Sales & Marketing Manager

2 - 3 years

3 - 4 Lacs

Posted:19 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary: The Sales Manager is a results-driven professional responsible for maximizing hotel revenue through effective sales strategies, client acquisition, and relationship management. This role involves proactive sales efforts across various market segments, negotiation of contracts, and collaboration with internal departments to ensure exceptional guest experiences. The Sales Manager will be instrumental in identifying new business opportunities, retaining existing clientele, and contributing to the overall market presence and profitability of the hotel.

Key Responsibilities:

  • Sales Strategy & Revenue Generation:
  • Develop and implement comprehensive sales strategies and action plans to achieve or exceed assigned revenue and occupancy targets for various segments (e.g., corporate, leisure, group, MICE - Meetings, Incentives, Conferences, Exhibitions).
  • Identify new markets, target audiences, and business opportunities through market research, competitor analysis, and industry trends.
  • Proactively solicit new accounts through various methods, including cold calling, prospecting, networking, site inspections, and attending trade shows/industry events.
  • Prepare and deliver compelling sales presentations and proposals to potential clients.
  • Negotiate contracts, rates, and terms with clients to secure profitable business, ensuring adherence to hotel policies and revenue management guidelines.
  • Monitor sales performance against targets, analyze data, and prepare regular sales reports and forecasts for management.
  • Client Relationship Management:
  • Build and maintain strong, long-lasting relationships with key clients, including corporate accounts, travel agencies, event planners, and group organizers.
  • Act as the primary point of contact for assigned accounts, addressing their needs and ensuring high levels of client satisfaction and loyalty.
  • Conduct regular client visits and entertainment to strengthen partnerships and explore new business avenues.
  • Manage and update client information in the CRM system (Customer Relationship Management) to ensure accurate records and effective follow-up.
  • Team Collaboration & Leadership (if applicable to senior roles):
  • Collaborate closely with the Director of Sales & Marketing, Revenue Manager, and other hotel departments (e.g., Operations, F&B, Front Office) to ensure seamless execution of events and guest satisfaction.
  • Provide market insights and feedback to the Revenue Management team to optimize pricing strategies and inventory allocation.
  • (For Senior Sales Managers) Lead, mentor, and motivate a team of sales professionals, setting clear goals, providing guidance, training, and performance feedback.
  • Marketing & Brand Promotion:
  • Work in conjunction with the marketing team to develop and execute promotional campaigns, packages, and marketing materials that resonate with target audiences.
  • Represent the hotel at industry events, trade shows, and networking functions to enhance brand visibility and generate leads.
  • Maintain a thorough understanding of the hotel's products, services, and unique selling propositions.
  • Administrative & Reporting:
  • Prepare and manage sales budgets, ensuring effective resource allocation.
  • Maintain accurate and organized sales records, contracts, and correspondence.
  • Generate regular sales reports, including activity reports, production reports, and forecasting.
  • Stay updated on market conditions, competitive landscapes, and industry best practices.

Candidates required 2-3 year experience in 4 Star or 5 Star hotel in Sales and Marketing department

Job Type: Full-time

Pay: ₹30,000.00 - ₹38,000.00 per month

Work Location: In person

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