About Social Panga Social Panga is a creative digital marketing agency that specializes in crafting innovative and impactful campaigns for brands. The team at Social Panga believes in the power of storytelling, data-driven strategies, and creative excellence to deliver results that matter. The team is a mix of passionate thinkers, creators, and strategists who thrive on turning ideas into reality. Position Overview Social Panga is seeking an experienced and strategic Group Head - Copy with over 8 years of experience to lead the copy department in developing breakthrough creative content and campaigns for a diverse client portfolio. This senior leadership role requires a visionary creative professional who can drive strategy, mentor teams, maintain excellent client relationships, and consistently deliver award-worthy creative work that achieves business objectives. Key Responsibilities Strategic Leadership & Creative Direction: Contribute to high-level brand strategy development that delivers measurable business impact. Lead the conceptualization and execution of innovative campaigns across platforms. Ensure delivery of at least one award-worthy campaign per quarter. Provide creative oversight for all copy deliverables while maintaining brand voice and positioning. Content Creation & Quality Control: Oversee crafting of compelling copy across various formats including campaigns, BAU content, BTL materials, and scripts. Implement creative interventions to elevate content quality and effectiveness. Establish and maintain high standards for all creative outputs. Guide teams to develop breakthrough ideas that stand out in competitive landscapes. Client Relationship Management: Ensure exceptional client satisfaction and retention through strategic content solutions and proactive communication. Present creative concepts to clients with conviction and clarity. Address client concerns and provide strategic counsel on brand communication. Build trusted advisor relationships with key client stakeholders. Business Development & Growth: Lead new business pitches with innovative campaign concepts and creative approaches. Work collaboratively with Account Management to identify and execute cross-selling and upselling opportunities. Contribute creative insights that help win new business and expand existing accounts. Identify potential areas for service expansion based on client needs. Team Leadership & Development: Lead, inspire, and mentor copy teams to deliver exceptional creative work. Forecast resource requirements and plan team structure based on business needs. Implement effective strategies for team retention and professional growth. Provide regular training and learning opportunities to enhance team capabilities. Make decisive judgments regarding creative direction while taking full ownership of outcomes. Operational Excellence: Develop comprehensive knowledge of clients" brands, products, and respective industry landscapes. Ensure adherence to agency processes, timelines, and quality standards. Optimize workflow efficiency and resource allocation. Collaborate across departments to deliver integrated solutions. Apply category expertise to inform creative approaches and strategic recommendations. Qualifications The ideal candidate should have over 8 years of experience in copywriting and creative direction, with at least 3 years in a leadership capacity, preferably in an advertising or digital marketing agency. A proven track record of creating award-winning campaigns and effective content strategies is essential. Extensive experience in team leadership, client management, and business development is required. An outstanding portfolio demonstrating creative excellence across various formats and brands is a must. Strong strategic thinking skills with the ability to translate business objectives into creative solutions are necessary. In-depth understanding of digital platforms, content marketing, and integrated campaign approaches is expected. Excellent presentation, communication, and interpersonal skills are vital. Demonstrated ability to work collaboratively across departments and manage multiple priorities is a key requirement. Knowledge of industry trends and best practices in creative content and digital marketing is essential. Strong problem-solving abilities and adaptability to changing business requirements are important. Why Join Social Panga Join a creative and collaborative team that values innovation and excellence. Work with diverse clients and industries, creating impactful campaigns. Grow and hone your skills in a fast-paced, dynamic environment. Be part of a culture that encourages creativity, ownership, and fun! Social Panga is an equal-opportunity employer and values diversity at the company.,