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0.0 - 5.0 years

2 - 3 Lacs

Gurugram

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Manage & create ads (Google/Meta), social content, influencer collabs & outdoor ads. Analyze data, boost ROI. Creative + analytical. Drive brand growth through multi-channel campaigns, optimize ad performance, and lead creative marketing initiatives.

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0.0 - 5.0 years

2 - 4 Lacs

Gurugram

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Manage & create ads (Google/Meta), social content, influencer collabs & outdoor ads. Analyze data, boost ROI. Creative + analytical. Drive brand growth through multi-channel campaigns, optimize ad performance, and lead creative marketing initiatives.

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3.0 - 8.0 years

22 - 37 Lacs

Bengaluru

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As a Brand Manager, you will play a key role in shaping and enhancing our brand identity, ensuring consistent and impactful messaging across all platforms. Your responsibilities will include developing and executing brand strategies, writing creative briefs, and overseeing marketing processes to drive brand growth and awareness. Key Responsibilities: Brand Strategy Development & Execution: Develop and implement comprehensive brand strategies to enhance brand identity and market position. Define the brand's mission, vision, and values to align with the institution's goals. Create and manage a brand calendar to plan and execute marketing campaigns and initiatives. Campaign Management: Plan, execute, and oversee marketing campaigns to promote the brand and drive enrollment. Monitor campaign performance and adjust strategies as needed to achieve desired outcomes. Brand Messaging and Communication: Develop and maintain consistent brand messaging across all marketing channels and materials. Ensure that all communication reflects the brand's values and resonates with the target audience. Creative Brief Writing: Write clear, concise, and compelling creative briefs for marketing campaigns and initiatives. Collaborate with creative teams to ensure the briefs align with brand objectives and messaging. Content Creation and Management: Oversee the creation of content, including digital, print, and social media, to support brand initiatives. Ensure content aligns with brand standards and engages the target audience effectively. Lead Generation and Enrollment: Implement strategies to drive student enrollment and generate high-quality leads. Utilize digital marketing channels, CRM systems, and data analytics to track and optimize lead conversion. Performance Measurement and Reporting: Track key performance indicators (KPIs) to measure the effectiveness of brand initiatives. Prepare and present reports on brand performance, providing insights and recommendations for improvement. Stakeholder Collaboration: Work closely with internal stakeholders, such as zones, business development, product, and customer service, to align brand initiatives with business objectives. Build and maintain strong relationships with external partners, such as agencies, vendors, and media outlets. Required Skillsets: Strong analytical skills to interpret market data and derive actionable insights. Excellent project management and process optimization skills Ability to prioritize tasks, manage deadlines, and ensure quality in all deliverables Ability to think creatively and develop innovative marketing ideas and campaigns Ability to work in fast-paced, dynamic environment Qualifications: MBA from top B-school Proven experience in brand management, preferably in the education sector, telecom, financial services or quick-commerce Minimum 3 years of experience in marketing

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10.0 - 18.0 years

19 - 34 Lacs

Mumbai, Mohali

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We are looking for a dynamic Brand Manager with a passion for crafting impactful brand strategies, executing integrated marketing campaigns, and leading high-performance marketing teams. This is a high-visibility role where you will work directly with top management and shape the future of multiple global brands. Location: Mumbai/ Mohali Your Future Employer: A leading global conglomerate driving innovation across fintech, healthtech, and technology solutions. Key Responsibilities: Developing and executing holistic marketing strategies across all product lifecycle stages Driving brand presence through SEO, PPC, SMO, ORM, and influencer marketing initiatives Leading market research and campaign analytics to inform data-driven decisions Collaborating cross-functionally to maintain consistent brand messaging and alignment Managing PR activities, media relations, and promotional events end-to-end Requirements: Master's degree in Marketing / Business Administration or Certified Digital Marketer 9+ years of proven experience in brand or digital marketing Strong expertise in multi-channel campaign execution and analytics Exceptional communication, leadership, and project management skills Financial services industry exposure is a plus, not a must What's in it for you? Opportunity to lead marketing for globally recognized brands, work directly with decision-makers, and grow in a fast-paced, innovative environment. Keywords: brand management, digital marketing, SEO, PPC, influencer marketing, product lifecycle, PR strategy, campaign analytics, team leadership, fintech marketing, integrated campaigns, brand visibility, media relations

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1.0 - 4.0 years

4 - 6 Lacs

Mumbai

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Role & responsibilities To work closely with Brand, Offline and creative assignments for projects Coordinate with multiple agencies for job at hand for residential and commercial projects Work on printing and execution requirements for projects Coordination for sales experience at sites and design lead project executions in sync Create content and coordination with PR Agencies NRI expo coordination Events and flea market coordination

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12.0 - 20.0 years

12 - 17 Lacs

Bengaluru

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a. Develop and implement annual marketing calendars detailing strategic and tactical initiatives for PPZ asset, emphasizing the creation of engaging and dynamic communities. b. Craft and execute the annual marketing strategy that aligns with PPZ's corporate vision and direction. c. Conceptualize, negotiate, and collaborate to deliver three major national or large-scale events annually, implemented across all PPZ assets. d. Manage PR campaigns, blogs, media functions, press conferences, and corporate events for both the PPZ corporate structure and individual assets. e. Implement and manage customer database processes and communication through the PPZ automation platform in assets. f. Strategize and implement customer delight programs across all PPZ centres to foster community engagement.CONSIDERED g. Conduct in-depth business analysis, derive business requirements, and formulate plans and specifications for key marketing programs and new initiatives across all assets. h. Continuously review, evaluate, and prioritize marketing enhancements against business and customer needs for each asset. i. Oversee budgeting and financial control for marketing activities within the centres and at the corporate level. j. Monitor and ensure the generation of marketing income effectively for both individual assets and the overarching PPZ organization.

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0.0 - 1.0 years

0 Lacs

Mumbai

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Designation- Affiliate Marketing Intern BU- upGrad International Location- Andheri- Marol Salary upto 27K fixed Inhand Role Overview Were looking for an Affiliate Marketing Intern to support our affiliate outreach, onboarding, coordination, and performance tracking efforts. The ideal candidate is organized, proactive, and eager to learn Key Responsibilities Identify and reach out to potential affiliate partners via email, LinkedIn, and forms Maintain outreach and performance trackers for affiliate campaigns Assist in onboarding affiliates, including documentation and platform setup Coordinate with internal teams (tech, legal, marketing) for smooth execution Liaise with external partners and ensure timely follow-ups Track campaign performance and flag any issues or underperformance What Were Looking For Strong communication and coordination skills. Organized and proficient in maintaining trackers and reports. Comfortable with outreach and stakeholder engagement. Familiarity with Excel/Google Sheets; knowledge of affiliate platforms is a plus. Eagerness to learn and grow in the digital marketing/affiliate space.

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2.0 - 6.0 years

5 - 9 Lacs

Mumbai

Work from Office

Job Description Roles & Responsibilities: Managing online community across social media Instagram, Facebook, Whatsapp, Telegram, Youtube Timely response to DMs and comments across all social media handles on Instagram, Facebook, YouTube Regular posting on community groups (in accordance with the content team) on Facebook, WhatsApp, and Telegram Maintaining reports and records of online sentiment of brand/campaigns by capturing testimonials, comments, engagement Capturing leads from social media for a sales team Working with a larger team to plan and implement loyal customers/followers giveaways and rewards Understand Social Media trends, FAQs from our followers, and analysis of what worked and what did not. Overall positive (online) sentiment management Requirements: Multi-tasking Excellent Spoken and Written Communication Content writing & proofreading skills Collaborator Team player Ability to write effective copy, and audio scripts/video scripts.

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6.0 - 11.0 years

9 - 14 Lacs

Meerut

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Role & responsibilities Brand Strategy Development: Help the management develop marketing strategies aligned with business goals and implement them accordingly. Research and identify target audiences and their online behaviours. Develop strategies and tactics to align stock movement with the targets. Stay updated on the latest marketing trends (Digital & Non-digital) and best practices to ensure continuous business growth through digital ads/corporate films/videos Campaign Management: Plan, execute, and optimize marketing campaigns across various channels (Direct marketing, Events Management, digital platforms etc.) in collaboration with the Company's marketing partners Manage and allocate marketing budgets effectively. Supervise digital & other localized marketing activities (Visual Dcor Ideas & POP) at store level. Brand Performance Tracking: Track KPIs such as brand awareness, perception, and market share. Prepare and present regular brand performance reports to leadership Content Creation and Management: Develop & oversee the creation of engaging and high-quality content for various platforms. Ensure consistent brand messaging across all channels. Manage social media presence and content calendars. Data Analysis and Reporting: Track and analyse key performance indicators (KPIs) to measure campaign success. Identify areas for improvement and optimization based on data analysis. Prepare reports and present findings to stakeholders. Team Management: Collaborate with the marketing agencies & other departments to ensure seamless communication and alignment of marketing efforts.

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1.0 - 6.0 years

2 - 5 Lacs

Mumbai, Thane, Navi Mumbai

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Meeting & Acquiring Clients from various industry sectors Ideating and Pitching Advertising plans to various brands Building Relationships - with direct companies and media buying agencies Required Candidate profile Candidate should possess the following: 1. Excellent Presentation Skills 2. Excellent Oral+Written communication 3. Ms Office like Powerpoint, Excel and Word Perks and benefits Additional Incentives

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7.0 - 8.0 years

6 - 7 Lacs

Pune

Work from Office

Develop & execute marketing strategies to support franchise growth. Lead campaigns, ensure brand consistency, collaborate with franchises, analyze performance. Strong leadership, strategic thinking, and communication skills required.

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0.0 - 2.0 years

1 - 1 Lacs

Lucknow

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Role & responsibilities Promote brand at designated locations/events Interact with customers to introduce the brand and its offerings Take feedback and reviews from customers on product experience Maintain brand image and follow company guidelines Achieve daily/weekly promotional targets. Preferred candidate profile Good communication & interpersonal skills Presentable and confident personality Prior experience in brand promotion (not mandatory). Freshers can also apply.

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2.0 - 5.0 years

3 - 3 Lacs

Bengaluru

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we are seeking for dynamic and performance driven DIGITAL MARKETING EXECUTIVE who will have hands on experience on managing digital ad campaign, optimizing ROI and driving customer engagment for our cocktail and pizza brand.

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3.0 - 5.0 years

15 - 22 Lacs

Bengaluru

Work from Office

Job Requirements Deputy Manager/ Manager Marketing- Looking for a thoughtful, detail oriented marketer with a keen sense of content, an eye for storytelling, experience in digital engagement and understanding of data and analytics -Campaign management and execution - Managing shoot planning, execution and deliveries of Rivaah campaigns through the year -Social Calendar & Campaign Planning-Plan and manage monthly content calendars aligning with launches, festive/seasonal moments, and cultural events. Ensure all campaigns are consistent in tone, visual language, and storytelling, tailored for bridal audiences. -Bridal Content Creation & Strategy-Own and execute content strategy tailored for brides-to-be across Instagram, Facebook, YouTube Shorts, and Pinterest.Work closely with content creators, stylists, and internal teams to develop campaigns that mirror evolving bridal aspirations. Create visually rich pinboards based on bridal themes, regional traditions, colour palettes, and bridal styling tips. -Influencer Collaborations-Identify and partner with bridal influencers and creators across regions, languages, and communities.Manage influencer contracts, budgets, and reporting. -CRM Campaigns & Audience Segmentation-Build and manage bridal cohorts based on purchase behaviour, regions, and wedding timelines.Optimise CRM communications across email, WhatsApp, and SMS to drive store visits, consultations, and conversions. Work with analytics and CX teams to refine communication journeys and measure success metrics like open rates, CTRs, and repeat engagement. -Trend Spotting & Competitive Mapping-Study evolving bridal trends (local and global), content formats, and platform shifts. Track competitor moves in the bridal and luxury jewellery space and identify whitespace opportunities. Work Experience -Experience in social media, digital marketing, or campaign management, preferably in fashion, beauty, or lifestyle. -A strong understanding of visual and narrative storytelling across platforms like Instagram, Pinterest, and YouTube Shorts. -Comfort with data and analysis to understand performance and develop plans that are data backed -Experience in influencer partnerships from identifying the right voices to executing campaigns with measurable outcomes. -The ability to segment audiences and tailor communication to different bridal journeys and customer cohorts. - Confidence in planning and executing a content calendar in coordination with creative, product, and retail teams. - Awareness of fashion trends, regional cultural nuances, and evolving consumer behavior.

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5.0 - 10.0 years

15 - 22 Lacs

Hyderabad

Work from Office

Dear Aspirant, Greetings from Heritage Foods Limited!! We have opening for Brand Manager for Ice Cream Division for Corporate Office, Hyderabad at Heritage Foods Limited. Interested candidates can directly share resumes to mentioned email id - ramkiran.s@heritagefoods.in or resumes@heritagefoods.zohorecruitmail.in Work Location: 1) Corporate Office, Hyderabad H.No. 8-2-293/82/A/1286, Plot No. 1286, Road No. 1 &65, Jubilee Hills, Hyderabad-500033 1) Brand Manager for Ice Cream: (Role expectations 5-10 yrs of experience in FMCG/Dairy Industry Position Overview The goal is to increase sales and profitability of ice cream business by focusing on marketing and innovation. Building portfolio with sub brands catering to the consumer needs, focused marketing campaigns to drive category sales and launching new products to drive Alpenvie. KEY RESULT AREAS Brand positioning and consumer insights Devise innovative growth strategies, develop and execute 360 degree marketing plans Translate brand elements into plans and go-to-market strategies. Lead creative development to motivate the target audience to "take action". Establish performance specifications, cost and price parameters, market applications, and sales estimates. Measure and report performance of all marketing campaigns, and assess ROI and KPIs. Monitor market trends, research consumer markets, and competitors' activities. Monitor product distribution and consumer reactions. Align the company around the brand's direction, choices and tactics. Ability to develop brand and marketing strategies Desired Candidate Profile: Any Graduation / MBA - Marketing Age Criteria: Below 40 yrs will be considered. Extra Benefits: PF, Bonus, Insurance (GMA, GPA, GTLI).

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2.0 - 5.0 years

2 - 6 Lacs

Kolkata, Mumbai, New Delhi

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Job_Description":" Job Description: We are looking for a passionate and detail-oriented Marketing & PR Executive to join our growing marketing team. This role is perfect for someone who enjoys wearing multiple hats\u2014from brand storytelling and campaign execution to handling media interactions and event coordination. As part of a lean and fast-paced marketing team, you will contribute to both strategic and hands-on projects across Brand Marketing, PR, Events, Internal Communication & Collateral Support etc. Role and Responsibilities Brand Campaigns: -Support the development and execution of marketing campaigns across print, digital, and on-ground platforms. -Assist in content planning and creative briefing for brand and product campaigns. -Coordinate with designers, copywriters, and external agencies to ensure timely delivery. Public Relations: -Maintain and update media contact lists and press kit material. -Draft press releases, media notes, and company statements. -Liaise with PR agencies or directly with journalists for coverage opportunities and story placements. Events & Activations: -Coordinate internal and external events, including partner meets, employee engagement events, and media interactions. -Ensure branding and collaterals are in place for events. -Maintain event calendars and prepare post-event reports. Internal Communication & Collateral Support: -Manage updates and development of marketing materials: brochures, product decks, flyers, and internal branding. -Coordinate printing and distribution as needed. Requirements -Experience working with PR/media agencies or handling media independently. -Exposure to regional markets or multilingual campaigns. -Basic knowledge of media planning or content marketing tools ","

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2.0 - 3.0 years

4 - 5 Lacs

Mumbai

Work from Office

Overview Lead AI & Platform Engineer at Kulfi Collective to build AI-powered products and workflows, shaping creative and marketing solutions. Fast track to CTO in 2-3 years. Company details Kulfi is a creative technology collective building AI-driven digital products and platforms for global and Indian brands. Website: kulficollective.com Requirements 5-8 years backend or full stack engineering experience 2+ years as lead/architect on data or MLOps SaaS At least 1 year working with LLMs or GenAI APIs (e.g. OpenAI, Claude) Proven production APIs, data pipelines, cloud native services Strong cloud (AWS/GCP), container (Docker, ECS, Cloud Run), and DevOps (GitHub Actions, Terraform) skills Excellent communication and collaboration with non technical teams Bonus: founding team or first engineer startup experience Responsibilities Build AI powered digital products, tools, and connected experiences Lead backend, infrastructure, data ingestion, model training, inference Design and manage LLM workflows across text, image, and video Collaborate with design and creative teams for brand campaigns Rapid prototyping and tracking AI trends Implement scalable cloud infrastructure, APIs, CI/CD Mentor junior engineers and set best practices Contribute to technical vision and future engineering leadership Present technical road map and trade offs to execs, investors, clients Job Details Location: Mumbai, Maharashtra (Hybrid) Interview process Screening Round Technical Round 1 Technical Round 2 Final Round Important Note ClanX is a recruitment partner, helping Kulfi Collective hire Lead AI & Platform Engineer.

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4.0 - 8.0 years

16 - 20 Lacs

Noida

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: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team : The marketing team at Paytm is at the forefront of building the brand’s relationship with the consumer, both existing & potential. With the ambition to add value to the brand, the team focuses on engaging and driving effective marketing practices across various channels. Key Responsibilities : 1 . Develop and execute annual marketing plans to drive business objectives 2. Build and strengthen brand positioning and architecture 3. Create multi-channel marketing campaigns to increase brand awareness and engagement 4. Leverage consumer insights to identify unmet needs and drive innovation 5. Manage media planning, campaign metrics, and performance optimization 6. Lead strategic partnerships and agency relationships 7. Drive innovation in content formats and emerging platforms 8. Leverage consumer insights, market trends, and data analysis to inform marketing decisions. 9. Manage media planning, campaign metrics, and performance optimization 11. Lead strategic partnerships and collaborations to amplify brand reach and impact 12. Develop and maintain relationships with internal stakeholders, agencies, and external partners 13. Conceptualize and execute high-impact communication campaigns across digital and offline channels. Required Skills: 1. 8-10 years of experience in brand marketing, with experience in consumer tech business is a plus. 2. 4-5 years as FMCG brand manager (not trade or sales) is a must. 3. Should have managed 20cr and above ATL brand campaigns. 4. Proven track record of building and managing brands. 5. Strong understanding of consumer insights and market trends 6. Excellent campaign planning and execution skills 7. Ability to manage agency relationships and internal creative teams 8. Strong analytical and problem-solving skills EducationMBA is a must. Why join us: A collaborative output-driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals . Compensation :If you are the right fit, we believe in creating wealth for youWith enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

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5.0 - 8.0 years

15 - 20 Lacs

Mumbai

Work from Office

Role: Assistant Brand Manager - VIP Bags and Aristocrat Location: Corporate Office, Prabhadevi (Mumbai) Reports to: Brand Head - VIP Team size: IC Company turnover: 2700 Cr Brand turnover: 800 Cr About VIP: Established in 1968, VIP is amongst the worlds leading manufacturers and retailers of luggage, backpacks and handbags. With a legacy built over the years, we take pride in launching market-leading brands, including our flagship brand 'VIP, which has become synonymous with the luggage category in India. Our brands reflect our commitment to understanding consumer preferences and driving quality and innovation that meets their expectations. Our operational success is attributed to our stellar brand portfolio, state-of-the-art manufacturing plants in India and Bangladesh, and a robust distribution network that ensures easy accessibility to our products. Through our diverse portfolio of brands, we cater to a wide range of consumers with varying needs and preferences. Whether it’s the stylish and youthful offerings of Skybags or the premium and sophisticated designs of Carlton, range of chic and fashionable handbags designed for the modern woman, the high-quality, and highly functional flagship brand of VIP Industries to durable and practical luggage solutions at an affordable price point by Aristocrat. We have a solution for every traveller be it everyday travel, business trips, or outdoor adventures. VIP Industries Limited is an equal opportunity employer. We value talent and believe everyone deserves the opportunity to succeed. We value the diversity of our workforce and the unique perspectives that each one of us brings, and are committed to creating an inclusive environment for all. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and allow for equal opportunities for all our team members. Qualifications/ Experience: Min 2-3 years of experience in brand management or product management in FMCG, Consumer Goods, Fashion MBA in Sales & Marketing, preferably from a premium B School Excellent analytical and problem-solving skills. Strong communication, collaboration, and interpersonal skills. Ability to multitask and work in a fast-paced environment Role & Responsibilities: Lead all the marketing initiatives of travel products for the designated category of the flagship brand. Extracting consumer insights from market research and liaising with design / development / manufacturing / creative agencies to execute new product launches. Responsible for supporting product design process, mining of consumer relevant innovation and maintaining the health of product portfolio. Works with design and creative agency for product development and brand communication. Accountable for driving category sales and support sales channels through execution of advertising, promotion and branding activities. Responsible for market size estimation, identifying market trends and shift in consumer preferences and pricing decisions pertaining to the category. Use sales forecasting and strategic planning to ensure the sale and profitability of product lines. Responsible for tracking and mitigating competition actions. Responsible for driving various planning cycles (eg, long range plan, profit plan, operating plan) for the category. Annual budgeting and tracking performance. Preferred Candidate Profile/ Competencies: Ability to work in a high volume, fast paced, matrixed environment Ability to work with cross functional teams and interface with business leaders at all levels in organization Excellent analytical and problem-solving skills. Strong communication, collaboration, and interpersonal skills. Pro activeness & Go Getter Attitude. Strong in agency coordination for Marketing activities Strong understanding about Brand / Consumer / Category

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5.0 - 8.0 years

0 Lacs

Faridabad

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Responsibilities: * Develop & execute brand strategies * Measure & optimize campaign effectiveness * Manage competitive landscape * Increase brand awareness & positioning * Collaborate with cross-functional teams

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8.0 - 10.0 years

9 - 12 Lacs

Pune

Work from Office

We are seeking a dynamic and result-driven Marketing Manager to lead our marketing team and drive brand growth, digital presence, and sales support strategies. The ideal candidate will have a strong background in real estate marketing, campaign execution, and team leadership. Role & responsibilities Follow the rules and regulations of the company Developing and implementing strategic marketing plans and forecasts in co-operation with sales team to achieve corporate objectives for products and services Promoting property through marketing initiatives, maintaining ATL/BTL at product level and at a corporate or brand level Updating knowledge of sales related legal documentation and property management, as well as updating and managing social media profiles Maintaining accurate information on company website, and designing promotional web landing pages to track effectiveness of other marketing initiatives Providing guidelines and guidance to personnel on the application of procedures, and monitoring and following up on specific tasks and project deliverables Drafting press releases, representing the company to media outlets, developing annual forecasts, and seeking to minimize marketing expenses Managing overall marketing activities that include market research, marketing presentations, analysis of sales and marketing trend, and advertising and marketing promotional events. Planning and executing launches, exhibitions, CP events, sponsorship events as well as any other events required for branding and marketing Co-ordinating and negotiating with agencies and vendors for regular work as well as specific planned events with regards to rate and deliverables. Assist in preparing branding collateral with help of graphics team and agencies as and when required for various marketing activities. Experiment with a variety of organic and paid acquisition channels like, event management, publicity, copywriting Assist in preparing and monitoring the marketing budget on a quarterly and annual basis and allocate funds wisel Preferred candidate profile Bachelors/Masters degree in Marketing or related field. Male Candidates Prefered. To Apply Share your Resume on: recruitment@svbpl.in

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6.0 - 10.0 years

6 - 10 Lacs

Bengaluru, Karnataka, India

On-site

Key Responsibilities Brand Standardization: Execute brand standardization initiatives for Narayana Hospitals and other verticals. Creative Development: Create compelling content (written, visual) that resonates with the target audience and amplifies the brand message. Manage and oversee brand assets, ensuring consistent brand identity across all marketing materials. Work closely with design and content teams to develop compelling and consistent brand materials. Campaign Management: Develop group-level campaigns aimed at increasing Brand Awareness (Top-of-Mind & Unaided) and Consideration. Coordinate and manage units marketing initiatives to ensure consistent brand messaging and enhance overall brand awareness and consideration. Stakeholder Management: Collaborate with internal/cross-functional teams to ensure consistent brand messaging across all channels. Monitoring: Track and analyze key performance indicators to measure the success of corporate and unit marketing initiatives and the execution of marketing campaigns and events. Liaise with internal finance and purchase teams to ensure timely approvals and payments. Knowledge, Skills, and Experience Education: Graduation/Post Graduation in Marketing & Communication. Experience: 6-10 years of experience. Communication: Excellent written communication skills. Campaign Expertise: Experience in campaign designing, planning, and execution. Agency Collaboration: Worked closely with advertising/design and media buying agencies

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3.0 - 8.0 years

3 - 8 Lacs

Warangal, Telangana, India

On-site

Position Overview The goal is to increase sales and profitability of ice cream business by focusing on marketing and innovation. Building portfolio with sub brands catering to the consumer needs, focused marketing campaigns to drive category sales and launching new products to drive Alpenvie. KEY RESULT AREAS Brand positioning and consumer insights Devise innovative growth strategies, develop and execute 360 degree marketing plans Translate brand elements into plans and go-to-market strategies. Lead creative development to motivate the target audience to take action. Establish performance specifications, cost and price parameters, market applications, and sales estimates. Measure and report performance of all marketing campaigns, and assess ROI and KPIs. Monitor market trends, research consumer markets, and competitors activities. Monitor product distribution and consumer reactions. Align the company around the brand's direction, choices and tactics. Ability to develop brand and marketing strategies

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3.0 - 8.0 years

3 - 8 Lacs

Hyderabad, Telangana, India

On-site

Position Overview The goal is to increase sales and profitability of ice cream business by focusing on marketing and innovation. Building portfolio with sub brands catering to the consumer needs, focused marketing campaigns to drive category sales and launching new products to drive Alpenvie. KEY RESULT AREAS Brand positioning and consumer insights Devise innovative growth strategies, develop and execute 360 degree marketing plans Translate brand elements into plans and go-to-market strategies. Lead creative development to motivate the target audience to take action. Establish performance specifications, cost and price parameters, market applications, and sales estimates. Measure and report performance of all marketing campaigns, and assess ROI and KPIs. Monitor market trends, research consumer markets, and competitors activities. Monitor product distribution and consumer reactions. Align the company around the brand's direction, choices and tactics. Ability to develop brand and marketing strategies

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3.0 - 6.0 years

3 - 6 Lacs

Bengaluru, Karnataka, India

On-site

Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.

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