Performance Marketer

🕸️ About Us: At Web Spider Solutions, we’re not just another digital agency—we’re a performance powerhouse. We help ambitious brands grow through smart, data-driven campaigns across Meta and Google. If you're someone who lives and breathes ROI, knows how to make algorithms work in your favor, and has a passion for real results—this is the role for you. 🎯 What You'll Do: Plan, launch, and optimize high-converting ad campaigns across Meta Ads (FB/IG) and Google Ads (Search, Display, YouTube, Shopping). Own full-funnel strategies (TOF/MOF/BOF) to drive awareness, traffic, and conversions. Conduct keyword + audience research, run A/B tests, and optimize targeting to drive performance. Collaborate with the creative team to build scroll-stopping ad creatives and killer CTAs. Analyze performance metrics like ROAS, CPA, CTR, CPL, and turn data into action. Run retargeting and lookalike campaigns that actually convert. Manage tracking integrations (GA4, GTM, Meta Pixel) to ensure accurate data flow. Stay ahead of industry trends and constantly experiment with new ad formats + features. ✅ What You Bring: 2–5 years of hands-on experience managing Meta & Google Ads. Proven track record of delivering ROI-positive campaigns. Deep understanding of performance marketing, media buying, and conversion funnels. Comfortable with tools like Google Analytics 4, Meta Business Suite, GTM, and optionally tools like SEMrush, Ahrefs, or Hotjar. Strong analytical mindset—you know your numbers and act on them. Google Ads and Meta Blueprint certifications? Big plus. 📊 Key Metrics You'll Own: 💸 ROAS (Return on Ad Spend) 🎯 CPA (Cost per Acquisition) 📈 CTR (Click-through Rate) 🚀 Conversion Rate 👥 CAC (Customer Acquisition Cost) 💼 Why Join Us: Fast-paced growth environment where your impact is visible. Work with leading D2C and service brands. Collaborative team + room to innovate. Flexible work options (WFH/hybrid depending on location).