Sales Enginner

Job description

Position Title: Sales Engineer

Department: Sales & Business Development

Location: Gujarat - Vadodara

Reports To: Sales Director / Sales Manager

Role Description

We are seeking a dynamic and technically proficient Sales Engineer to join our team. The ideal candidate will be responsible for driving sales growth through effective customer engagement, technical consultation, and solution-based selling of our product portfolio, which includes packaging machines, vision inspection systems, track & trace solutions, barcoding equipment, industrial inkjet printers, and scanning technologies.

Key Responsibilities

Sales & Business Development

Identify and develop new business opportunities within target industries such as FMCG, pharmaceuticals, food & beverage, and manufacturing.

Manage the entire sales cycle from lead generation, technical demonstration, proposal development, negotiation, to closing.

Understand customer requirements and recommend suitable solutions from our product range.

Prepare and deliver technical presentations, product demos, and solution proposals.

Technical Consultation

Act as a technical expert on all products including packaging machinery, vision systems, barcode & inkjet printing technologies, and track & trace systems.

Collaborate with the engineering and technical teams to design customized solutions based on customer needs.

Conduct site visits to evaluate customer processes and identify system integration requirements.

Customer Relationship Management

Build and maintain strong, long-term relationships with key accounts and decision-makers.

Provide pre-sales and post-sales support, ensuring seamless implementation and customer satisfaction.

Address customer inquiries, troubleshoot issues, and coordinate with service teams for timely resolutions.

Market Analysis & Reporting

Conduct market research to identify trends, competitive activities, and emerging customer needs.

Provide regular sales forecasts, pipeline updates, and performance reports.

Contribute to strategic planning for expansion of market presence and new product introductions.

Qualifications & RequirementsEducation

Bachelor’s degree in Engineering (Mechanical, Electrical, Electronics, Mechatronics, Instrumentation, or related field).

Experience

2–7 years of technical sales experience, preferably in:

Packaging machines

Vision inspection systems

Coding & marking (inkjet, laser, thermal printers)

Barcode and scanning technologies

Track & trace or automation solutions

Skills

Strong technical aptitude with the ability to understand complex machinery and automation systems.

Excellent communication, negotiation, and presentation skills.

Ability to create compelling technical proposals and solution documents.

Familiarity with industrial automation, PLC systems, and integration concepts (preferred).

Self-motivated, target-driven, and capable of working independently.

Willingness to travel to customer sites, trade exhibitions, and industry events.

Industry

Industrial Automation

Employment Type

Full-time