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GoKwik
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Associate Director- Demand Generation

Associate Director- Demand Generation

GoKwik

7 years

0 Lacs

Gurugram Haryana India

Posted:2 days ago| Platform:

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Skills Required

power optimization payments retention engagement ai scaling strategy pipeline seo marketing content drive support messaging lean capture salesforce ads automation discovery data collaborative stack

Work Mode

On-site

Job Type

Full Time

Job Description

About GoKwik

GoKwik is a growth operating system designed to power D2C and eCommerce brands from checkout optimization and reducing return-to-origin (RTO), to payments, retention, and post-purchase engagement. Today, GoKwik enables over 12,000 merchants worldwide, processes around $2 billion in GMV, and is strengthening its AI-powered infrastructure. Backed by RTP Global, Z47, Peak XV, and Think Investments and bolstered by a $13 million growth round in June 2025 (total funding: $68 million) GoKwik is scaling aggressively across India, the UK, Europe, and the US.

Why This Role Matters

You won’t just run campaigns, you’ll build the demand engine that powers GoKwik’s revenue growth. From strategy to execution, you’ll own inbound pipeline generation across SEO, paid marketing, content, email, and CRO. You’ll work closely with GTM, sales, and product teams to convert awareness into action and leads into revenue. Hit apply and let’s build what the world remembers.

What You’ll Own

Own and drive inbound pipeline creation to support business growth across products and markets
Build and scale full-funnel demand generation programs across SEO, SEM, content, ABM, email, and paid media
Partner closely with sales and product teams to align on ICP, messaging, and funnel outcomes
Manage a lean team and external partners to run high-velocity, high-quality campaigns
Own performance dashboards and regularly present strategy, forecasts, and impact to leadership
Roll up sleeves to contribute directly to campaign execution, content, and optimization

Who You Are

7+ years of experience in demand generation or growth marketing, with 2+ years in a team lead role
Owned and optimized marketing budgets of ₹8–10 Cr across demand capture and generation
Strong hands-on knowledge of SEO, SEM, CRO, email, content, and paid social
Deep familiarity with Salesforce, GA4, Semrush, GSC, LinkedIn Ads, Meta, and email automation tools
Proven track record of pipeline generation in India and global markets (UK, US preferred)
Worked closely with SDRs or inside sales to drive discovery-to-conversion performance
Thrives in a fast-paced, high-growth environment and is data-driven, collaborative, and outcome-focused

Why GoKwik?

At GoKwik, we’re not just building campaigns — we’re powering a movement. We exist to solve complex challenges across the eCommerce funnel — low conversions, high RTO, and inefficient GTM. Our checkout, retention, and engagement stack helps 500+ digital-first brands grow faster and smarter. If you love building growth engines and working with speed and ownership, this is the place for you.

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Associate Director- Demand Generation