Brand Activation Manager

Company Description

Nutrinectar Enterprises LLP is an innovation-driven beverage company dedicated to creating functional, better-for-you drink brands that combine exceptional taste with tangible health benefits. Based in Mumbai, we challenge traditional beverage categories through science, creativity, and consumer insight to meet the evolving needs of the modern, health-conscious consumer. Our flagship brand, Bubz, is India’s first zero-sugar, gut-health-focused prebiotic soda, delivering health benefits without compromising on taste or enjoyment. Our dedication to product excellence, clean-label transparency, and compelling brand storytelling sets us apart in the beverage industry.

Role Description

This is a full-time hybrid role for a Brand Activation Manager located in Mumbai, with some flexibility for work from home. The Brand Activation Manager will be responsible for planning and executing brand activation activities, managing brand communications, event planning, and supporting sales initiatives. Day-to-day tasks will include coordinating with different departments to create cohesive marketing strategies, organizing events, and analyzing market trends to optimize brand positioning.

Qualifications

• Brand Activation and Brand Management skills
• Strong Communication and Event Planning abilities
• Experience in Sales support and strategies
• Excellent organizational and project management skills
• Ability to work in a hybrid environment
• Bachelor's degree in Marketing, Business, or related field
• Experience in the beverage or FMCG industry is a plus