Manages successful client delivery own the analytics consulting and deliverables for Ansira clients Responsibilities Job Specifics Execute analyses such as: advertising performance analysis, website analytics, customer segmentation, survey design and analysis, ROI modeling, lifetime value analysis, cross channel analysis, media mix analysis and brand research Develop measurement strategies, recommend learning agendas and roadmaps with input from internal stakeholders Package deliverables in an articulate and easy-to-understand fashion with a clear storyline that addresses client business needs Understand the client's business, develop innovative approaches to solve their questions and present deliverables in a compelling manner that articulates their business value and impact Maintain positive, collaborative partnerships with key internal stakeholders and clients Exhibit strong analytical, project management, storytelling, and communication skills Delivery Leadership Deliver quality and timely deliverables Clarify project deliverables, timelines, and dependencies for internal stakeholders, and clients Build subject matter expertise in a domain such as web analytics or social, mobile, performance marketing, ecommerce, etc. Philosophy Strong strategic mindset. Complex and innovative problem solving, analytical, and critical thinking capabilities. Customer-centric mindset with a passion for discovering consumer behavior, trends, and opportunities for innovation Tendency to act as a self-starter with strong bias for action Experience as a thought leader, curious and passionate about data with the ability to extract and tell compelling stories using data insights Experience Guidelines Bachelor’s degree, MBA, or master's degree in quantitative studies. The equivalent combination of education, training and work experience may be suitable 5-10 years of work experience in a quantitative business environment 5 + years in marketing analytics / 5+ years digital analytics 5 + years of experience with SQL is a preferred Experience with GA4 a plus Experience with Adobe product suite and Adobe Certification preferred Experience with tools such as PowerBI, Looker, Tableau, Alteryx Experience creating and working with data pipelines is a plus Experience with Snowflake and Salesforce reporting a plus Passion for digital analytics, working with data and deriving insights to answer client business questions Strong knowledge of the digital space and digital analytics including the vendors and testing methodologies and approaches Strong organizational skills and attention to detail Comfort with working in and contributing to a team-based environment Understanding of client's business models and how Ansira can create custom solutions to support them Extra Credit Experience working on big data projects on GCP and/or AWS. Familiarity with data science and key machine learning techniques. Find and extract data necessary for analysis using SQL, R, Python, and/or other programming/scripting languages Experience or Expertise in applied Data Science methods In-depth knowledge of behavioral sciences with CRM applications (e.g. habit forming, hook model, etc.) Base understanding of psychology, social psychology, evolutionary psychology, and/or consumer neuroscience (i.e. consumer decision making) Understanding of cognitive motivations including explicit and implicit motivational territories (e.g. emotional priming) Show more Show less