TSI_Building Vertical Professional

Ability to have a thorough understanding Polycab products, competitor products and know the benefits offered. Regular updating of the techno-commercial knowledge.

Offer suitable product as per companys strength and availability

Customer knowledge

Thorough understanding of the customer, competition and their relations. In addition, the impact of macroeconomic policies on customers business.

Deciding payment terms of the customer

Discount offered

Presenting value prepositions

Communicating the Polycabs value proposition in line with the customer needs and expectations. Communicating the tangible benefits with impact.

In house seminar

Demonstration of products

Arranging visit of Polycab seniors with customers

Understanding the needs, pain areas and expectations.

Mastering the art and science of asking, listening and conversing with the customers with an aim to understand both expressed needs and latent needs.

Offering suitable solutions to the customer, in terms of commercial terms of conditions, like payment terms, freight terms, delivery terms, warranty clause etc

Hunting orientation

• Seeking to acquire new customers and constantly exploring newer opportunities by participating in various forums.
• Preparation of visit plan, both in-station and out-station
• Visit to customers as per day-to-day priority
• Handling objections and closing deals
• Ability to anticipate and handle the queries, doubts and objections and handle them to conclude win-win agreements.
• Decision on commercial terms and conditions as per the situation demands and credibility of the customer.

Prospecting and qualifying

• Looking for new prospects and the ability to qualify the prospects based on Polycab's pre-defined criteria. Work with Channel partners and guiding them.

• Visit to dealers as and when required
• Connect the dealers and customers, as per customers' business approach.