Market Research, & Campaign Operations Executive

Job Title

Market Research & Campaign Operations Executive

Location

Remote / Hybrid

Full-time | Contract-to-Hire (optional)

About Consulevent

Consulevent Global

structured thinking, execution excellence, and long-term client value

Role Overview

Market Research & Campaign Operations Executive

accurately targeted, well-researched, and compliant

Key Responsibilities

Market & Account Research

• Research and identify

  target accounts

  based on defined ICPs (industry, size, geography, technology stack, maturity)
• Identify and validate

  target personas and contacts

  (CIO, IT Leadership, Finance, Operations, Security, etc.)
• Build account intelligence including:
• Company overview
• Industry focus
• Technology landscape (ERP, CRM, Cloud, Data platforms)
• Key decision-makers and influencers
• Maintain clean, structured research documentation

Target List Creation & Campaign Support

• Create

  campaign-ready target lists

  segmented by:
• Industry
• Role / seniority
• Geography
• Platform relevance (Oracle, SAP, Salesforce, ServiceNow, etc.)
• Upload, manage, and segment lists within

  Zoho Campaigns

• Support email campaign setup, testing, and scheduling
• Ensure data accuracy, de-duplication, and compliance with opt-in and email regulations

Outbound Marketing & Team Support

• Support outbound marketing initiatives including:
• Email campaigns
• Account-based marketing (ABM) lists
• Event and webinar outreach
• Work closely with marketing, sales, and leadership teams to:
• Align target lists with campaign objectives
• Refresh and refine lists based on feedback
• Track basic campaign metrics (delivery, opens, responses) and provide summary inputs

Data Management & Continuous Improvement

• Maintain and update prospect and account databases
• Identify gaps in coverage (industries, regions, roles)
• Continuously improve list quality and relevance
• Follow internal research standards and documentation practices

Required Skills & Qualifications

Core Skills

• 1–3 years of experience in:
• Market research
• B2B lead research
• Marketing operations or campaign support
• Strong internet and LinkedIn-based research skills
• Experience creating

  target account and contact lists

  for B2B campaigns
• Familiarity with

  Zoho Campaigns

  or similar platforms (Zoho CRM, HubSpot, Mailchimp, etc.)
• Strong attention to detail and data accuracy

Preferred Skills

• Experience researching enterprise technology buyers
• Understanding of ERP, cloud, data, automation, or enterprise IT ecosystems
• Exposure to outbound marketing or ABM campaigns
• Basic understanding of email marketing metrics
• Experience supporting consulting or professional services firms

Tools & Platforms

• Zoho Campaigns / Zoho CRM
• LinkedIn (Sales Navigator preferred, not mandatory)
• Excel / Google Sheets
• Online research tools and databases

Soft Skills & Attributes

• Highly organized and methodical
• Comfortable working with structured instructions and templates
• Strong written communication
• Ability to work independently and meet deadlines
• Curious, detail-oriented, and quality-focused
• Professional and discreet when handling data