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10.0 - 20.0 years
20 - 35 Lacs
Mumbai
Work from Office
Position : Senior Manager Sports Marketing Department : Marketing & VM Years of Experience : 10+ years Work Mode : 5 Days WFO Location : Mumbai Job Overview: The Sr Manager sports marketing is expected to drive current sports & team associations along with building new ones which are in line with the companys strategy. Job Specification Degree in Sports marketing or marketing field with keen interest and information about the sports industry. Proven work experience in the Marketing, or a similar position. A formal apprentice in a sport organization or a keen interest in playing sports will be an added advantage Strong knowledge of digital marketing will be an added advantage. Outstanding communication skills. Knowledge and understanding of social media marketing. Ability to meet project deadlines. Excellent organizational and interpersonal skills. Good analysis and reporting skills. Good critical thinking and decision-making abilities. Job Description Enhancing the brand image through specialized building & promoting the sports categories. Understand the target sports audiences and create grass root programs for each sport. Developing effective sports marketing strategies in terms of marketing, alliances & associations with teams & sports organizing bodies in India. Ideating sports events/IPs for the brand to create relevant sports experiences for the target consumers. Driving all keys sports associations, endorsements & alliances with the external sports teams/agencies ensuring the deliverable, advertising & marketing communication plan are effectively executed. Creating innovative and appealing content with external sports teams based on the annual ports marketing calendar. Understand market applications, sales estimates and set thorough ROI & KPIs plans for all sports associations & marketing campaigns. Collaborate with cross-functional teams on product propositions, marketing communication for projects & media planning to ensure a unified approach for specialised sports. Managing the tactical promotional activities and communications. Interacting with the audience on both online and offline modes to ensure consumer feedback on campaigns & promotions. Interested candidates can shared their cv at Sanjana@beanhr.com
Posted 2 months ago
4.0 - 8.0 years
5 - 8 Lacs
Navi Mumbai
Work from Office
Greetings from Home Bazaar Services Pvt Ltd. Who are we? Home Bazaar Services Pvt Ltd is the leading Property Advisor in India which has tuned and upgraded with each and every scratch of the real estate sector. With past experience and immense exposure to this service, we understand the needs of customers and strive hard to meet the same. With the help of the most experienced support system, Homebazaar.com has gone a long way to achieving success in a short span of time. We have also been awarded the best-winning property service company in Mumbai for the Quarter 2021 - 2023. Also have expanded our routes in Mumbai, Bangalore & Pune region What is our requirement? We are seeking a highly skilled and experienced Brand Manager who possesses in-depth knowledge of branding strategies and expertise in Organic / Paid social media handling. As a Brand Manager, you will play a crucial role in shaping and executing our brand strategy to effectively engage our target audience and drive business growth. Role: Brand Manager/Social Media Manager Job Location : Vashi, Navi Mumbai Experience : 4 to 8 Years Responsibilities: Be responsible for developing HomeBazaar.com brand on social media platforms organically, align all resources, build publishing calendars and track the growth of efforts in quantitative terms. Develop and implement comprehensive brand strategies that align with the company's goals and objectives. Conduct market research and competitor analysis to identify brand opportunities and consumer insights. Create and manage Organic / Paid social media campaigns across various platforms to increase brand visibility and drive customer engagement. Monitor and analyze campaign performance metrics, making data-driven decisions to optimize results and achieve KPIs. Collaborate with cross-functional teams including marketing, design, and content to ensure brand consistency across all channels. Stay updated on industry trends, emerging technologies, and best practices in branding and Organic / Paid social media to continuously improve strategies. Work closely with external agencies and vendors to execute campaigns and ensure seamless integration of brand messaging. Develop and maintain strong relationships with key stakeholders to effectively communicate brand objectives and initiatives. SKILLS REQUIRED: Bachelor's degree in Marketing, Business, or a related field. Proven experience as a Brand Manager with a focus on Organic / Paid social media. In-depth knowledge of branding strategies, market research, and consumer behavior. Strong understanding of Organic / Paid social media platforms and advertising tools. Proficient in data analysis and able to derive insights from campaign metrics. Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and external partners. Creative mindset with the ability to think strategically and propose innovative solutions. Strong project management and organizational skills to handle multiple priorities and meet deadlines. If you are a highly motivated and results-oriented professional with a passion for branding and Organic / Paid social media, we invite you to join our team. How to Apply? Kindly share your resume on chetna.deore@homebazaar.com and for more details contact on 8879002490
Posted 2 months ago
3.0 - 8.0 years
3 - 6 Lacs
Navi Mumbai
Work from Office
Greetings from Home Bazaar Services Pvt Ltd. Who are we? Home Bazaar Services Pvt Ltd is the leading Property Advisor in India which has tuned and upgraded with each and every scratch of the real estate sector. With past experience and immense exposure to this service, we understand the needs of customers and strive hard to meet the same. With the help of the most experienced support system, Homebazaar.com has gone a long way to achieving success in a short span of time. We have also been awarded the best-winning property service company in Mumbai for the Quarter 2021 - 2023. Also have expanded our routes in Mumbai, Bangalore & Pune region What is our requirement? We are seeking a highly skilled and experienced Brand Manager who possesses in-depth knowledge of branding strategies and expertise in Organic / Paid social media handling. As a Brand Manager, you will play a crucial role in shaping and executing our brand strategy to effectively engage our target audience and drive business growth. Role: Social Media Manager Job Location : Vashi, Navi Mumbai Experience : 5 to 12 Years Responsibilities: Ideate and implement social media strategies to grow brand visibility and engagement. Write compelling, creative, and relevant content for social media platforms including Instagram, Facebook, LinkedIn, and YouTube. Coordinate with internal teams (sales, operations, and management) to gather content, plan campaigns, and ensure timely execution. Maintain a content calendar and ensure all posts go live as per schedule. Monitor and analyze performance metrics to track effectiveness and suggest improvements. Stay updated with social media trends and platform updates. Handle responses, comments, and messages professionally and promptly. SKILLS REQUIRED: Bachelor's degree in Marketing, Business, or a related field. Proven experience as a Brand Manager with a focus on Organic / Paid social media. In-depth knowledge of branding strategies, market research, and consumer behavior. Strong understanding of Organic / Paid social media platforms and advertising tools. Proficient in data analysis and able to derive insights from campaign metrics. Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and external partners. Creative mindset with the ability to think strategically and propose innovative solutions. Strong project management and organizational skills to handle multiple priorities and meet deadlines. If you are a highly motivated and results-oriented professional with a passion for branding and Organic / Paid social media, we invite you to join our team.
Posted 2 months ago
0.0 - 1.0 years
1 - 3 Lacs
Chennai
Work from Office
Tele Marketing Representative & Business Development Executive , Male / Female / Transgender , Age and Qualification no bar , Should have good Communication Skill in Tamil & English , Monthly Salary : 15,000 to 25,000 PM ( Including Incentives ) Perks and benefits Salary and Incentives are provided
Posted 2 months ago
6.0 - 11.0 years
13 - 23 Lacs
Pune
Work from Office
Complete the Online Test for this Role Now: https://app.testgorilla.com/s/gh258qj4 Description We are seeking an innovative and strategic Marketing Lead to manage the marketing operations for Octogle Studios' client portfolio. This key role will involve developing and executing effective marketing strategies for a diverse range of clients, ensuring their brand growth and business objectives are met through our studio's marketing expertise. The ideal candidate will have extensive experience across the full marketing spectrum, with particular emphasis on business advertising, SEO, social media management, content creation, and comprehensive marketing strategy development. This role requires a proven track record of successful marketing campaigns for recognized brands, which candidates must be prepared to share and discuss. Key Responsibilities Develop and implement comprehensive marketing strategies for Octogle Studios' clients, tailored to their specific needs, markets, and objectives Manage client relationships and serve as the primary marketing strategist and advisor Lead cross-functional teams in executing integrated marketing campaigns across digital and traditional channels Oversee client content creation efforts, ensuring high-quality, engaging, and on-brand materials Direct social media strategy and execution for multiple client accounts simultaneously Implement data-driven SEO strategies to increase clients' organic visibility and traffic Analyze campaign performance metrics and provide actionable insights and recommendations to clients Manage client marketing budgets with a focus on maximizing ROI Present marketing strategies, campaign results, and recommendations to clients Identify growth opportunities for clients and propose innovative marketing approaches Stay ahead of industry trends to ensure clients remain competitive in their respective markets Required Qualifications 6+ years of experience in marketing, with demonstrated success in client-facing roles Must provide portfolio of previous client work, including specific brands worked with and measurable outcomes achieved Must demonstrate a proven track record of successful marketing campaigns with tangible results Extensive experience in business advertising, with a focus on B2B and/or B2C strategies Proven expertise in SEO, including keyword research, on-page optimization, and link-building strategies Advanced skills in social media management across multiple platforms for diverse client accounts Strong background in content creation, direction, and strategy development Experience in developing and executing comprehensive marketing strategies with measurable results Knowledge of marketing analytics tools and data-driven decision making Excellent client management and communication skills Outstanding presentation and pitching abilities Ability to manage multiple client accounts and priorities simultaneously If you have a passion for driving client success through exceptional marketing strategies and can demonstrate a proven track record with recognized brands, we want to hear from you. This role offers the exciting opportunity to work with diverse clients through Octogle Studios.
Posted 2 months ago
15.0 - 17.0 years
25 - 30 Lacs
Bengaluru
Work from Office
We are looking for a passionate and experienced professional to lead IKEA s total Public Affairs agenda in India. As a key member of the Communication leadership team, you will develop and implement strategies to engage with policy and advocacy, build strong relations, manage key stakeholders, help navigate complex situations and drive strategic communications. 15+ years of experience in public affairs, policymaking, or a related field - Strong understanding of policy-making processes, regulatory landscapes, and stakeholder management - Excellent strategic thinking, problem solving, communication and influencing skills - Passionate about positive societal impact and sustainability - Experienced in coaching, mentoring, and leading teams and people - Experience working with transformation and change - Guided by the IKEA/ humanistic values and a strong believer in leading by example - Comfortable navigating change, ambiguity, and complex stakeholder landscapes Your responsibilities Develop and deliver the IKEA India Public Affairs strategy in line with global Ingka agenda Lead and coach a team of Public Affairs Leaders to achieve business and societal goal Build strong relations, manage key stakeholders, and map influence networks Function as a strategic partner to internal functions Monitor and respond to regulatory developments, feeding insights into business planning Contributing to building a relevant and trusted IKEA brand in India Engage and contribute to shaping policy and regulations to support growth and transformation of IKEA Integrate Public Affairs into broader communication and brand campaigns Mitigate risks and proactively work with crisis situations Representing IKEA in national and international events and forums Represent IKEA India in national and global internal forums Together as a team Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment. WE ARE AN EQUAL OPPORTUNITY EMPLOYER: At IKEA we value diverse backgrounds, perspectives, and skills. We are committed to providing coworkers with a work environment free of discrimination and harassment. We encourage individualism and invite you to come join our team and be yourself with us! We are an Equal Employment Opportunity employer and do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristic protected by law. All employment decisions are based on qualifications, merit and business need.
Posted 2 months ago
3.0 - 8.0 years
9 - 13 Lacs
Bengaluru
Work from Office
About Newton School : Come be part of a rocketship that s creating a massive impact in the world of education! On one side you have over a million college graduates every year with barely 5% employability rates and on the other side, there are thousands of companies struggling to find talent. Newton School aims to bridge this massive gap through it s personalised learning platform. We are building an online university and solving the deep problem of employability of graduates. We have a strong core team consisting of alumni from IITs and IIM s, having several years of industry experience in companies like Unacademy, Inmobi among others. On this mission, we are backed by some of the most respected investors around the world, - Nexus Venture Partners, RTP Global, Steadview Capital and a slew of angel investors including CRED s Kunal Shah, Flipkart s Kalyan Krishnamoorthy, Unacademy founders, Udaan s Sujeet Kumar among others. Socials: https: / / www.linkedin.com / school / newtonschool / | newtonschool.co Role : We are looking for an experienced Brand person to help us build our brand and raise brand awareness. You ll work across all levels and departments of our organisation to find what makes us unique and communicate it to the world. If you re creative, possess a strategic mind and have experience in implementing targeted brand campaigns, we d like to meet you. Ultimately, you ll help us improve our company s reputation and drive growth. Responsibilities : Analyse brand positioning and consumer insights and shape and communicate our vision and mission Translate brand elements into plans and go-to-market strategies Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess ROI and KPIs Monitor market trends, research consumer markets and competitors activities Oversee new and ongoing marketing and advertising activities Monitor product distribution and consumer reactions Requirements : Proven ability to develop brand and marketing strategies and communicate recommendations to executives 4+ years of experience in working into Branding and Marketing Experience in identifying target audiences and devising effective campaigns and understanding of the full marketing mix Strong analytical skills partnered with a creative mind Data-driven thinking and an affinity for numbers Outstanding communication skills Up-to-date with latest trends and marketing best practice Our Way Of Working : An opportunity to work on something that really matters. A fast-paced environment to learn and grow. High transparency in decision making. High autonomy; freedom to take risks, to experiment, and to fail. Market competitive salary. We promise a meaningful journey with smart people, with opportunities to learn & grow. Plus, you can sleep peacefully knowing you are impacting lives in a big way, every day! About Newton School : Come be part of a rocketship that s creating a ...
Posted 2 months ago
10.0 - 20.0 years
0 Lacs
Noida
Work from Office
Role Title - International Brand Manager Department - Branding & Marketing Reporting - Managing Director Location & Shift - Noida (11am - 8 pm should be flexible) Role purpose As a Brand Manager, you will drive brand identity, market presence, and audience engagement. Your role includes developing branding strategies, leading product marketing and go-to-market initiatives, managing product launches, and optimizing campaigns. Collaborating with cross-functional teams, you'll ensure brand consistency and analyze key performance metrics to enhance visibility. If you are passionate about branding and marketing innovation, this is an exciting opportunity! Key Accountabilities - Brand Strategy & Positioning: Develop and refine strategies to align with company objectives and market needs. - Product Marketing & GTM Strategy: Lead product marketing, crafting value propositions, and executing go-to-market plans. - Product Launches & Marketing Campaigns : Plan and execute product launches and multi-channel marketing campaigns. - Digital Marketing & Brand Identity: Manage digital marketing efforts and ensure brand identity consistency across platforms. - Promotion & Market Research: Drive promotional activities and conduct research to optimize brand messaging and positioning. - Cross-Team Collaboration & Communication: Work with internal teams to ensure cohesive messaging and effective brand communication. - Performance Tracking & Optimization: Analyze KPIs and use data-driven insights for continuous improvement. Role Specific Requirements - Education: Master's degree in marketing, business administration, or a related field ( preferably from a top-tier college ). - Experience: 10+ years in brand management, product marketing, or go-to- market roles. - Skills: Strong analytical, communication, and project management skills with a passion for branding and marketing innovation. - Tech Proficiency: Expertise in marketing tools, CRM systems, analytics platforms, and social media management. Benefits -Competitive salary and benefits package. -Opportunities for career growth and development. -Dynamic and collaborative work environment.
Posted 2 months ago
1.0 - 5.0 years
1 - 3 Lacs
Bikaner
Work from Office
Role & responsibilities Plan and execute marketing campaigns to promote gold loan services in assigned areas. Conduct regular customer visits , market activations, and liaise with potential customers and local influencers. Organize and manage roadshows, kiosk activities, and community events . Distribute marketing collateral like leaflets, banners, and posters in high-visibility areas. Identify high-potential areas for gold loans based on local demographics and economic activity. Track, analyze, and report on the effectiveness of marketing activities and ROI. Provide product knowledge training, pitch development, objection handling, and field etiquette coaching to branch staff. Track key performance indicators such as leads generated, footfalls to branches, conversions, and campaign costs. Key Skills & Requirements: Bachelors degree in Marketing, Business, or a related field. 3+ years of field marketing experience, preferably in financial services or NBFCs . Strong local market knowledge and excellent interpersonal skills. Proven track record in lead generation and customer acquisition. Interested candidates can share resume at vandana.walia@capriglobal.in
Posted 2 months ago
11.0 - 16.0 years
40 - 45 Lacs
Mumbai
Work from Office
Lead copy development across 360 campaigns digital, social, video, influencer, performance, and brand. Own the strategic and creative direction of projects from brief to delivery. Required Candidate profile Partner closely with strategy, art, and client servicing teams to develop high-impact creative solutions Act as a client-facing creative lead, presenting ideas, taking feedback, and offering insights
Posted 2 months ago
1.0 - 3.0 years
1 - 3 Lacs
Mumbai, Maharashtra, India
On-site
Key Responsibilities: Support brand campaigns by creating engaging designs and visual content across formats u2014 banners, social creatives, short videos, presentations, infographics, etc. Assist in conceptualizing and executing marketing initiatives like event branding, brochures, and vendor kits. Collaborate with the Brand Manager to roll out content for digital platforms u2014 LinkedIn, blogs, email newsletters, and more. Repurpose written content into visually compelling formats (e.g., videos, carousels, quote cards) for broader engagement. Ensure brand consistency across all collaterals, following the YuCollect design guidelines. Coordinate with external vendors or freelancers when required for creative or video production. Contribute to creative ideation for awareness campaigns, video series, and offline activations. Take ownership of publishing and scheduling social media content in line with the content calendar. Requirements 1-3 years of relevant experience in a creative or marketing role with hands-on design/content execution. Proficiency in design tools such as Canva (or Adobe Suite, Figma bonus). Basic video editing or familiarity with video creation tools is a strong advantage. Prior experience working on social media campaigns or B2B brands is preferred. Strong visual communication skills with attention to detail. A creative mindset with the ability to take feedback and iterate quickly. Comfortable working in a startup environment with evolving needs
Posted 2 months ago
2.0 - 3.0 years
1 - 3 Lacs
Mumbai
Work from Office
Seeking an Influencer Marketing Executive with 2–3 years’ experience to plan, execute, and manage influencer campaigns. Must have strong communication, platform knowledge, and analytics skills to drive brand engagement and campaign performance.
Posted 2 months ago
1.0 - 6.0 years
2 - 5 Lacs
Mumbai
Work from Office
Acquiring/Servicing clients from various industry sectors Pitching media plans and follow-ups Creating advertising strategies based on the client briefs Building relationships - with direct companies and agencies Marketing through social media Required Candidate profile Candidate should possess the following: 1. Excellent Presentation Skills 2. Excellent Oral+Written communication 3. Ms Office like Powerpoint, Excel and Word 4. Social media platforms like LinkedIN Perks and benefits Additional Incentives on new business generations
Posted 2 months ago
8.0 - 10.0 years
16 - 20 Lacs
Noida
Work from Office
About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team : The marketing team at Paytm is at the forefront of building the brand’s relationship with the consumer, both existing & potential. With the ambition to add value to the brand, the team focuses on engaging and driving effective marketing practices across various channels. Key Responsibilities : 1 . Develop and execute annual marketing plans to drive business objectives 2. Build and strengthen brand positioning and architecture 3. Create multi-channel marketing campaigns to increase brand awareness and engagement 4. Leverage consumer insights to identify unmet needs and drive innovation 5. Manage media planning, campaign metrics, and performance optimization 6. Lead strategic partnerships and agency relationships 7. Drive innovation in content formats and emerging platforms 8. Leverage consumer insights, market trends, and data analysis to inform marketing decisions. 9. Manage media planning, campaign metrics, and performance optimization 11. Lead strategic partnerships and collaborations to amplify brand reach and impact 12. Develop and maintain relationships with internal stakeholders, agencies, and external partners 13. Conceptualize and execute high-impact communication campaigns across digital and offline channels. Required Skills: 1. 8-10 years of experience in brand marketing, with experience in consumer tech business is a plus. 2. 4-5 years as FMCG brand manager (not trade or sales) is a must. 3. Should have managed 20cr and above ATL brand campaigns. 4. Proven track record of building and managing brands. 5. Strong understanding of consumer insights and market trends 6. Excellent campaign planning and execution skills 7. Ability to manage agency relationships and internal creative teams 8. Strong analytical and problem-solving skills EducationMBA is a must. Why join us: A collaborative output-driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Respect, that is earned, not demanded from your peers and manager. Compensation :If you are the right fit, we believe in creating wealth for youWith enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!
Posted 2 months ago
10.0 - 15.0 years
12 - 22 Lacs
Bengaluru
Work from Office
Job Title : Marketing Director Reports to : Chairman Location : Bengaluru Salary : 24 LPA & above (Not a constraint for the right candidate) Age Range : 35 to 40 Years Shift 6 Days & 12 Hours Website - http://air.ind.in/ Role Overview : As a Marketing Director, you will lead a dynamic team of marketing professionals, driving strategic campaigns to enhance AiR's brand presence. You will be responsible for executing high-impact marketing initiatives, optimizing digital and offline outreach, and ensuring alignment with our organisational goals. Key Responsibilities : Lead and mentor the marketing team, ensuring seamless execution of campaigns. Develop and implement innovative marketing strategies to drive engagement and brand awareness. Oversee digital marketing efforts, including SEO, social media, and paid advertising. Collaborate with content creators, designers, and other stakeholders to maintain a consistent brand voice. Analyse marketing performance metrics and optimise strategies accordingly. Manage partnerships, sponsorships, and influencer collaborations to amplify outreach. Work closely with the Marketing Director to align marketing objectives with overall business goals. Ideal Candidate : Minimum 10+ years of marketing experience, preferably in digital marketing, branding, or strategy. Strong leadership skills with experience managing marketing teams. Hands-on experience with social media, content marketing, and performance analytics. Excellent communication and creative problem-solving skills. Ability to work in a fast-paced, mission-driven environment. If you're passionate about impact marketing and want to be part of a purpose-driven organisation, we would love to hear from you! Please share your CV on 8976118063 or hr-recruiter3@air.ind.in Contact Person - Priyanka
Posted 2 months ago
5.0 - 9.0 years
6 - 9 Lacs
Ludhiana
Work from Office
Role & responsibilities Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing budget. Overseeing branding, advertising, and promotional campaigns. Manage the marketing team. Assign responsibilities to the team according to their profiles. Take daily reporting of marketing team on given tasks and projects. Present business growth strategy to management and work accordingly. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends. Preferred candidate profile . Should have 5-6 years of experience as a marketing manager. Proven experience of team management. Good understanding of market research techniques, data analysis and statistics methods. Thorough knowledge of strategic planning principles and marketing best practices. Proficient in MS Office software. Familiarity with social media and web analytics. Excellent communication skills. Strong organizational and time-management abilities. Creativity and commercial awareness. Graduate/post graduate in marketing.
Posted 2 months ago
5.0 - 10.0 years
0 - 0 Lacs
Ghaziabad
Work from Office
Role Overview Were seeking an experienced Digital Marketing Manager with deep expertise in Facebook Ads Manager and Google Ads. You will own end-to-end campaign strategy, execution, optimization, and reporting for our core products in the health & wellness category. Your goal will be to drive customer acquisition, improve ROAS, and scale campaignswhile collaborating closely with creative, e-commerce, and product teams. Role & responsibilities Preferred candidate profile Key Responsibilities Strategy & Planning Develop and maintain an overarching paid media strategy for Facebook (including Instagram placements) and Google (Search, Shopping, Display, YouTube). Conduct market research and competitor analysis to identify high-potential audiences and creative angles specific to health & wellness (e.g., honey-based supplements, herbal remedies). Define monthly/quarterly KPIs (CAC, ROAS, CTR, conversion rate) and outline roadmap to achieve revenue targets. Campaign Setup & Management Build, launch, and optimize funnel-based Facebook campaigns (awareness consideration conversion) tailored to each product (e.g., Walkwell Capsules for osteoarthritis, Whole Night Honey, and other products). Structure and manage Google Ads accounts: Search campaigns (branded vs. non-branded), Shopping, Display remarketing, and YouTube pre-roll ads. Implement UTM tagging and ensure proper integration with GA4, Facebook Pixel, and conversion API for accurate tracking. Creative Collaboration Partner with the design/content team to develop ad creative (static images, video ads, carousels) aligned with brand guidelines (e.g., Authentik Ayurveda logo, dark green natural aesthetics). Provide data-driven feedback on creative performance and drive A/B testing (e.g., headline variations, ad copy, thumbnail tests). Bid Management & Budgeting Allocate and manage monthly ad budgets (6–7-figure budgets in INR/USD) across channels, adjusting spend based on performance and seasonality (e.g., product launches, festive seasons). Leverage bid strategies (e.g., Target CPA, Maximize Conversion Value) and manual bidding where appropriate to hit efficiency goals. Audience Targeting & Segmentation Create detailed custom and lookalike audiences based on first-party data (email lists, purchase history) and interest/behavioral targeting relevant to natural health, Ayurveda, fitness. Set up dynamic retargeting flows on Google Display and Facebook to re-engage past website visitors, cart abandoners, and upsell opportunities (e.g., bundle Slim Honey + Ginger-Infused Honey). Performance Analysis & Reporting Generate weekly/monthly performance reports highlighting key metrics: ROAS, CAC, LTV payback, funnel drop-offs. Analyze data to uncover insights (e.g., which ad sets drive highest LTV customers vs. which creatives underperform) and recommend optimizations. Present findings to leadership team with straightforward next-step recommendations (e.g., increase budget on top-performing campaigns, pause non-effective SKUs). SEO & CRO Collaboration Work with the SEO specialist to align paid keywords strategy with organic efforts and capture incremental search demand. Collaborate with website/UX team to run landing page A/B tests, improve mobile conversion, and ensure Shopify/Amazon funnels are optimized for paid traffic. Stay Current & Innovate Keep abreast of the latest Facebook and Google Ads features, policy changes (e.g., restrictions around “aphrodisiac” claims for Whole Night Honey), and platform best practices. Pilot emerging channels or advanced tactics (e.g., Advantage+ Shopping Campaigns, Facebook Advantage+ Audiences, Google Performance Max) to gain competitive edge.
Posted 2 months ago
20.0 - 30.0 years
50 - 100 Lacs
Mumbai, Mumbai (All Areas)
Work from Office
About the Role: Our client is seeking to hire a Chief Marketing Officer (CMO) to lead the marketing strategy for their premium wellness Centre. The ideal candidate will bring deep expertise in the luxury brand positioning, digital marketing, and customer acquisition within the wellness, hospitality, or healthcare sectors. Responsibilities: Develop and execute a 360 marketing strategy across digital, print, PR, and influencer channels Build strong brand visibility across domestic and international markets Drive growth through SEO, paid campaigns, email, social media, and wellness travel partnerships Oversee content, design, and storytelling aligned with our wellness philosophy Lead a high-performing marketing team and collaborate cross-functionally with operations and guest services Requirements: 25+ years of marketing experience with a focus on luxury services or wellness or hospitality. Also open to retired candidate. Proven leadership in scaling brand and revenue Strong grasp of performance marketing and customer journey design Excellent communication and relationship management skills
Posted 2 months ago
4.0 - 6.0 years
8 - 12 Lacs
Hyderabad
Work from Office
Marketing Strategy, Product Positioning and development, Brand Management & Digital Marketing, Development of Marketing Materials and Literature Required Candidate profile MBA/PGDM in Marketing, Life Sciences, Healthcare, or equivalent, 4–8 years in Genetics marketing. Relevant Experience candidates can share CV to hr@lordspath.com
Posted 2 months ago
1.0 - 3.0 years
2 - 4 Lacs
Gurugram
Work from Office
Responsibilities: * Develop influencer marketing strategies * Manage celebrity relationships * Measure campaign success * Collaborate with brands on campaign execution * Execute brand campaigns through influencers
Posted 2 months ago
5.0 - 8.0 years
7 - 10 Lacs
Navi Mumbai
Work from Office
Role & responsibilities : Brand Communication Strategy: - Develop and implement a comprehensive MarComm strategy aligned with business goals. - Maintain brand voice, tone, and consistency across channels (print, digital, social, internal, PR). Content Creation & Oversight: - Supervise creation of content for brochures, newsletters, videos, website, internal comms, and social media. - Work closely with medical and product teams to ensure accuracy and regulatory compliance. Media & Public Relations: - Collaborate with PR agencies and media partners. - Manage press releases, media coverage, and crisis communications. Campaign Execution: - Plan, execute, and evaluate ATL/BTL marketing campaigns. - Coordinate with external vendors and design teams to ensure timely campaign delivery. Event Communication: - Handle communication material for medical conferences, CMEs, health camps, and corporate events. Internal Communication: - Support HR and L&D with internal branding, employee newsletters, and engagement campaigns. Analytics & Reporting: - Track effectiveness of communication strategies using KPIs and marketing analytics tools. Preferred candidate profile : - 5 8 years in healthcare or diagnostics, hospitality preferred - Excellent written and verbal communication skills. - Experience with healthcare brand communication is a plus - Proficiency in tools like Canva, Mailchimp, HubSpot, or similar. - Strong project management and multitasking skills.
Posted 2 months ago
2.0 - 4.0 years
3 - 5 Lacs
Chennai
Work from Office
develop and execute a content strategy for instagram, facebook ,linkedin. Run and optimize meta ads, google ads, youtube ads. Write complelling captions, blog posts, newsletters and website content.
Posted 2 months ago
1.0 - 6.0 years
2 - 4 Lacs
Mumbai, Thane, Navi Mumbai
Work from Office
Acquiring Clients from various industry sectors Creating and Pitching Advertising plans to various brands Building Relationships - with direct companies and agencies Negotiating and Closing business deals Required Candidate profile Candidate should possess the following: 1. Excellent Presentation Skills 2. Excellent Oral+Written communication 3. Ms Office like Powerpoint, Excel and Word Perks and benefits Additional Incentives on new business acquired
Posted 2 months ago
1.0 - 4.0 years
5 - 7 Lacs
Bengaluru
Work from Office
Overview About Role: We have an exciting role of Junior Copywriter to drive and translate creative and contemporary ideas to solid design and impact. You will have a key role in design and deployment of creative campaigns with our global clients, including many Fortune 50 companies. About Omnicom Global Solutions Omnicom Global Solutions (OGS) is an agile innovation hub of Omnicom Group, a leading global marketing and corporate communications company. Guided by the principles of Knowledge, Innovation, and Transformation, OGS is designed to deliver scalable, customized, and contextualized solutions that meet the evolving needs of our Practice Areas within Omnicom. OGS India plays a key role for our group companies and global agencies by providing stellar products, solutions, and services in the areas of Creative Services, Technology, Marketing Science (Data & Analytics), Advanced Analytics, Market Research, Business Support Services, Media Services, and Project Management. We currently have 4000+ awesome colleagues in OGS India who are committed to solving our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together! Why Omnicom Health (OH) At Omnicom Health, you’re not just starting a job—you’re becoming part of something bigger. As one of the largest and most specialized global healthcare networks, we’re dedicated to building the ideas and solutions of tomorrow. Your career here is about growth, impact, and the chance to shape the future of healthcare. Every day, the work you do will contribute to a greater cause, making a real difference in people’s lives About Our Agency Snow Companies The first and largest global patient engagement agency, innovating direct-to-patient marketing since 2001. Our core business focuses on partnering with biotech and pharma brands to connect with real patients and caregivers to design and implement direct-to-patient initiatives. Whether we’re building connections between brands and their patients or crafting compliant, patient-facing communications, we create content that enlightens and empowers. No other agency has made a bigger impact on the lives of patients around the world. Know more at: https://snow-companies.com/ Responsibilities • Content Creation: Develop creative and compelling copy for flyers, emails, recruitment cards, brochure, decks, direct mailers, children’s books, and some social media posts. • Pharma Experience: This role specializes in healthcare communications so knowledge in other relevant platforms and pharmaceutical regulation is a plus. • Storytelling: Collaborate with our writing team to identify markable points in a patient's story and translate them into engaging content that resonates with our audience. • Brand Voice: Maintain consistency in brand voice and messaging across all content while adhering to each platform's best practices and guidelines. • Campaign Support: Support the execution of brand campaigns by creating compelling copy and coordinating with internal teams to ensure seamless implementation. • Trends: Stay informed about industry trends and emerging platforms to continually innovate and improve our marketing copy.
Posted 2 months ago
1.0 - 4.0 years
4 - 7 Lacs
Bengaluru
Work from Office
Job Title: Brand Associate Exp- 1-4 Years (Any Graduate) Location- Bengaluru Interested Immediate Connect- 7892648654 (Call/wtsapp)24*7 Job Summary: We are looking for a dynamic and creative Brand Associate to drive brand growth and strengthen market presence within our BabyCare division. The ideal candidate will develop and execute marketing strategies, enhance brand equity, and ensure seamless product positioning in the highly competitive baby care market. Key Responsibilities:- Brand Strategy & Positioning: Develop and execute innovative marketing strategies to strengthen brand identity and consumer engagement. Market Research & Insights: Analyze market trends, consumer behavior, and competitive landscape to inform strategic decisions. Product Launches & GTM Planning: Lead go-to-market strategies, communication plans, and promotional campaigns for new product launches. Cross-Functional Collaboration: Work closely with R&D, Sales, and Digital Marketing teams to ensure cohesive brand representation. Marketing Campaigns & Materials: Oversee the creation of marketing materials, including packaging, POS displays, and digital content. Agency & Vendor Management: Manage relationships with external agencies (creative, media, PR) to develop impactful campaigns. Budget & ROI Management: Develop and monitor marketing budgets, optimizing spending for maximum ROI. Performance Tracking: Measure brand performance through key KPIs, adjusting strategies based on market research and analytics. Innovation & Product Development: Contribute to new product initiatives, ensuring alignment with brand vision and consumer needs. Qualifications & Skills:- Education: MBA in marketing, Business Administration, or a related field. Experience: 1-4 years in brand management, ideally within Pharma,FMCG or healthcare sectors. Market Knowledge: Strong understanding of the baby care industry and consumer behavior. Analytical Skills: Ability to interpret market data and translate insights into actionable strategies. Creativity & Innovation: Proven experience in developing engaging marketing campaigns. Project Management: Strong organizational skills with the ability to manage multiple initiatives. Communication & Presentation: Excellent verbal and written communication skills. Technical Proficiency: Proficiency in MS Office and marketing analytics tools. Experience in digital marketing and e-commerce is a plus.
Posted 2 months ago
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