Performance Marketing Associate

Note: Read the complete JD before hitting the Easy Apply button.

This is not a “set and forget” role.

This is for someone whothinks in strategy, gets things done, and treats ad platforms like a chessboard, not a dashboard.

You’ll work closely with Siddharth on scaling D2C brands with Meta & Google ads, build habit-forming retention loops, and make data feel personal.

Your job? Own the execution. Own the numbers. Question what’s not working. And know when to push back.

Remuneration: Ranging 25K-45K/ month based on assessment and how many checkboxes you tick.

• Run day-to-day campaigns on Meta (largely) + Google: from set-up to scale.
• Build ad frameworks that make sense (TOF / MOF / BOF).
• Write clean, structured briefs for creators and ad copies that actually drive action. Take inspiration from AI, but god! no copy and paste with long hyphens and childish emojis.
• Analyse and optimise performance with the appropriate metrics, not the vanity one.
• Coordinate with clients, creative teams, and tech developers for UTM/tracking fixes.
• Deep dive into analytics dashboards, spy tools, interest maps, and ad libraries.

• You use your gifted brain and know how and when to use GPT.
• You're curious. You question hooks, headlines, angles, and landing pages.
• You have worked as an in-house performance marketer for a brand. It's okay if you have agency, but don't expect departmental handouts - we are the cavalry.
• You've worked with early-stage brands with lean budgets efficiently.
• You’ve run Meta ads for eCom/D2C brands (1–3 yrs. is a sweet spot).
• You understand why retention matters.
• You write better replies than most agencies write copy.
• You’re not afraid of spreadsheets, Attribution dashboards, or the Meta Events Manager.
• You’ve got opinions on creative and website UX (what works and why) and don’t mind giving feedback.

• You’ve worked with high-AOV or fashion/wellness brands before.
• You know about First Party Data and how to set it up.
• You understand audience psychology and how to speak to people, not at them.
• You can set up events, understand UTMs, or play with automation tools like Zapier.

• You want to work with someone who genuinely cares about brand-building, not just ROAS.
• You’re hungry to be in the middle of strategy and execution.
• You want freedom to move fast, test bold ideas, and be trusted to own outcomes.
• Hunger to learn and upskill (We will pay for your knack for interests).

Fill up the form below and we will come knocking.

https://docs.google.com/forms/d/e/1FAIpQLSdOmOIXpctQvtr5ihiXhfI-HknK1LZQ2hcMz81uG534TURczg/viewform?usp=sharing&ouid=101259919156471232498