Marketing Manager

Job Summary: We are seeking an experienced and results-driven Marketing Manager with proven expertise in the SAP domain to lead marketing strategy, drive lead generation, and position our brand as a trusted SAP solutions provider. The ideal candidate will have a strong grasp of B2B technology marketing, including digital campaigns, events, content marketing, and partner alliances. Key Responsibilities: Develop and execute marketing strategies tailored to SAP services, products, and solutions. Generate and nurture leads through digital marketing, SEO, SEM, email campaigns, and webinars. Collaborate with SAP sales, solution architects, and delivery teams to align marketing with business goals. Manage content development for case studies, whitepapers, blogs, and thought leadership around SAP (e.g., S/4HANA, SAP BTP, SAP SuccessFactors). Build relationships with SAP partners and participate in SAP events, summits, and roadshows. Oversee brand positioning , value propositions, and competitive differentiation. Use analytics tools (Google Analytics, HubSpot, etc.) to track ROI and optimize campaigns. Coordinate web and social media presence to reflect SAP-centric services and success stories. Manage a small team or external agencies as needed. Qualifications: Bachelor’s or Master’s in Marketing, Business, or related field. 10+ years of marketing experience with atleast relevant of 3+ years in the SAP ecosystem (consulting, partner company, or SAP itself). Strong knowledge of SAP solutions, terminology, and customer pain points. Proficiency in marketing automation tools and CRM systems (e.g., HubSpot, Salesforce). Excellent communication, presentation, and stakeholder management skills. Ability to work independently in a fast-paced, target-driven environment. Preferred: Experience working with SAP’s PartnerEdge program or SAP Channel Marketing. Familiarity with international marketing campaigns (EMEA, North America). Show more Show less