Functional Job Title
Marketing and Sales
Department
Marketing and Sales
Reports to
General Manager
Scope
All areas related to Marketing and Sales in VEKA for the specific region assigned for Profile Sales.
Job Summary (Why does this Job Exist?)
Responsible for Developing, Building, Tracking / Monitoring the Sales of the assigned region/ city for VEKA; recruitment, training, managing and retention of the Sales personnel of the region. Customer Management, Growth and Retention (Including and not limited to Fabricators, Dealers, Builders, Architects, end-users.
Minimum Qualification
Graduate, MBA (Marketing) from a reputed management institution.
Experience
15+years in core Sales and Marketing with 5 – 7 years in Building Materials industry.
Compensation
As per company standards
Minimum Competencies
(Knowledge and Skills)
Business Acumen (Market understanding / knowledge). Ability to procure, analyze data that can be procured
Computer and MS Office Skills
Customer Management and Relationship Management
Communication and presentation skills.
Behavioral Competencies
Interpersonal skills, Customer Relationship Management
Communication Proficiency. Fluency in the local language
Ethical Conduct, Personal Effectiveness and Credibility
Negotiation Skills and Influencing Skill / Persuasion Skills
Analytical ability and Problem Solving, Data Analysis and Report Writing
Result Oriented – Ability to identify, understand, manage Customer Psychology
Primary Roles
Sales of Profiles to Fabricators.
Marketing & Business Development.
Managing people and their performance thereof.
Team Building and Team Management.
Customer Management, Growth and Retention (Including and not limited to Fabricators, Dealers, Builders, Architects, end-users..).
Primary Responsibilities / Accountabilities
(What to do in this job?)
SPECIFIC TO THE REGION /CITY
Oversee day-to-day sales to better understand the market and grow the business.
Identify and bring in new clients for long-term orders.
Set team sales goals, compare performance to goals, and adjust goals as needed.
Work collaboratively with the sales team to assess current projections and provide necessary training and support for enhancing their performance.
Ensure achievement of monthly and annual sales target of the team.
Continually assess the marketing techniques and their efficacy in affecting sales.
Collaborate with marketing team to creatively reach more potential customers.
Work in a hands-on fashion, building the team and providing motivation and inspiration.
Cultivate and strengthen client relationships and partnerships that add value.
Assess individual performance through observation and measurement, and suggest corrective actions if required.
Monitor team performance and ensure ontime variable compensation based on performance.
Support HR in the hiring of relevant and effective resources in the team.
Track, Generate and share periodic Market Reports that will aid / enable review of Strategy and any changes thereof.
Will be responsible for profitability at a Gross Margin Level by region and product.
Other Duties and Responsibilities
Other responsibilities related to Sales and Marketing initiatives as identified by the organization / management
