Vice President Sales and Marketing - PTL & FTL

Key Responsibilities

• Strategic Planning & Leadership:

• Develop and execute long-term sales strategies that align with company-wide goals.

• Act as a strategic advisor to senior leadership, providing guidance to optimize sales performance.

• Collaborate with marketing, finance, and product teams to ensure alignment of strategies and go-to-market initiatives.

• Lead change management and organizational initiatives to drive growth and scalability.

• Operational Excellence:

• Design, implement, and optimize scalable sales processes and workflows to enhance efficiency and productivity across all sales teams.

• Oversee key operational areas such as territory design, quota setting, and compensation plan development to motivate the sales team effectively.

• Manage the sales operations budget and ensure efficient resource allocation.

• Develop and implement operational strategies to improve logistics efficiency, reduce costs, and enhance customer satisfaction.

• Plan and coordinate logistics operations, including route planning, vehicle tracking, and freight management.

• Collaborate with cross-functional teams to optimize supply chain operations and ensure timely delivery of products.

• Analyze data to identify trends and areas for improvement in logistics performance metrics such as on-time delivery rates, inventory levels, etc.

• Ensure compliance with regulatory requirements related to transportation regulations, safety standards, environmental norms.

• Strategically plan and manage primary logistics, Depot coordination, transportation long terms / short terms agreement.

• Negotiate contracts with suppliers and customers

• Logistics planning, including route planning, carrier selection, and freight cost negotiation.

• Monitor inventory levels and ensure timely delivery of goods and services.

• Oversee communication with vendors with suppliers cross functional internal department coordination like finance and commercial.

• Deals with the claims of goods that were damaged or lost in transit.

• Develop and implement strategies to achieve revenue targets and business growth.

• Excellent communication, negotiation and interpersonal skills.

Data Analysis & Reporting:

• Develop and track key performance indicators (KPIs) and build comprehensive, data-driven reports and dashboards for executive decision-making.

• Analyze sales data, market trends, and performance metrics to provide actionable insights and recommend corrective actions to optimize sales performance.

• Improve sales forecasting accuracy and predictability through rigorous pipeline management and data modeling.

• Team Leadership & Enablement:

• Build, lead, mentor, and develop a high-performing sales operations team.

• Oversee sales enablement and training programs to ensure sales teams have the necessary skills and resources to succeed.