Social Media Manager

Job Description

Position Overview: We are seeking a creative and results-driven Social Media Manager to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing our social media strategy to enhance our online presence, engage with our audience, and drive brand awareness and customer acquisition. Key Responsibilities: - Develop and execute a comprehensive social media marketing strategy aligned with the organization's goals and target audience. - Manage and curate content for social media platforms including Facebook, Twitter, Instagram, LinkedIn, TikTok, etc. - Create engaging and visually appealing content (graphics, videos, blogs) tailored to each platform. - Monitor social media channels for industry trends, competitors, and audience engagement, providing insights and recommendations. - Foster community engagement by responding to comments and messages promptly and building relationships with followers. - Analyze and report on social media performance metrics, using insights to adjust strategy and improve engagement and follower growth. - Collaborate with the marketing team to align social media content with overall marketing campaigns and brand messaging. - Stay up-to-date with the latest social media trends, tools, and best practices to keep our brand competitive. - Manage paid social media advertising campaigns, including budgeting, targeting, and performance optimization. - Organize and run social media contests and promotions to grow audience engagement and brand loyalty. Qualifications: - Bachelor’s degree in Marketing, Communications, or a related field. - Proven experience as a Social Media Manager or similar role, preferably in [specific industry, if applicable]. - Strong understanding of social media platforms, trends, and tools. - Exceptional writing, editing, and communication skills. - Proficiency in social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social). - Creative mindset with the ability to design engaging graphics or experience with design tools (e.g., Canva, Adobe Creative Suite) is a plus. - Strong analytical skills to assess social media performance and ROI. - Ability to work independently and as part of a team in a fast-paced environment. - Knowledge of SEO, PPC, and email marketing is a plus. Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Morning shift Ability to commute/relocate: Bhilai, Chhattisgarh: Reliably commute or planning to relocate before starting work (Required) Experience: Social media management: 2 years (Required) Location: Bhilai, Chhattisgarh (Required) Work Location: In person