Social Media Manager

Job Title: Social Media Manager (Instagram + Reddit)

HOLD ON YOUR MATCHA CAUSE WE GOT SOMETHING BETTER!

Read the description, our expectations, and understand that we are looking for a solid Social Media Manager who can make VIRAL content for us! 

#Basics: We, at BESH (IMbesharam), are looking for creatives who are all about SOCIAL MEDIA. Your role would be to primarily help increase our brand visibility through an omnichannel marketing strategy. You’ll contribute to PLANNING & EXECUTING marketing strategy for Instagram and Reddit. If you're smart, creative with a pleasing personality, self-starter, aren’t shy of controversies, and prioritise ‘getting the job done’ over EVERYTHING. If that is you, please continue and apply using the form below. We’re not looking for an average candidate, but for someone with sharp attention to detail, who can multitask very well, and has managed teams before. We need someone who can take the lead on tasks independently and prioritise CLOSURE. 

As our Social Media Manager, your roles and responsibilities will be: 

1. Social Media Management:
2. Lead, conceptualise, and implement a sustainable content strategy for the brand’s Instagram and Reddit positioning- remember 80% telling and 20% selling
3. Conceptualise, coordinate, and publish up to 5 posts/week for each channel, with the support of external agencies or internal team- final numbers will be TBD per the strategy
4. Manage ORM (comments, DMs, and stories) timely manner with the team to ensure the response rate for the platforms is 80% at all times
5. Keep the pages clean, platform compliant, and algorithm-friendly- this is of utmost importance for all channels
6. Manage brand reputation during crises, overseeing swift and effective communication to address any issues that may arise

B. Partnerships Management:

1. Be our COO’s right hand and left brain in leading projects with agencies, production houses, event teams & creators
2. Own end-to-end communication, project timelines, external partner onboarding, and creative briefs for timely closure & smooth execution
3. Bring together the internal & external teams to conceptualize, strategize, develop, and execute quarterly online and offline marketing campaigns that contribute to brand visibility and increased engagement rate. 

C. Community Building & Management:

1. Foster and manage online communities (broadcast channels on IG + community engagement on Reddit) across all platforms through active engagement with the brand’s audience and other creators/brands/pages
2. Strategise, onboard, and execute content campaigns with 5 new influencers per month to strengthen relationships with existing and new influencers across Instagram and Reddit
3. Build and implement a scalable affiliate program that enables influencers to track performance-based sales and propose engagement ideas to drive higher affiliate participation 

Key Hard Skills

• Proficient in Instagram and Reddit marketing.
• Ability to think and write creative copies
• (Optional) Expertise in paid Meta and Reddit Ads.
• Experience in using project management tools (Notion, Basecamp, Clickup).
• Basic proficiency in either Adobe Creative Suite or Canva

Key Soft Skills

• Excellent verbal and written communication skills.
• Strong teamwork skills for working across departments.
• Skilled in identifying and solving marketing challenges.
• Ability to manage multiple projects and deadlines.
• Flexibility in a fast-paced, dynamic environment.
• Strong skills in negotiating with vendors and partners.

Qualifications:

• Have worked in a similar capacity before and have GOOD recommendations
• Exhibit a work experience of min 2 years
• Strong leadership skills with a track record of managing cross-functional teams.
• Excellent problem-solving, organizational, and project management abilities.
• Ability to thrive in a fast-paced and dynamic environment.

Work Environment:

This role requires a high level of adaptability and the ability to manage multiple priorities. The Social Media Manager will work closely with various departments and must be comfortable leading both in-office and remote teams. Reports to COO 

About the brand: Besharam - India's Largest Se:ual Wellness Webstore. Pls google it or ChatGPT it. Besharam, translating to 'Shameless', an award winning se:ual wellness brand. Our mission is to normalize sexual pleasure by challenging the stigma and taboo surrounding it, separating shame from sensibilities, and advocating for a new progressive India where individuals respect and accept each other's preferences of expressions, gender, sexuality & orientation. With over 1M+ orders delivered in India, we are the most talked-about adult brand featured in numerous media outlets. Headquartered in USA with primary market and offices in India, we are a brand By Indians For Indians.

About the company: Besharam (Happy Birds LLC) is a cross border ecommerce company based in Atlanta, USA 🇺🇸 with 36 team members across Ukraine 🇺🇦, Poland 🇵🇱 , India 🇮🇳 and Thailand 🇹🇭. Founded by US citizens of Indian origin - Raj Armani & Salim Rajan, we are in the business of pleasure for over a decade now. An XBIZ award winner, the website showcases over 120 brands and over 2000 unique products accessible for 1.3B Indians in India. With over 1,000,000 orders delivered in India and over 6000 in the Middle East, 15,000+ reviews online, over 400,000 fans and followers on its social media channels it is also the most popular Adult Brand. Over last 10 years, it has been featured in Maxim, Cosmopolitan, MansWorld, Yourstory, TechInAsia, Yahoo, Times of India, Economic Times, Zee News, Star TV, XBIZ, EAN, Entrepreneur, VICE and more.

Learn more about us here: https://in.imbesharam.com/pages/about_us

Video Intro: https://bit.ly/imbesharam2022

About the company: Bigfishbrownpond.com

Besharam on Social Network

Instagram.com/imbesharam

Facebook.com/imbesharam

Twitter.com/imbesharam

Customer Reviews: https://www.trustpilot.com/review/www.imbesharam.com

See our latest feature : https://yourstory.com/2022/02/imbesharam-growth-investing-india-homegrown-femtech-startups/amp

Quick details:

Flex Model: WFH

Pay 💰: 70,000-1,00,000 range.

Schedule: 45 hours a week, M-S // Sun Off

Location: India 🇮🇳

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(only applicants who have filled this form organically will be considered for interview): https://besharam.wufoo.com/forms/imb-preinterview-form-social-media-manager-r1x3ks0f12t9xw1/