Senior Copywriter

About Social Panga

Social Panga

Position Overview:

We are seeking a Senior Copywriter with a proven track record of delivering exceptional content and driving creative excellence. The ideal candidate will be responsible for leading content strategy, crafting award-worthy campaigns, and ensuring client satisfaction through impactful storytelling. You will work closely with cross-functional teams to deliver campaigns that drive growth and align with client objectives.

If you are a strategic thinker, a creative powerhouse, and a natural leader, we’d love to have you on board!

Key Responsibilities:

• Creative Brief Development:

  Craft compelling creative day-to-day briefs, individual topical content, moment marketing posts, and demonstrate strong visual thinking capabilities

• Content and Campaign Ideation:

  Lead the development of innovative content ideas and campaign concepts that align with brand objectives and resonate with target audiences

• Brand Understand & Creative Excellence:

  Adapt writing style and tone to suit different brands, platforms, and audience segments. Ensure content adheres to brand guidelines while maintaining creativity and originality

• Strategic Contribution:

  Actively contribute to brand strategy development to deliver meaningful impact on campaigns and business objectives

• Account Ownership & Decision Making:

  Demonstrate strong decision-making skills while maintaining complete ownership and accountability for assigned accounts

• Cross-functional Expertise:

  Possess in-depth understanding of and ability to drive growth through Media, SEO, ORM, PR, Production, and Tech initiatives

• Research Thinking:

  Maintain comprehensive brand and product knowledge while conducting regular industry and category benchmarking to identify opportunities

Qualifications:

• 3+ years of experience in copywriting, preferably in a digital marketing or advertising agency
• Proven portfolio demonstrating strategic thinking, creative excellence, and versatility across different platforms and brands
• Experience leading creative teams and mentoring junior copywriters
• Track record of developing award-winning or highly successful campaigns
• Strong understanding of digital marketing channels, content strategy, and performance metrics
• Client relationship management and presentation skills
• Project management and ability to handle multiple accounts simultaneously
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.

Why Join Social Panga?

• Be part of a creative and collaborative team that values innovation and excellence.
• Work with diverse clients and industries, creating impactful campaigns.
• Opportunity to grow and hone your skills in a fast-paced, dynamic environment.
• A culture that encourages creativity, ownership, and fun!
• Social Panga is an equal-opportunity employer and values diversity at our company.