Social Media Executive

Location: NSP, Northwest Delhi  

Website: [www.ruheindia.com](https://ruheindia.com/)  

Email: hr@ruheindia.com  

Company Overview

Ruhe, established in 2020 by Kapil Gupta, is India's largest digital brand specialising in kitchen and bathroom fittings. With a catalogue of over 1800 SKUs, all proudly 100% Made-In-India, Ruhe is known for:  

- A seamless shopping experience on its intuitive website.  

- Customer-centric policies, including a 30-day return guarantee and up to 10-year warranties.  

- Reliable customer support for post-purchase satisfaction.  

Role Overview

Social Media Executive

Key Responsibilities

1. Content Strategy and Creation:  

  - Develop and execute platform-specific social media strategies.  

  - Create, schedule, and publish high-quality posts, reels, and graphics that align with the brand’s identity.  

2. Community Engagement:  

  - Manage and respond to comments, messages, and other interactions.  

  - Foster a strong online community by actively engaging with followers and audiences.  

3. Analytics and Insights:  

  - Monitor, analyse, and report on social media performance metrics.  

  - Identify trends and data-driven opportunities to optimise campaigns and content.  

4. Collaboration and Coordination:  

  - Work with cross-functional teams, including design and content, to ensure cohesive brand messaging.  

  - Support integrated campaigns and maintain alignment with the brand’s marketing goals.  

5. Innovation and Trendspotting:  

  - Stay updated with the latest social media trends, tools, and algorithms.  

  - Propose and implement creative ideas to enhance engagement and follower growth.  

Qualifications Education

 A Bachelor’s degree in Marketing, Communications, or a related field.  

Skills

 - In-depth understanding of social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.).  

 - Proficiency in design tools like Canva, Adobe Photoshop, or similar.  

 - Familiarity with scheduling tools (e.g., Hootsuite, Buffer) and analytics platforms.  

 - Strong communication and storytelling skills.  

 - Analytical mindset with the ability to interpret data effectively.  

Traits

 - Creativity and an eye for detail.  

 - Ability to multitask and thrive in a fast-paced environment.  

 - Passion for digital marketing and brand storytelling.  

Perks of the Role

- A competitive salary for a full-time position.  

- Be a part of a rapidly growing Made-In-India brand.  

- Gain hands-on experience in driving impactful social media campaigns.  

- Opportunities to innovate and grow within a collaborative team.  

- Professional development and long-term career growth potential.

RUHE