Marketing Communications Manager

8 - 10 years

8 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Preferred Skills and Knowledge:

  • Proven Experience in Marcom, advertising
  • Industry Knowledge
  • Strong strategic planning and analytical skills
  • Creative Thinking and innovative problem-solving skills
  • Digital marketing experience
  • Communication and Relationship building
  • Attention to detail
  • Strong proficiency in MS office , Digital analytics platforms, social media platforms, email marketing softwares

Roles:

  • Create and implement comprehensive marketing communication plans aligned with overall marketing objectives and company goals. This includes defining target audiences, messaging, channels, and tactics to effectively reach and engage customers.
  • Ensure brand consistency across all marketing communications channels and materials. Develop brand guidelines and standards to maintain brand integrity and enhance brand awareness in the market..
  • Lead the development of compelling and relevant content for various marketing channels, including digital platforms, print materials, presentations, and promotional events. This may include writing copy, designing graphics, and coordinating with creative teams or agencies.
  • Oversee digital marketing initiatives, including website content, email marketing campaigns, social media management, search engine optimization (SEO), and online advertising. Monitor and analyze digital metrics to measure the effectiveness of marketing efforts and optimize campaigns for better results.
  • Manage media relations and PR activities to enhance the company's reputation and visibility. This may involve drafting press releases, pitching stories to media outlets, organizing press events, and responding to media inquiries.
  • Plan and execute advertising campaigns across various channels, such as print, television, radio, online, and outdoor advertising. Monitor advertising performance and ROI to optimize media spending and maximize reach and impact.
  • Coordinate and oversee marketing events, trade shows, conferences, and sponsorships to promote the company's products or services and engage with target audiences. This includes event planning, logistics, budget management, and post-event follow-up.
  • Conduct market research and competitor analysis to identify market trends, customer preferences, and competitive positioning. Use insights to inform marketing strategies and make data-driven decisions.
  • Develop and manage marketing communication budgets, ensuring efficient allocation of resources to achieve marketing objectives and deliver measurable results within budget constraints.

Interested candidate can send your cv to career@ravelfire.com

Gender : Male

Education : MBA

Experience : 8 to 10 years

Job Type: Full-time

Pay: Up to ₹800,000.00 per year

Education:

  • Bachelor's (Preferred)

Experience:

  • total work: 4 years (Preferred)

Work Location: In person

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