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HCL Technologies
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SENIOR MANAGER

SENIOR MANAGER

HCL Technologies

4 - 8 years

3 - 6 Lacs

chennai

Posted:1 week ago| Platform: GlassDoor logo

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Skills Required

marketing collaboration drive planning support leadership content budgeting tracking reporting analyze metrics data automation efficiency crm analytics communication strategy auto

Work Mode

On-site

Job Type

Part Time

Job Description

SENIOR MANAGER

Chennai

4.5-8 Years

INDIA

Job Family

Marketing(Business Marketing)

Job Description (Posting).

The roles and responsibilities include:

Foster strong collaboration between sales, marketing, and other relevant teams to ensure alignment and effective execution of ABM initiatives
Strategize, Plan, and Assist in executing a variety of marketing initiatives that drive brand awareness, customer experience and demand generation
Develop and execute integrated marketing campaigns across multiple channels, including digital and traditional methods
Planning and executing demand gen campaigns, events, roundtables, webinars
Develop and implement Cross-sell and up-sell initiatives to support business growth
Effectively driving thought leadership content for the business
End-to-end GTM planning and launching 360-degree campaigns by closely working with solutions and sales teams
Marketing planning, budgeting, roll-out, tracking, and executive reporting with actionable insights.
Conceptualizing and executing innovative programs to drive demand, relationship-building
Analytical and reporting skills, work ethic who demonstrates collaboration with different stakeholders and teams
Measure and analyze campaign performance metrics to optimize ongoing marketing efforts
Analyze marketing and sales data to develop insights and make recommendations on areas for optimization
Leverage various marketing technologies, such as marketing automation, to increase efficiency and effectiveness
Develop and maintain strong relationships with key stakeholders, including sales, vendors and internal team members
Ensure that all marketing initiatives align with business goals and objectives
Evaluate new technologies and add-on applications to improve and optimize marketing team performance

Requirements:

Strong understanding of marketing technologies and tools, including CRM, marketing automation, and analytics platforms.
Strong analytical and data-driven mindset with the ability to use data to inform marketing strategy
Excellent communication skills, with the ability to convey complex ideas clearly and concisely
Ability to collaborate with cross-functional teams and work effectively under pressure in a fast-paced environment
Ability to manage multiple projects and priorities simultaneously
Results-driven mindset with a focus on meeting and exceeding targets
A customer-focused approach with a commitment to delivering exceptional service

Qualification

MASTER OF BUSINESS ADMINISTRATION

No. of Positions

Skill (Primary)

Marketing & Communications-Marketing Strategy & Planning-Go-To-Market Strategy

Experience

7-12 Years

Auto req ID

1639324BR

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