634 B2C Marketing Jobs

As an Assistant Product Marketing Manager at our large-scale/global company, you will be an integral part of our team, focusing on mobile apps. Your responsibilities will include collaborating with cross-functional teams to generate innovative ideas for new mobile app products, conducting market research and analysis, developing and executing go-to-market strategies, and ensuring successful product launches. You will also be responsible for conducting competitor research, optimizing the user lifecycle, designing and executing A/B testing initiatives, implementing effective ASO strategies, and managing stakeholders both internally and externally. The ideal candidate for this role will possess excellent written and verbal communication skills, a strong understanding of product analytics, experience with app media buying platforms, knowledge of app monetization models and strategies, and a keen eye for design and messaging. If you are results-driven, passionate about mobile apps, and have the skills mentioned above, we encourage you to apply for this exciting opportunity. In addition to a competitive salary, we offer flexible work hours and leaves, salary advance, maternity/paternity leave benefits, adoption assistance, butler and concierge services, team off-sites and celebrations. Beyond work, we provide insurance benefits for you and your family, interest-free loans, gift vouchers for special moments, a fully-equipped gym, and education sponsorship programs.,

As the Marketing Lead for Spark Studios edtech programs and UAE-based beauty brands, you will be responsible for leading B2C marketing initiatives and driving cross-market digital campaigns to enhance brand visibility and user acquisition. Your role will be based remotely in Chandigarh. Your primary responsibilities will include: - Strategizing and implementing marketing plans customized for the Indian and UAE markets. - Overseeing digital campaigns across various channels such as social media, paid advertisements, and influencer partnerships. - Creating engaging content and fostering relationships within online communities in both sectors. - Monitoring performance metrics and utilizing analytical tools to optimize return on investment. - Collaborating effectively with international teams and external vendors to ensure seamless campaign execution. To excel in this role, you should possess: - At least 2 years of experience in B2C marketing, preferably in the edtech and beauty industries. - A deep understanding of consumer behavior in the Indian and UAE markets. - Proficiency in digital marketing strategies, content development, and analytics. - Strong communication skills, with proficiency in English; Arabic language skills would be an advantage. - Self-motivation, organizational skills, and the ability to work efficiently in a remote setup with diverse teams. Your success in this position will be measured by: - Increased enrollments in Spark Studio programs. - Higher conversion rates and sales for the beauty brands based in the UAE. - Significant growth in brand recognition and marketing return on investment. If you are a proactive and results-driven marketing professional with a passion for driving brand success in diverse markets, we invite you to join our team and contribute to the continued growth and impact of our programs and brands.,

Key Responsibilities: Craft clear, engaging, and on-brand copy for various formats from social media posts and digital ads to email campaigns, push notifications, blogs and video scripts. Collaborate closely with the product, marketing & analytics team and stakeholders to bring campaigns to life through compelling storytelling. Translate complex BFSI and D2C concepts into simple, relatable, and persuasive language. Stay on top of content and copy trends to keep our brand voice fresh, relevant, and competitive. Edit and proofread copy to ensure accuracy, clarity, and consistency across all touchpoints. Adapt tone and messaging based on platform, audience, and campaign objectives. Handle multiple projects at once while meeting tight deadlines (and still making it look easy). Be open to feedback, iterate quickly, and keep the creative energy flowing. Required Qualifications: Bachelor s degree (or equivalent) in journalism, English, communications, or related discipline, or other technical fields (like engineering, commerce, science, etc.). 2+ years of professional content & copy writing experience. Strong copy writing portfolio. Proofreading experience and familiarity with standard style guides. Experience with content management systems. Keen eye for detail. Skills and Experience: Good grip of English language. Other languages would be a bonus. Exceptional research & writing skills. Preferred experience: BFSI industry, B2C marketing. Ability to work independently or with a team to meet deadlines. Excellent organizational skills and multitasking ability. Up to date with the on-going news & trends in BFSI industry. Follows & understands social media & pop-culture trends.

As a Marketing Executive for Bearing Housings (Industrial Products) at Masta Bearing Housing Pvt Ltd., you will play a crucial role in expanding our customer base in the Southern States of India, specifically Karnataka, Telangana, and Andhra Pradesh. We are seeking a motivated individual who is passionate about marketing and client engagement within the industrial sector and enjoys traveling. The ideal candidate will have a Diploma in Mech Engineering or B.Sc., with a Bachelor's Degree in Marketing being an added advantage. You should possess a minimum of 2-3 years of experience in B2B & B2C marketing or sales of industrial products, along with excellent communication skills in English and regional languages such as Tamil, Kannada, Telugu, and Hindi. Your ability to understand bearings, Bearing Housings, and mechanical transmission, as well as your willingness to travel extensively across the region, will be essential for success in this role. Your responsibilities will include identifying and pursuing new business opportunities, generating leads, preparing techno-commercial offers, interacting with clients to understand their needs, and coordinating with internal teams for successful sales implementation. Maintaining accurate documentation of client interactions and market feedback, as well as collaborating with various departments within the organization, will also be part of your daily tasks. If you meet the qualifications mentioned above and are ready to take on this challenging role, please send your CV to ashokdesai@mastagroup.com (Mobile No. 9978998852) with cc to admin@mastagroup.com. Join us in our mission to expand our market presence and strengthen customer relations in the industrial sector across South India.,

As an Assistant Product Marketing Manager with a passion for mobile apps, you will be an integral part of our team, contributing to new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. Your role will require a combination of strategic thinking, creativity, analytical skills, and effective communication. You will collaborate with cross-functional teams to generate innovative ideas for new mobile app products, conduct market research and analysis to identify emerging trends and opportunities. Additionally, you will develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches by aligning marketing initiatives with product features and benefits. Conducting thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively will be a key responsibility. You will also develop and implement strategies to optimize the user lifecycle, from acquisition to retention, utilizing data-driven insights to enhance user experience and engagement. Designing and executing A/B testing initiatives to optimize marketing campaigns, improving key performance indicators will be part of your tasks. Implementing effective App Store Optimization (ASO) strategies to enhance the visibility and discoverability of our mobile apps on various app stores will also be crucial. Collaboration with internal teams such as product development, design, and sales will be essential to ensure alignment and successful product launches. Building and maintaining strong relationships with external stakeholders, including partners and vendors, will also be a part of your role. The ideal candidate will possess excellent written and verbal communication skills, the ability to convey complex ideas clearly, strong understanding of product analytics, experience with app media buying platforms, knowledge of app monetization models and strategies, and a keen eye for design and messaging to create visually appealing marketing materials. If you are results-driven, passionate about mobile apps, and possess the outlined skills, we invite you to apply for this exciting opportunity. In return, we offer flexible work hours, leaves, salary advance, maternity/paternity leave benefits, adoption assistance, Butler & Concierge services, team off-sites & celebrations, insurance benefits for you and your family, interest-free loans, gift vouchers for special moments, a fully-equipped gym, and education sponsorship programs.,

Lead B2C marketing for our product Spark Studios edtech programs, plus UAE-based beauty brands. Drive cross-market digital campaigns, brand building, and user acquisition remotely from Chandigarh. Key Responsibilities: Plan and execute marketing strategies tailored for India & UAE Market. Manage digital campaigns: social media, paid ads, influencer outreach. Develop content and engage online communities for both sectors. Track performance metrics, optimize ROI using analytics tools. Collaborate with cross-border teams and vendors for smooth execution. Requirements: 2+ years B2C marketing, ideally in edtech and/or beauty sectors. Strong knowledge of India and UAE markets and consumer behavior. Skilled in digital marketing, content creation, and analytics. Excellent communication; English/Arabic a plus. Self-driven, organized, and able to work remotely with multi-market teams. Success Metrics: Increased Spark Studio enrollments. Higher conversions and sales for UAE beauty brands. Strong brand growth and marketing ROI. Show more Show less

Job Description Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Saturday Reports to: Team lead / Sales Manager Work Mode: 100% Work from Office About the Role: As an Associate Academic Counselor , you will play a key role in guiding prospective students through their educational journey. You will counsel students for digital marketing courses, providing valuable career advice and answering their queries. In addition to managing student communications, you will mentor junior counselors and contribute to meeting set sales targets. This role requires passion for education, a strong ability to connect with students and parents, and the drive to help them succeed in their career paths. What You'll Do: Student Counseling & Guidance: Counsel students about IIDE digital marketing courses, helping them choose the right path based on their interests and career aspirations. Communicate with students and their parents both in-person and over the phone, answering their queries and guiding them through the course options. Provide expert advice on career opportunities and guide students through their learning journey. Mentorship & Team Collaboration: Mentor and support junior counselors to help them improve their counseling skills and achieve. For more and complete details please share your CV on : Apply over single Click: https://wa.me/ 7300085581

Responsibilities: * Collaborate with sales team on lead generation strategies * Report results to senior management regularly * Develop marketing plans for new products * Manage field marketing campaigns Health insurance Food allowance

The best sales professional to build and expand the food supplements market would typically possess a combination of relevant experience, skills, and qualifications tailored to this industry. Here's a detailed profile: Experience: Industry Knowledge: 3-7 years of proven experience in sales within the health, wellness, or nutritional supplements sector. Market Development: Demonstrated success in establishing and growing new markets or segments within the food supplements industry. Customer Relationships: Experience in B2B or B2C sales, with strong ties to distributors, retailers, healthcare providers, or direct consumers. Product Familiarity: Understanding of dietary supplements, their benefits, regulatory standards, and competitive landscape. Skills : Sales & Negotiation Skills: ** Expertise in consultative selling, closing deals, and negotiating favorable terms. KEY section: Communication Skills: Ability to clearly articulate product benefits and build trust with clients. Market Research & Strategy: Skill in identifying new opportunities, analyzing competitors, and developing effective sales strategies. Networking : Strong interpersonal skills for building lasting relationships with key stakeholders. KEY section : Digital Savvy: Familiarity with CRM software, digital marketing tools, and online sales channels. Qualifications : Educational Background: A bachelor's degree in Life Sciences, Nutrition, Marketing, Business Administration, or related fields. An MBA is a plus. - Certifications : Certifications in sales, nutrition, or health products (e.g., Certified Nutrition Specialist) can be advantageous. The top candidate is someone who combines industry expertise with strategic sales skills, has a track record of expanding markets, and possesses a deep understanding of consumer needs in health and wellness. They should be proactive, innovative, and adaptable to changing market dynamics to effectively generate and sustain revenue growth in the food supplements sector.

Role & responsibilities Visit electrical shops, explanation of products and their application to the customer. And make the new distributor in the assigned state. Doing sales visit, taking orders, monitoring the supply management and help in secondary sales. Solving the technical problems. Generating the orders accordingly, knowledge about LED and lights. Reporting on daily basis and submission of monthly working and records in a right and systematic way as per company standards. Travelling minimum 15-18 days in a month in the assigned state / territory for sales. Maintaining right stock position of goods at dealer point. Preferred candidate profile Experience - 2-3 Years (Home Appliances, wire, switch, LED Lights, B2B) 15-18 Days Travel Near Base Location Candidate Male Job Location: Jaipur

Role Overview: Lead B2C marketing for our product Spark Studios edtech programs in India and UAE, plus UAE-based beauty brands. Drive cross-market digital campaigns, brand building, and user acquisition remotely from Chandigarh. Key Responsibilities: Plan and execute marketing strategies tailored for India (Spark Studio), UAE (Spark Studio + beauty). Manage digital campaigns: social media, paid ads, influencer outreach. Develop content and engage online communities for both sectors. Track performance metrics, optimize ROI using analytics tools. Collaborate with cross-border teams and vendors for smooth execution. Requirements: 2-4+ years B2C marketing, ideally in edtech and/or beauty sectors. Strong knowledge of India and UAE markets and consumer behavior. Skilled in digital marketing, content creation, and analytics. Excellent communication; Hindi/Arabic a plus. Self-driven, organized, and able to work remotely with multi-market teams. Success Metrics: Increased Spark Studio enrollments (India & UAE). Higher conversions and sales for UAE beauty brands. Strong brand growth and marketing ROI.

You will be responsible for setting up and managing direct to consumer consultative sale team Leading a team of 10-15 Admissions Counsellors and 1-2 TLs. Providing strategic leadership to team for achieving monthly and quarterly enrolment/ revenue Required Candidate profile Individual with outstanding English communication (written and verbal) and interpersonal skills. 3+ years of experience in sales in B2C ideally. Education sales experience preferred but not essential.

The Principal Learning Content Strategist Customer Experience (CX) is an individual contributor role. As a self-motivated professional, you will leverage your expertise to support Oracle University (OU) products, curate online subscription material aligned with the CX Product Strategy, contribute to content roadmap planning, and develop training content. Your responsibilities will include discovering, proposing, designing, and prototyping new teaching methods and learner engagement techniques for all audiences within Oracle University's CX educational offerings. You will play a key role in driving transformation, innovation, and best practices for Oracle University products and services, ensuring strategic alignment, rollout, and execution of CX-related educational offerings and programs within the Oracle University ecosystem. In this dynamic role, you must be eager to learn technology to support and deliver training using modern learning techniques in a fast-paced market and environment. You will be expected to develop relationships with Product Development teams to embed training strategy in product planning and release cycles. Collaborating with various departments at Oracle, you will align curriculum strategy to drive customer satisfaction and support. Additionally, you will be responsible for monitoring research and the competitive landscape to recommend solutions that enhance customer success. Your role will involve improving content impact and effectiveness through user research studies, benchmark analysis, and data collection. You will collaborate with Oracle University team members to drive value, resolve impediments, and advocate for the end user and stakeholder needs. Furthermore, you will contribute to learning activities around modern content design approaches and core practices. To qualify for this position, you should have at least 8 years of experience working with Oracle Customer Experience (CX) applications. You should possess practical knowledge and consulting field experience working with various Oracle Cloud Applications technologies related to Sales, Service, and Marketing. Additionally, soft skills such as stakeholder management, business insight, collaboration, effective communication, innovation, customer focus, and adaptability will be crucial for success in this role. The ideal candidate will have expertise in a specific Oracle CX Cloud technology environment, client-facing experience, and the ability to balance the needs of multiple stakeholders. You should be comfortable working in a global setting and have a proven track record of driving vision, purpose, and innovation. At Oracle, we value inclusivity, innovation, and empowering our workforce to contribute to our success. Join us in tackling today's challenges and thriving in a world of tomorrow's technology.,

You are a highly skilled and knowledgeable Content Writer responsible for creating, editing, and reviewing high-quality medical content for various platforms. Your audience will include healthcare professionals and the general public, depending on the project's requirements. The ideal candidate will have a strong background in healthcare or life sciences, along with the ability to translate complex medical information into clear, engaging, and accurate content. Your key responsibilities will include being a creative and visionary communications and content professional with expertise in science, health, and medicine. You will develop and lead high-performing teams across different cultures and geographies in a global landscape. Driving high editorial standards for creating quality content with multi-media experience in various settings such as news, magazines, journals, books, websites, and agencies is crucial. You will deliver key engaging messages with maximum impact and strategic advantage through print, digital, and social media channels. As a proficient writer and editor, you will cater your medical writing to the audience and simplify technical information. Your excellent project management skills will be put to use in managing large volumes and multiple projects simultaneously. Additionally, you will be responsible for creating and producing B2B and B2C marketing content, including product brochures, infographics, eDM campaigns, content marketing for thought leadership, surveys and analytical reports, and social media advertising through platforms like TrendMD, Google Adwords, and Facebook. Strong organizational and interpersonal skills are essential for this role. Requirements for this position include a minimum of 4 years of experience in the medical/healthcare field and 5 years in medical writing. Candidates with qualifications such as B Pharm, M Pharm, MD, MBBS, etc., are preferred. This position is based in Mumbai and is a full-time role requiring in-person work. If you are interested in this opportunity, please share your resume at hrc@centrixhealthcare.com. This is a full-time position with a day shift schedule. The ideal candidate should have a total of 4 years of work experience.,

As a General Manager of Marketing in our Corporate Office located in Hyderabad, you will be responsible for leading the marketing strategy of our company in the Cement / Commodity / FMCG industry. With 18-20 years of experience, including at least 5 years in a senior marketing leadership role, you will have the opportunity to showcase your expertise in brand-building and market strategy in a high-growth environment. Your key responsibilities will include owning and driving the entire marketing strategy, leading brand-building and promotional campaigns across various platforms, designing dealer segmentation strategies, and developing incentive programs. You will also be tasked with building and managing digital marketing and e-commerce integration frameworks, collaborating cross-functionally to drive sales growth, and conducting market analysis and competition mapping to drive innovation in marketing initiatives. We are looking for a visionary marketer with proven experience in brand management, marketing communication, and strategic planning. Your deep familiarity with markets in South and West India, particularly Telangana, Andhra Pradesh, Tamil Nadu, Karnataka, Kerala, Maharashtra, and Odisha, will be crucial for this role. Strong leadership, people management, and stakeholder engagement capabilities, as well as a passion for innovation and creativity in marketing, are key attributes we seek in our ideal candidate. If you are excited about this opportunity and possess the required qualifications and experience, we encourage you to apply by sending your updated CV to sara.khan@crescendogroup.in for a confidential discussion. Join us in making a mark in the industry with your strategic marketing, brand promotion, and leadership skills.,

You are an experienced and dynamic Marketing and Sales Manager who will lead the marketing and sales efforts for agriculture products and services. Your primary responsibilities include developing and executing marketing strategies, driving product sales, and enhancing brand visibility within the agricultural industry. This role involves managing both B2B and B2C marketing campaigns, building customer relationships, and ensuring business growth in a competitive market for products like raw ginger, turmeric, turmeric powder, spice oils, oleoresins, and curcumin. Your key responsibilities will include developing and implementing marketing strategies to promote agricultural products, services, and solutions to target markets. You will plan and execute comprehensive marketing campaigns across multiple channels to generate leads and increase brand awareness. Additionally, you will research market trends, consumer behavior, and competitor activities to inform marketing strategies and position the company's products and services effectively in the market. As the Sales Manager, you will lead and drive sales efforts to meet or exceed sales targets for agricultural products and services. This will involve identifying potential clients, generating leads, developing relationships with key decision-makers in the agriculture sector, and conducting sales presentations and negotiations to close deals with customers. You will also be responsible for monitoring sales performance, tracking key performance indicators, and managing the sales pipeline from prospecting to closing. In terms of customer relationship management, you will build and maintain strong relationships with new and existing clients in the agricultural industry. Providing exceptional customer service, addressing client needs, and offering solutions will be crucial. You will also develop long-term partnerships with clients to ensure customer retention and repeat business while collaborating with internal teams to ensure client satisfaction and resolve any issues that arise. Furthermore, you will assist in the preparation of marketing and sales budgets, monitor the marketing budget, and ensure campaigns are cost-effective. Evaluating and reporting on the effectiveness of marketing campaigns and adjusting strategies based on performance data will be part of your responsibilities. You will also manage and motivate a team of marketing and sales professionals, providing coaching, training, and performance feedback to achieve individual and team goals. To qualify for this role, you must have a Masters" degree in Marketing, Business Administration, Agriculture, or a related field, along with at least 5 years of sales experience, preferably in the spice or food processing sector. Proven leadership skills, strong knowledge of the spice industry, excellent communication, negotiation, and interpersonal skills are essential. Desired skills include experience working with farmers, agribusinesses, distributors, or agricultural cooperatives, knowledge of agricultural products and farming technologies, and the ability to adapt marketing strategies to different segments within the agricultural market. This is a full-time, permanent position with benefits such as a flexible schedule, fixed shift, and performance bonus. The work location is in person.,

You will be part of a company that is dedicated to changing the world through digital experiences. Adobe provides tools for emerging artists and global brands to design and deliver exceptional digital experiences. The company is passionate about empowering individuals to create beautiful images, videos, and apps, and revolutionizing how companies engage with customers across various platforms. As a senior member of the APAC Marketing team, you will play a crucial role in developing, implementing, and optimizing the India DME Digital marketing strategy for Creative Cloud and Document Cloud. Your responsibilities include formulating and executing marketing strategies that enhance awareness, engagement, and conversion rates for Adobe's product portfolios in India. Key responsibilities include collaborating with cross-functional teams to develop and execute full-funnel marketing programs, driving marketing innovation, project management of campaign launches, managing budgets, and contributing to quarterly business and marketing reviews. You will utilize data analytics and market insights to identify growth opportunities and optimize marketing strategies. The ideal candidate should have a proven track record in delivering business growth through marketing programs, at least 10 years of experience in B2C digital marketing in India, strong analytical skills, and exceptional communication abilities. Additionally, experience in full-funnel campaigns, working with agencies, and a customer-first approach are essential. Proficiency in project management, navigating a matrix organization, and influencing stakeholders at all levels is crucial for success in this role. A relevant bachelor's degree is required, and knowledge of Adobe products is highly desirable. Proficiency in spoken and written English is necessary, and proficiency in additional languages for India is valued. If you require accommodation to navigate the website or complete the application process due to a disability or special need, please contact accommodations@adobe.com or call (408) 536-3015. Adobe upholds policies to ensure a free and open marketplace for all employees, prohibiting illegal agreements with other companies to restrict recruitment or hiring practices.,

• Excellent communication and presentation skills with positive outlook. Conduct lead generation activities for sales penetration Should be self motivated Positive energy & self focused. • Customer Lead will be Provided Required Candidate profile • Sales / Marketing Background • On Roll Job, Good Communication Skills. • Local Candidate, good family background • Should be sales oriented.

Responsibilities: * Manage existing accounts * Generate new leads * Meet sales targets * Collaborate with marketing team * Close deals on the field Sales incentives Performance bonus

Generate leads and drive agri drone sales in assigned region. Meet targets, conduct demos, follow up with clients, manage CRM, coordinate with teams, build ties with KVKs/govt bodies, attend events, and gather market and competitor insights. Health insurance Provident fund

Client Meeting & Relationship Building Market Research & Data Collection Lead Generation & Follow-ups Reporting & Documentation Competitor Analysis Territory Coverage & Planning Maintaining Professional Conduct & Grooming Sales incentives Performance bonus Annual bonus Leave encashment Job/soft skill training

About the Role: We are seeking a visionary and data-driven Vice President of Digital Marketing to lead our digital strategy and drive business growth through innovative online marketing initiatives. The ideal candidate will be responsible for overseeing all digital marketing channels, building brand awareness, optimizing customer acquisition and retention, and delivering measurable ROI across campaigns. Key Responsibilities: Develop and Lead Strategy: Design and execute comprehensive digital marketing strategies aligned with business goals. Team Leadership: Build, mentor, and manage a high-performing digital marketing team (SEO, SEM, social media, email, content, paid media, etc.). Performance Marketing: Oversee paid advertising campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize for conversions and ROI. SEO & Content Marketing: Guide content and SEO strategies to improve organic reach and search rankings. Analytics & Reporting: Define KPIs, analyze campaign performance using tools like Google Analytics, and generate actionable insights. Digital Innovation: Stay ahead of digital trends and technologies (AI tools, martech platforms, automation) to ensure a competitive edge. Cross-functional Collaboration: Work closely with Product, Sales, and Creative teams to ensure brand consistency and strategic alignment. Budget Management: Manage digital marketing budgets effectively and allocate resources based on data-driven decisions. Requirements: Bachelors degree in Marketing, Business, Communications, or a related field (MBA preferred) 8–12+ years of experience in digital marketing, with at least 3–5 years in a leadership role Proven success in driving digital growth and scaling marketing operations Expertise in performance marketing, SEO, paid media, and digital analytics Strong understanding of martech stacks, CRM, and automation platforms (e.g., HubSpot, Salesforce, Marketo) Excellent leadership, communication, and strategic thinking skills

Roles and Responsibilities Manage client relationships to ensure high levels of satisfaction and retention. Develop and execute sales strategies to meet targets, including lead generation and conversion. Identify opportunities for upselling and cross-selling products or services to existing clients. Analyze market trends and competitor activity to stay ahead in the industry. Attaching and Signing up with Corporate hospitals Brand Positioning & Service Development Communicating with doctors,deputy Hr Managers of the corporate hospitals and maintaining proper bond with them

We are seeking a Sales & Marketing Executive to handle B2B sales, lead generation, client servicing, and market outreach. Candidate must have strong communication skills and be willing to travel. Experience in herbal products is a plus. Travel allowance Food allowance Performance bonus Sales incentives

Role & responsibility: The Business Development Manager role is to lead a team, generate new business by building partnerships & guiding team members. Interested candidates can share their updated CV on 7795883858 or mail on riya.goodjob@gmail.com Perks and benefits FIXED CTC+ Incentives+ Medical Benefits+Promotions