Function/Group: India Sales Experience: 5-8 Years Location: India About Tally The pioneers of software product industry in India, we are a technology and innovation led company simplifying the lives of small and medium businesses over the last three decades. With our cutting-edge technology, we have had the privilege to reach over 2.5 million business globally and cater to more than 7 million users in over 100 countries. We are passionate about the SMEs’ growth and aim to deliver the best for their business through our product innovation and excellence. Our teams develop some of the most ingenious solutions that suit the unique requirements of millions of businesses across the globe. With a market share of 75% in India, we have a strong foothold in the Middle East and are also serving customers in SAARC & APAC, Africa, and North America. Our robust network of 28000+ partners help us deliver unmatched customer experience in sales, support, and services globally. With a sole purpose of Making Everyone Who Touches Tally, Happier, we aim to be the technology fabric that drives the economic growth of the world, by 2030. Culture & Values Over the years, we have nurtured a value-based culture that let individuals follow their lead and support them in their growth journey with us. We value honesty and integrity, prioritize a people-first culture, pursue excellence, and drive impactful innovation with simplicity. Our vision at Tally is to ensure that all employees get access to equal opportunities, with decisions grounded on performance, merit, competence, and potential. We are dedicated to fairness and transparency in our policies. By fostering diversity and equality, we strive to eliminate all forms of discrimination. We are committed to an inclusive leadership where our leaders ensure that our people are empowered to be at their best, professionally, and personally. We take great pride in our work culture which has helped become a proud member of the elite Kincentric Best Employers Club! India Sales: India Sales function within Tally focuses on driving high quality customer engagement at scale. We are enthusiastic and growth focused team who support in building great brand experiences for customers and partners. Our sales experts work closely with the Partner ecosystem to ensure consistent delivery of delightful customer experiences and collaborative associations across geography. We are obsessed with the voice of our customers to fuel product innovation and profitable growth of our partners. You will get to coordinate with our partners by meeting new people and building a lasting relationship with the best tech sales team in the country. We believe in Build: a profitable partner ecosystem mentored to be enthusiastic, domain expert, customer centric Drive: consistent Tally way of sales embracing consultative selling approach for delivering uniform brand experience Empower, automate and enable small and medium enterprises with #Magicoftally to fully participate in India growth story Equip: Be the most effective source of Voice of Customer (VoC) for Product Innovation team and Marketing What You Will Own As a Senior GVLA Business Manager, you will play a pivotal role in driving business growth across the government and very large enterprise segments. You will be responsible for identifying new accounts, evaluating business potential, and executing targeted initiatives across your assigned geographies . This role requires a strong focus on field sales and cold calling. You will take ownership of lead generation and networking initiatives, working in close collaboration with Regional Sales Managers, Key Account Managers, and partner teams to support customer engagement and strategic account development. You will lead product demonstrations, capture and relay customer insights, and ensure the seamless integration of Tally solutions—including Tally, TallyServer 9, and TallyDeveloper—with Dealer and Finance Management Systems. Your deep understanding of customer profiles, lead conversion metrics, and market dynamics will directly shape go-to-market strategies and drive business outcomes. Experience You Should Bring Experience in customer engagement and SME business. Expertise of managing a team and creating and working for the development of the team members as a well-wisher. Knowledge of creating business plans and product expertise, evaluating, and analysing a company’s financial data to arrive at a conclusion or identify opportunities. Complete understanding of B2B purchasing behaviours and their market. Good understanding of the organization’s policies and processes related to customer and partner business groups. Excellent verbal and written communication skills. Understanding of Software and the market in India. What You Will Be Doing Identify and define issues and the relevant solution to designated partners and the internal team – scoping, analysing, preparing, and presenting the overall solutions. Own execution and improvement of the planned initiatives through consistent interventions. Champion change and effectively manage implementation of new ideas or programs aligned with company’s strategic goals. Identify areas of development for Partners and their team members and plan for the necessary upskilling. Help and support the CPs to have agreed common and aligned initiatives and focus areas with defined and established impacts and possible outcomes. Spend considerable quality time with the CP organization owner and the team members regularly for which there can be necessary travelling out of the headquarter town in the respective geography for 10 to 15 days in a month. Ensure complete understanding of partner’s way of operations – major source of business, methods of lead generation, conversion ratio, profile of customers, type of customers, internal capability, capacity, and all other factors that impacts the daily operation and efficiency for delivering best business results. Regular structured business reviews must be undertaken to examine the progress and do necessary corrections wherever required to achieve the set plans. Close working with the team members is very crucial to understand the individuals and their areas of competencies and upskilling requirements and plan for necessary trainings and input accordingly. A BM must have a complete understanding of the CP’s past business trend, key line of business and aligned objectives that is to be worked upon to achieve the goals. A BM also needs to have a clear understanding about the expansion opportunities for the CP in future and create a timebound plan with the partner with necessary activities and set milestones to check the progress.