LinkedIn Lead Generation Specialist

Position Overview

LinkedIn Lead Generation Specialist

Key Responsibilities

• Use

  LinkedIn Sales Navigator

  and other tools to identify, research, and qualify potential leads within defined target markets.
• Build and manage targeted lead lists aligned with Ideal Customer Profiles (ICP).
• Run

  personalized LinkedIn outreach campaigns

  (connection requests, InMails, follow-ups).
• Nurture relationships with prospects and book qualified meetings/appointments for the sales team.
• Track, analyze, and report performance metrics (response rates, connection rates, conversions).
• Collaborate with the sales and marketing teams to refine messaging, targeting, and campaign strategies.
• Stay updated with LinkedIn’s algorithm, new features, and best practices for maximum visibility and engagement.

Required Skills & Experience

• Proven experience in

  LinkedIn lead generation

  (minimum 2–3 years).
• Hands-on expertise with

  LinkedIn Sales Navigator

  (mandatory).
• Strong understanding of

  B2B sales processes

  and lead qualification methods.
• Familiarity with CRM systems (HubSpot, Salesforce, Zoho, or similar).
• Experience in writing

  personalized outreach messages

  that resonate with decision-makers (CXOs, VPs, Directors, etc.).
• Excellent communication and interpersonal skills.
• Ability to meet and exceed lead generation KPIs and targets.

Nice-to-Have Skills

• Knowledge of email outreach tools (e.g., Apollo, Outreach.io, Lemlist, Reply.io).
• Experience in

  multi-channel prospecting

  (LinkedIn, email, cold calling).
• Understanding of different industries and ability to adapt messaging accordingly.
• Prior experience in SaaS, IT Services, or B2B consulting industries.

Key Performance Indicators (KPIs)

• Number of qualified leads generated per month.
• Connection acceptance rate and response rate.
• Number of booked meetings/demos with target accounts.
• Contribution to overall pipeline growth.

Interested candidates share your resume at talent.acquisition@shephertz.com