Sales Development Representative

Role: Sales Development Representative (SDR)

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Role & responsibilities

Sales Development Representative (SDR)

As an SDR you will be responsible for prospecting, qualifying leads, and engaging with senior decision-makers to generate business opportunities for the sales team.

Key Responsibilities

• Spearhead enterprise lead generation and build a strong, qualified sales pipeline.
• Prospect, qualify, and engage high-value decision-makers via multi-channel outreach (email, calls, LinkedIn, events).
• Collaborate with product, marketing, and sales teams to ensure alignment of messaging and go-to-market strategy.
• Identify new business opportunities and support upsell/cross-sell initiatives.
• Contribute to designing and improving the SDR process to enable scalable operations.
• Maintain accurate records of activities in CRM and deliver regular reports on pipeline progress.

Key Result Areas (KRAs)

• Self-motivated, street-smart, and proactive

  in identifying opportunities.
• Ability to

  thrive in a fast-paced environment

  with strong ownership and accountability.
• Hands-on experience in

  B2B corporate sales development

  (preferably BFSI, Fintech, SaaS).
• Exposure to

  enterprise/startup/large account environments

  (beyond SMB/retail sales).
• Proven ability to

  engage and influence CXO-level or senior decision-makers

  .
• Strong

  product understanding

  with the ability to participate in product-related discussions.
• Demonstrated success in

  generating or supporting high-value deal pipelines

  .
• Excellent

  communication, articulation, and executive presence

  .
• Exposure to

  consultative/solution selling approaches

  .

Preferred candidate profile

• 1 to 3 years of experience in B2B sales development/lead generation, preferably in

  BFSI, Fintech, or SaaS

  domains.
• Strong communication, articulation, and prospecting skills.
• A street-smart, self-motivated individual with a knack for engaging CXO-level decision-makers.
• Educational background:

  B.Tech or BBA + MBA

  .
• Ability to work in a fast-paced environment with ownership and accountability.