Posted:3 weeks ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Company:


About the Company

Aditya Birla Group


About the Role

Area Franchise Manager (AFM)

franchise exposure, retailing experience, and strong KRA execution capabilities


Key Responsibilities

  • Identify, map, and develop franchise channels in assigned territories.

  • Convert existing dealers into franchise partners and manage onboarding processes.

  • Evaluate and enhance retail excellence across franchise outlets.

  • Ensure execution of painting services and oversee service quality.

  • Support and coordinate franchise launch activities and marketing campaigns.

  • Monitor franchise business performance and drive achievement of KRAs.

  • Maintain strong relationships with franchise partners to ensure long-term success.

  • Train dealer and franchise staff on product knowledge, retail processes, and service standards.

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