Associate Vice President - Business Development

• Designation: Associate Vice President
• Reports to: Head of Business Development, Publicis Commerce
• Qualification: MBA preferred
• Experience: 15-20 years

Role Overview:

Publicis Commerce India is looking to hire a Business Development Specialist to drive the growth and expansion of our Digital Commerce Technology Build / Platform Engineering services which includes propositions such as D2C, B2B Commerce, Omni-Channel, Gen AI and more. You would be responsible for driving revenue growth, expanding market share, nurturing strategic partnerships and client relationships, and positioning our Technology Build services as the solution of choice across relevant sectors.

Key Responsibilities:

• Client Acquisition: Identifying, targeting, and acquiring new clients in the Indian market. Proficient in developing customized approaches to meet unique client needs and drive successful outcomes. Lead the client acquisition process from prospecting to contract negotiation, working closely with practice head and cross functional teams including strategy, technology solution engineering, UX/UI, marketing etc. to drive revenue growth.
• Revenue Growth: Develop and execute sales strategies to achieve revenue targets, driving new business opportunities and maximizing upsell and cross-sell opportunities with existing group clients.
• Strategic Partnerships: Identify, establish, and manage strategic partnerships with key players in the digital commerce ecosystem including digital commerce platforms/products, payment gateways, technology providers, and other agencies.
• Market Expansion: Develop and execute strategies to expand our presence in target markets, verticals, and geographies, leveraging market insights and industry trends.
• Client Relationship Management: Cultivate and maintain a robust network of C-suite executives (CIOs, CTOs, CDOs) across various industries. Skilled in cultivating and maintaining high-level relationships to facilitate business opportunities and partnerships, serving as a trusted advisor and strategic partner to understand their business needs and drive value-added solutions.
• Solution Positioning: Position our technology platform build services as the solution of choice for digital commerce businesses, articulating value proposition, differentiation, and competitive advantages.
• Market Intelligence: Stay abreast of market trends, competitor activities, and industry developments to identify opportunities for innovation, differentiation, and competitive advantage.
• Sales Enablement: Collaborate across teams to develop sales collateral, presentations, and other materials to support business development activities.
• Pipeline Management: Manage the sales pipeline, forecasts, and reporting, providing regular updates and insights to executive leadership and stakeholders.

Qualifications:

• Overall experience of 15-20 years along with a proven track record of at least 10 years in business development or related roles, with a focus on digital commerce, technology platforms, or SaaS solutions.
• Deep understanding of the digital commerce landscape, including digital commerce platforms/products, payment systems, digital marketing, and emerging technologies.
• Strong network of contacts within the digital commerce ecosystem, including potential clients, partners, and industry influencers.
• Excellent sales and negotiation skills, with a demonstrated ability to drive revenue growth and achieve sales targets.
• Strategic thinker with the ability to identify market opportunities, develop go-to-market strategies, and execute on business development initiatives.
• Strong communication and interpersonal skills, with the ability to build relationships and influence decision-makers at all levels.
• Leadership experience with the ability to build and lead high-performing teams in a fast-paced, dynamic environment.
• Results-oriented with a track record of driving business outcomes and delivering results.