1 - 2 years

1 - 3 Lacs

Posted:3 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

We are seeking a tech-forward, trend-savvy Social Media Marketing Manager who thrives at the intersection of storytelling, automation, and community building. This role is ideal for a creative strategist with a passion for emerging platforms and AI-powered content creation. You will lead multi-platform campaigns, harnessing cutting-edge tools and prompt engineering to drive engagement, growth, and brand affinity.

Key Responsibilities

Platform Strategy & Execution

  • Develop and execute platform-specific strategies across TikTok, Threads, WhatsApp Channels, Telegram, Discord, Instagram, and LinkedIn
  • Create dynamic content calendars tailored to each platform’s audience and algorithm
  • Monitor platform trends and algorithm updates to optimize reach and virality

AI-Powered Content Creation

  • Utilize tools such as Veo3, Kling, Midjourney, Canva, and Meta AI to produce cinematic reels, visual posts, and interactive stories
  • Apply prompt engineering techniques to generate high-impact visuals and compelling copy
  • Collaborate with design and video teams to ensure brand consistency in aesthetics and tone

Community & Campaign Management

  • Build and moderate engaged communities on Discord, Telegram, and WhatsApp
  • Launch interactive campaigns, polls, and challenges to foster audience participation
  • Respond to audience interactions with empathy, professionalism, and brand-aligned messaging

Analytics & Automation

  • Use social media management platforms (e.g., Meta AI, Buffer, Hootsuite) for scheduling, monitoring, and reporting
  • Implement basic automation workflows using tools like Zapier and Make to streamline operations
  • Prepare monthly performance reports with actionable insights and recommendations

Requirements

  • 1–2 years of experience in social media marketing or digital content strategy
  • Strong understanding of platform algorithms, audience behavior, and viral content mechanics
  • Hands-on experience with AI tools (Veo3, Kling, Midjourney, Canva, Meta AI)
  • Familiarity with LLMs, prompt engineering, and generative content workflows
  • Excellent communication skills in English; proficiency in regional languages is a plus
  • Fast learner with a growth mindset and adaptability to emerging technologies
  • Basic knowledge of automation platforms and workflow optimization

Why Join Us?

Be part of a forward-thinking team that values innovation, creativity, and continuous learning. You’ll have the opportunity to shape brand narratives, experiment with cutting-edge tools, and build vibrant digital communities.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Ability to commute/relocate:

  • Kollam, Kerala: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

  • Social media management: 1 year (Preferred)

Location:

  • Kollam, Kerala (Preferred)

Work Location: In person

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