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Senior Digital Marketing

5 years

0 Lacs

Posted:2 days ago| Platform: Indeed logo

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Job Description

Qualification: BTech/BCA/MCA/MTech/BSc(CS)

Experience: 5+ years

Location: Mangaluru, Karnataka, India

Our Company

Bix Bytes Solutions is a fast-growing Technology company with its headquarter in Zürich, Switzerland and Development & Operation Center in Mangaluru, India and Toronto, Canada. Our mission is to create maximum value for our customers by thoughtfully planning, designing, and delivering high-quality IT Solutions backed by sophisticated new technologies and methodologies.

We Offer

Join a dynamic team dedicated to developing and managing digital marketing campaigns that promote products, services, and brands. You will always be encouraged to learn new technologies and will receive a platform to grow your career and your skillset.

Responsibilities:

  • Develop and Implement Social Media Strategy: Create a comprehensive social media strategy that aligns with the organization's marketing and communication goals. This includes defining target audiences, content themes, posting schedules, and KPIs for measuring success.

  • Content Creation and Curation: Lead the creation and curation of engaging and shareable content across all social media platforms, including but not limited to text, images, videos, infographics, and interactive media.

  • Community Management: Monitor social media channels, respond to comments, messages, and mentions in a timely and professional manner, fostering positive interactions with the audience and addressing customer inquiries or concerns.

  • Performance Analytics: Track, analyse, and report on social media performance using relevant tools and metrics. Use data-driven insights to optimize strategies, improve engagement, and achieve social media objectives.

  • Collaborate with Cross-functional Teams: Work closely with marketing, creative, and communication teams to ensure consistent branding and messaging across all digital platforms.

  • Paid Social Media Advertising: Oversee paid social media campaigns, managing budgets effectively, and optimizing ad performance to drive ROI.

  • Crisis Management: Be prepared to handle social media crises promptly and tactfully, protecting the brand's reputation and resolving issues effectively.

  • Configure and maintain Tag Manager and other analytics tools to track user behaviour, site performance, and conversions.

You Offer:

  • Bachelor’s degree in marketing, Communications, Business, or a related field.

  • Proven experience (3+ years) in managing social media for a brand or organization, with a track record of successful campaigns.

  • Extensive experience with Google Analytics and Tag Manager, including implementation, configuration, and reporting.

  • In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, Google My Business, etc.) and their respective audiences.

  • Strong understanding of social media analytics and tools for performance tracking.

  • Creative mindset with the ability to develop engaging and visually appealing content.

Benefits:

  • Competitive salary

  • Gratuity

  • Health benefits for you, your family and your parents

  • Fair and transparent compensation based on performance

  • Pension Plan

  • Travel allowance

  • Employee referral program

  • Internal/External/Online training

What you’ll Love About Us:

  • Great company culture

  • Motivated teammates having common goals

  • Work in Indian Time Zone

  • Weekend off

  • Work stays at work. Better work/life balance

  • Everyone is empowered to speak

  • We encourage open-mindedness and thoughtful disagreement

  • High Ethics, transparent and truthfulness

This is your chance to build a great career with a fast-growing company built on strong principles and core values. Contact and meet us. We are Bix Bytes.

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