Regional Director

We’re looking for a dynamic professional who own the P&L for the business

unit, driving acquisition of SMEs to large enterprises as paid IndiaMART

members. Lead AOP execution across revenue, cost, and customer growth.

Optimize COCA, boost engagement, and ensure high renewals through a

customer-first approach. Collaborate with product teams for

enhancements, design pricing strategies, and lead a high-performing team.

Ensure smooth onboarding via cross-functional alignment and drive team

productivity through clear metrics and incentives.

• P&L ownership for the business unit.

• Drive acquisition of SMEs, mid-sized companies, and large

enterprises, converting them into paid members on the IndiaMART

platform.

• Develop and execute the Annual Operating Plan (AOP), covering

customer growth, revenue targets, and cost optimization.

• Optimize cost of customer acquisition (COCA) to ensure efficient

investment and sustainable growth.

• Design and implement robust customer engagement processes to

drive platform usage and maximize client value.

• Foster a strong customer-centric culture within the team to boost

renewal rates and upsell higher-value solutions.

• Gather and analyze customer requirements, collaborating with the

product team to define feature enhancements and bundled

offerings aligned with market needs.

• Build and lead a high-performing team focused on advising clients

on digital promotion strategies and developing long-term

partnerships.

• Devise competitive product and pricing strategies to increase

customer acquisition and market penetration.

• Ensure seamless customer onboarding by coordinating crossfunctionally with key stakeholders across pre-sales (product, data,

training) and post-sales (verification, production) functions.

• Define performance metrics, sales incentive programs, and

promotional schemes to enhance the productivity and

effectiveness of the client servicing team.

• Lead both business and support functions, ensuring alignment

towards shared goals and consistent delivery of service excellence

• Experience of handling a P&L

• Hands on experience of meeting CXO’s/ Owners/ Promoters and

making product presentations, negotiating commercial aspects of

the proposed solutions, closing sales, maintaining relationships

and presenting progress reports

• Strong listening, questioning and networking skills

• MBA graduate from top tier college

• 10+ years of experience in Sales & Marketing of which at least last 3

years should be in enterprise sales in a leadership position