate profile Graduate with 3+years of experience in digital marketing, content writing, and social media management Expertise in social media platforms Knowledge of SEO, SEM and other digital marketing techniques Perks and benefits Company accommodation, food allowance etc.

To lead and manage the end-to-end marketing operations of the organization, focusing on both ATL (Above the Line) and BTL (Below the Line) initiatives to drive brand awareness, project visibility, lead generation, and customer engagement. This role will ensure seamless execution of multi-channel campaigns across digital, print, OOH, events, and on-ground activations. Key Responsibilities: 1. Strategic Planning & Campaign Management Develop and execute comprehensive marketing strategies for project launches and brand campaigns. Manage 360-degree campaigns combining ATL (TV, radio, print, outdoor) and BTL (events, activations, direct marketing, exhibitions). Ensure all campaigns align with brand guidelines, business goals, and timelines. 2. ATL (Above-the-Line) Marketing Lead planning and execution of mass media campaigns across TV, radio, newspapers, and OOH. Coordinate with media buying agencies for optimal placements and ROI. Monitor brand visibility and recall metrics. 3. BTL (Below-the-Line) Marketing Plan and manage on-ground activations, exhibitions, site branding, and local promotions. Collaborate with sales teams to execute location-specific lead generation programs. Oversee the development of brochures, collaterals, hoardings, and signage. 4. Digital & Performance Marketing Support digital marketing teams with performance-oriented campaigns across paid, owned, and earned media. Drive integration between offline and digital efforts to maximize campaign effectiveness. 5. Budget & Vendor Management Allocate and manage marketing budgets across ATL, BTL, and digital channels. Build and manage relationships with creative, media, and activation agencies. Negotiate contracts, ensure timely deliverables, and optimize spends for maximum ROI. 6. Team Leadership Build, mentor, and manage a high-performing marketing operations team. Define KPIs and conduct regular performance evaluations. Foster collaboration between creative, media, digital, and field marketing teams. 7. Analytics & Reporting Track campaign performance across all channels. Generate insights through data to improve future campaigns. Present periodic reports to leadership on marketing effectiveness. Key Skills and Competencies: Strong expertise in both ATL and BTL marketing strategies within the real estate sector. Excellent project management and organizational skills. Solid understanding of brand positioning, media planning, and consumer behavior. Strong leadership, negotiation, and communication skills. Regards, Vinoth HR- G Square Groups Vinoth@gsquarehousing.com

Position: Regional Marketing Manager Exp 2-8 yrs Job Profile: Experience in BTL, ATL, Branding Awarness, Branding activities, MARCOM, Marketing Campaigns Location: Bangalore, Indore, Ahmedabad

Strong expertise in brand management, marketing strategy, and campaign execution. Exceptional storytelling and communication skills. Proficiency in data analytics, with a focus on metrics that drive revenue and track progress toward growth goals

Develop technical content Execute LinkedIn and email campaigns Manage branding and marketing collateral for AQOZAs B2B positioning Coordinate participation in industry events and expos Align marketing efforts with sales and project requirement Health insurance Food allowance Maternity benefits in mediclaim policy Employee state insurance Performance bonus Sales incentives

Role: Marketing Communications (Marcom) Specialist Location: Kolkata, West Bengal Department: Marketing

Key Responsibilities:- • Coordinating with external agencies for artwork development, adaptation and changes for marketing collaterals such as outdoor ads, Print Ads, store branding, etc. as per the brief and brand guidelines of the brand. • Coordinating with vendors for execution of print, outdoor campaigns and store branding. Ensure there is adherence to the quality standards and timelines. Avoid cost overrun due to delay in development. • Coordinating with internal teams such as category, operations, etc. for development of creatives, getting changes done & approvals, etc. • Regular media planning and good negotiation with vendors for campaign executions through various ATL and BTL activities. • Creating, adapting and execution of various designs for visual merchandise collaterals used for in-store and on- store communications. • Documenting and maintaining records of all the executions and coordinating with internal teams for the timely vendor payments. Qualifications & Skills:- • Bachelors degree in marketing, business, communications, or related field. • Experience in branding and marketing communications. • Excellent communication and people skills. • Proven experience in developing and executing marketing campaigns. • Basic knowledge of Photoshop or Illustrator will be added advantage. • Knowledge of layouts, graphic fundamentals, typography, print and web. • Strong organizational and time-management abilities.

About the Role : Senior/Customer Success Executive (Ads Management) As a Customer Success Executive (Ads Management), you will work towards enhancing the customer experience throughout their journey of our product usage. This will need you to deep dive into the customer business and the software and help the customers with various insights and the right moment and enhance their product usage experience at the same time work with the product team to define various features. Communicate effectively with both internal and external senior-level management to understand customer needs. This is a highly collaborative role, which requires excellent organization, clear communication and a passion for using data to drive successful partnerships. This role will be based out of Bangalore, KA. Responsibilities: • Help our customers automate their digital ad activations using our Universal Ads Manager (across Social, Search, Video and Display) • Leverage audience intelligence from our platform to help targeting precision in campaigns • Leverage full funnel insights from our platform and help optimize campaigns • Build lasting relationships with key customers and agency partners based on product advertising and service quality. • Analysing and sharing reports to clients based on campaign performance. Requirements: • 3 - 6 years of experience in digital media planning and operations. • An understanding of campaign setup on popular platforms like Facebook, Google Ads and DV360 • Strong data and analytical skills • Experience in campaign management, analytics and ad serving technologies • Experience in audience solutions like DMP/CDP Additional Notes At Shopalyst, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.

Responsibilities: * Manage promotions, campaigns & events * Increase brand awareness through BTL activities * Oversee event operations & marketing * Coordinate road shows & exhibits * Execute brand activations & campaigns

Responsibilities: Content Planning & Creation: Social Media Campaign Management: SEO & Digital Optimization: E-commerce & Quick Commerce Marketing: Analytics & Reporting: Market & Trend Analysis: Desired Skills: Content Creation, SEO Sports for women Accessible workspace Flexi working Work from home Over time allowance Maternity benefits in mediclaim policy Sales incentives Performance bonus Retention bonus Referral bonus

a Candidates with a travel backgroundRole & responsibilities Develop and implement comprehensive marketing strategies to promote travel packages and services. Manage digital marketing campaigns including SEO, SEM, social media, email marketing, and influencer partnerships. Plan and oversee offline marketing activities such as travel expos, print media, and event sponsorships. Conduct market research to identify trends and customer insights; apply findings to campaigns. Collaborate with the product and sales teams to create compelling travel offerings. Monitor and analyze campaign performance; generate reports and optimize ROI. Manage marketing budgets and ensure cost-effective strategies. Oversee the production of marketing materials including brochures, videos, and blog content. Build and maintain relationships with travel bloggers, media, and other industry partners. Maintains and grows B2C and B2B business globally Launch, manage, and optimize affiliate and coupon marketing programs. Build strong relationships with coupon partners (e.g., CashKaro, GrabOn, CouponDunia), ensuring timely offers and visibility. Analyze partner performance and drive ROI-focused promotions Focuses on marketing initiatives to create customer loyalty and increase market share Focuses on building top line revenue by executing against the sales strategy Provides marketing channel mix (e.g. advertising (on and off line), promotions, public relations, direct mail, email, and demand generator links) planning as part of the Flight Business Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels Identify trends and implement solutions Increase B2C Ticket volume Candidate should be good in Online or Offline Marketing Meta Search Engine Management (Kayak, Wego, Skyscanner, etc.) Manage and optimize listings on metasearch platforms to maximize direct bookings. Oversee bidding strategies, product feed quality, and campaign reporting. Track metrics like CTR, CPC, CPA, and conversion rates to improve performance CRM, Email, WhatsApp, RCS, and SMS Campaigns Create and manage direct communication campaigns using email, WhatsApp, RCS, and SMS. Segment users and personalize messaging to improve engagement and booking rates. Collaborate with tech and content teams to automate and optimize user journeys. Performance Tracking & Optimization Analyze campaign performance and conversion funnels. Conduct A/B testing, generate insights, and continuously optimize campaign ROI. Maintain weekly/monthly dashboards and reports. Should have a solid background in travel or e-commerce marketing, with experience managing partners like Kayak, Wego, Skyscanner, and coupon platforms such as CashKaro, GrabOn, CouponDunia, etc., while also running high-performing campaigns across email, WhatsApp, SMS, and RCS. Cross-functional Collaboration Partner with product, tech, design, and analytics teams to ensure smooth execution. Ensure consistent brand messaging across all channels and platforms. Stay ahead of travel industry trends and competitor strategies. The ideal candidate should have a solid background in travel or e-commerce marketing, with experience managing partners like Kayak, Wego, Skyscanner, and coupon platforms such as CashKaro, GrabOn, CouponDunia, etc., while also running high-performing campaigns across email, WhatsApp, SMS, and RCS. Added Advantage Experience with tools like MoEngage, WebEngage, CleverTap, Salesforce Marketing Cloud. Familiarity with SEO, paid media, and other digital performance channels. Knowledge of OTA technology stack, inventory feeds, and tracking system. Preferred candidate profile - 10 years of hands-on experience in online Marketing with Travel or OTA, Ecommerce Segment Bachelor's or Master's degree in Marketing, Business, or related field. Good analytical and numeric skills for fast data crunching. High level of motivation, determination and commitment. A strong command of both written and spoken English is required; additional languages an asset. Proven experience managing metasearch partners (e.g., Kayak, Sky scanner, Ego). Strong understanding and working experience with coupon and cashback platforms. Hands-on with email/SMS/WhatsApp/RCS tools and customer engagement platforms. Excellent communication, negotiation, and campaign execution skills. Data-driven with strong analytical and reporting capabilities. Dynamic, enthusiastic, creative leader who thrives under pressure and is able to perform multiple functions and troubleshoot when needed Proficient computer skills including but not limited to Microsoft Word, PowerPoint, Excel, and Outlook Must be able to work a flexible schedule including night, weekends and holidays Candidate from Travel Background can only apply for this position.

PhonePe isn't just India's leading fintech company; we're a movement. From revolutionizing digital payments to expanding into financial services—like Insurance, Lending, and Wealth—and launching new consumer tech ventures such as Share.Market, Pincode, and Indus Appstore, we're relentlessly innovating. Millions of Indians rely on us daily, and our mission is to make financial services accessible to all. Now, we're seeking a visionary leader to define our next chapter. The OpportunityBuild a Creative & Content Powerhouse We're looking for an exceptional and visionary Director - Creative and Content to join our dynamic team, reporting directly to the Group CMO. This is your chance to build, scale, and lead an in-house creative and content engine that won't just keep pace, butsetthe pace for the entire industry. You'll be instrumental in shaping the creative voice of India's leading fintech company, crafting the narratives that reach millions, and truly influencing how PhonePe is perceived and experienced. What You'll Lead: As ourDirector - Creative and Content, you will be responsible for: Strategic Leadership: Develop and execute a comprehensive creative and content strategy that aligns with PhonePe's brand vision, business objectives, and growth aspirations across all our ventures. This means translating complex goals into inspiring creative briefs and actionable content plans. End-to-End Creative Management: Oversee the entire creative lifecycle, from concept to execution, for a wide range of high-impact assets. This includes, but isn't limited to: Dynamic on-app merchandising and promotional assets that drive engagement. Compelling communications across CRM channels like email, push notifications, and in-app messages. High-impact brand campaigns across both traditional and digital media. Engaging and viral social media content that builds community. Content Marketing Center of Excellence (CoE): Establish and champion a robust content marketing function within PhonePe. You'll build a team and processes to create: Thought-provoking blog posts and articles that position PhonePe as a leader. High-quality video content for brand, product, and educational purposes. SEO-optimized pages and evergreen content that drives organic discovery. Impactful product marketing content that clearly communicates value. Comprehensive category education initiatives that simplify complex financial concepts for users. Team Transformation & Mentorship: Recruit, mentor, and develop a high-performing team of creative and content professionals. You'll foster a culture of excellence, innovation, and continuous learning, transforming the in-house creative shop into an industry benchmark in India. Brand Guardianship: Be the ultimate guardian of PhonePe's brand messaging, tone of voice, and visual identity, ensuring consistency and excellence across all communication channels and touchpoints. Cross-Functional Collaboration: Partner closely with Product, Marketing, Business, and Growth teams to deeply understand objectives and deliver creative solutions that drive user engagement and tangible business outcomes. Innovation & Benchmarking: Continuously stay abreast of the latest industry trends, technologies, and best practices in creative and content. You'll challenge the status quo, pushing the boundaries to set new benchmarks for creative excellence in the fintech and consumer tech space. Agency Management: Effectively manage external creative and content agencies when necessary, ensuring seamless collaboration and the delivery of high-quality, on-brand output. Who You Are: A Creative Leader: You bring 20+ years of groundbreaking experience in the creative business, with a proven track record of setting new benchmarks. Your expertise spans the entire spectrum, from traditional advertising (ATL, BTL) to cutting-edge content for digital media channels. A Proven Leader: You have demonstrated experience in successfully building, scaling, and leading high-performing creative and content teams within fast-paced, high-growth environments, ideally in the consumer tech or fintech space. A Strategic Storyteller: You possess exceptional storytelling abilities, with a keen understanding of how to craft compelling narratives that resonate with diverse audiences. You can translate complex business objectives into powerful, human-centric creative. An Industry Setter: You're not just current on trends; you're defining them. You are eager to establish new benchmarks for creative excellence, continuously pushing the envelope in a dynamic industry. A People Champion: You are an outstanding leader with a genuine passion for coaching, developing talent, and inspiring creativity. You know how to empower your team to achieve their absolute best. A Data-Driven Creator: You understand the power of insights. You're comfortable leveraging data to inform creative development and optimize content performance. Highly Collaborative: You thrive in cross-functional settings, capable of articulating creative vision and rationale effectively to stakeholders at all levels. Academic bankground: A Bachelor's degree in Advertising, Marketing, Communications, Fine Arts, or a related field. PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog. Life at PhonePe PhonePe in the news