Sales And Marketing Specialist

Company Description ViewZen Labs Private Limited is a product-focused organization offering the ViewZen Platform, which includes Appverse, an application development platform, and ViewZen Analytics, an analytics and visualization platform. Our flagship product, Appverse, allows quick development of complex, modern, and secure enterprise apps compatible with both web and mobile platforms, making it ideal for modernizing legacy systems and developing functional applications. ViewZen Analytics provides an all-in-one solution for extracting, transforming, loading, analyzing, and visualizing complex data, enabling insightful decision-making through interactive dashboards. We also provide a machine learning product for predictive modeling and data classification. Role Description This is a contract role for a Sales and Marketing Specialist. The Sales and Marketing Specialist will be responsible for identifying and generating new leads, conducting research to identify potential customers, developing and maintaining a pipeline of prospects, and effectively communicating with them to generate interest in our products. The role also involves collaborating with the sales team to ensure lead conversion and success. Qualifications Experience in Lead Generation and identifying New Leads Identify and pursue new sales opportunities through cold calling, networking, and market research. Excellent Communication skills for engaging with prospects Develop and implement marketing campaigns across digital and offline channels to generate qualified leads. Analyze market trends and competitor activities to refine strategies and identify new opportunities. Manage content creation for social media, email campaigns, blogs, and brochures. Coordinate with design, product, and technical teams to ensure marketing materials are aligned with brand messaging. Track and report campaign performance using analytics tools (e.g., Google Analytics, HubSpot, CRM platforms). Ability to work independently and as part of a team Prior experience in technology or software products is a plus Bachelor's degree in Business, Marketing, Communications, or related field Show more Show less