Vice President Strategic Partnerships

Position: AVP – Agency Partnerships (ARAs Client – Leading Ad-Tech SaaS Platform)

Location: Pune, India | Work from Office (5 days/week) |

About ARAs Client

ARAs Client is a high-growth B2B SaaS company founded by ex-Amazon ad-tech experts. The company is redefining retail media through its AI-powered operating system that boosts retailer profitability (by up to 7% of sales) and maximizes ROAS for brands. With partnerships across Tier-1 retailers and marketplaces globally, ARAs Client empowers brands and retailers to activate advanced targeting and unlock sustainable competitive advantage.

Role Summary

Associate Vice President – Agency Partnerships

You’ll work closely with leadership and cross-functional teams to build scalable, partner-driven growth models and represent the company in high-visibility industry forums.

Key Responsibilities

Monetization & Ad Partnerships

• Build and scale monetization channels through programmatic, display, OTT/CTV, and hyperlocal ad solutions.
• Drive direct deals, PMP/RTB partnerships, and ecosystem-based revenue models.

Strategic Alliances & Agency Relationships

• Lead partnerships with media agencies, brands, DSPs, SSPs, and ad-tech players to accelerate adoption.
• Establish joint business plans and secure multi-crore strategic deals.

Partner Growth & GTM

• Design and implement GTM strategies with agencies and partners for category expansion.
• Build revenue accountability through joint planning, enablement, and co-selling frameworks.

Cross-Functional Collaboration

• Partner with Product, Sales, and Marketing to influence product roadmap and deliver partner-first solutions.
• Create training programs, playbooks, and engagement toolkits for partner enablement.

Leadership & Ecosystem Development

• Represent ARAs Client at industry conferences, panels, and CXO forums.
• Mentor internal teams on digital monetization, programmatic strategy, and ecosystem partnerships.

Must Have Qualifications

• 12–15 years’ experience in ad-tech, digital media, or programmatic advertising.
• Proven success in driving monetization and partnership-led revenue.
• Deep knowledge of agency partnerships, DSPs/SSPs, RTB, and PMP ecosystems.
• Experience negotiating large-scale deals in FMCG, BFSI, Auto, Travel, or eCommerce sectors.
• P&L ownership and GTM strategy experience.
• Excellent stakeholder management and strategic negotiation skills.
• Startup DNA — ability to thrive in high-growth, fast-paced environments.

Nice to Have

• Experience in OTT/CTV or retail media ad ecosystems.
• Exposure to international ad-tech or SaaS markets.
• Strong analytical orientation and comfort with mar-tech/ad-tech tools.

Behavioral Competencies

• Strategic and commercial acumen.
• Executive presence and CXO-level communication.
• Collaborative leadership with cross-functional influence.
• Bias for ownership, accountability, and results.

Why Join Us

• Build a category-defining ad-tech platform alongside founders with Amazon ad-tech pedigree.
• High-ownership, high-impact role influencing product and ecosystem growth.
• Competitive compensation with potential equity participation.
• Dynamic, innovation-led environment with a global growth vision.