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Online Marketing & Lead Generation Head

Online Marketing & Lead Generation Head

IBR InfoTech

5 years

0 Lacs

indore madhya pradesh india

Posted:1 day ago| Platform:

Apply

Skills Required

marketing seo drive optimization strategies audits content twitter ads design hubspot marketo analytics reports ai automation efficiency collaboration crm data communication presentation

Work Mode

On-site

Job Type

Full Time

Job Description

🚀 Marketing Manager – IT Services

Location:

Experience:

Immediate Joiners Preferred

About the Role

result-driven Marketing Manager

hands-on digital marketer

Key Responsibilities

Search Engine Optimization (SEO)

Execute on-page & off-page SEO strategies to boost organic traffic & keyword rankings.
Conduct technical SEO audits, optimize websites, and manage backlink strategies.

Social Media Optimization (SMO) & Content Marketing

Build and run campaigns on
LinkedIn, Twitter, Facebook, and other platforms
.
Collaborate with content teams to deliver engaging blogs, posts, and case studies for IT audiences.

Pay-Per-Click (PPC) & Paid Media

Launch & optimize campaigns across
Google Ads, LinkedIn Ads, Bing
, etc.
Manage ad budgets, track ROI, and scale high-performing campaigns.

Lead Generation & Marketing Automation

Design and execute demand-generation strategies to deliver
qualified B2B leads
.
Work with tools like
HubSpot, Marketo, Zoho, or similar platforms
for nurturing campaigns.

Analytics & Reporting

Monitor performance with
Google Analytics, Search Console, SEMrush
, etc.
Prepare dashboards/reports with actionable insights for stakeholders.

Innovation & Tools

Stay ahead with
AI-driven marketing tools
and automation platforms.
Recommend new strategies to improve efficiency & campaign success.

Team Collaboration & Leadership

Work closely with
Sales, Design, and Product teams
.
Mentor junior digital marketers & align campaigns with business goals.

Key Requirements

hands-on experience in SEO, SMO & PPC

B2B lead generation

Google Ads, LinkedIn Ads, SEMrush, Ahrefs, Moz, Google Analytics

marketing automation tools & CRM workflows

data-driven decision-making

✅ Excellent communication & presentation skills.

fast-paced, multi-tasking environment

Interested? Share your CV at

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