Sales Enablement & GTM Operations Manager

Job Title: Sales Enablement & GTM Operations Manager

Location:

Industry:

Function:

Experience:

Company Overview:

Website:

India Market Entry (IME) is a market leader in strategy and business expansion services for the education sector in India. We specialize in supporting international education brands to successfully establish and scale their presence in the Indian market. Our mission is to be a trusted partner for global education companies aiming to tap into India’s growth-driven education landscape.

Role Overview:

We’re looking for a hands-on enabler who can empower our sales team with the right tools, training, and content. If you love building pitch decks, creating onboarding journeys, and designing sales processes rather  focusing on building smart sales tools, onboarding programs, and scalable playbooks., that actually get used — let’s talk!

Key Skills:

• Sales Enablement | GTM Playbooks | CRM (Zoho/Salesforce)
• 
  
• Sales Tools: Highspot, Seismic, Notion, Canva
• 
  
• Training Programs, Onboarding Pathways, Battle Cards

Key Responsibilities:

🔹 Build Sales Tools & Collateral

• Create 20+ high-impact sales assets monthly – pitch decks, email templates, ROI calculators, etc.
• 
  
• Develop easy-to-use playbooks for K–12, Higher Ed, and Corporate Training segments.
• 
  
• Turn complex ideas into compelling one-pagers, case studies, and battle cards.
• 
  
• Maintain a searchable library of 100+ sales materials with usage tracking.

🔹 Train & Enable Sales Teams

• Run weekly 30-minute micro-trainings on product updates, objections, and pitch tactics.
• 
  
• Cut onboarding time from 60 to 30 days through structured learning paths.
• 
  
• Offer 1:1 coaching using real sales calls and deal analysis.
• 
  
• Create certification programs to ensure new hires master the value proposition in 30 days.

🔹 Improve Sales Processes

• Document and scale top-performing sales tactics and processes.
• 
  
• Implement proven sales methodologies (e.g., MEDDIC, Sandler) tailored to our needs.
• 
  
• Drive CRM (Zoho) usage and integrate key sales enablement tools.
• 
  
• Conduct weekly check-ins with sales to collect feedback and iterate.

🔹 Track Performance & Insights

• Monitor usage of tools and measure their impact on revenue, win rates, and cycle time.
• 
  
• Share clear ROI reports with leadership.
• 
  
• Keep competitor battlecards up-to-date using win/loss data and feedback loops.
  

Experience:

• 5-10  years in sales enablement, GTM operations, or B2B sales
• 
  
• Hands-on experience creating high-impact enablement tools (portfolio preferred)
• 
  
• Worked with remote/distributed sales teams
• 
  
• Background in EdTech, SaaS, or education-focused B2B a strong plus

Skills:

• CRM Tools:

  Salesforce, HubSpot, or Zoho (preferred)
• 
  

• Design Tools:

  PowerPoint, Canva; video creation tools a bonus
• 
  

• Enablement Platforms:

  Highspot, Seismic, or similar
• 
  

• Analytics:

  Excel, Google Sheets, or Tableau for reporting & insights

Core Strengths:

• Builder mindset – ship fast, iterate faster
• 
  
• Strong sales acumen – you know what helps teams close
• 
  
• Clear communicator – make complex ideas simple
• 
  
• Team player – collaborate across sales, marketing, and product