Inside Sales Team Lead

high-energy Sales Team Lead

driving conversions, improving counselling quality, enforcing discipline in CRM usage, and building a high-performance sales culture

• Lead, mentor, and manage a team of

  ~20 inside sales counsellors

• Set daily, weekly, and monthly targets

  for leads contacted, counselling sessions, conversions, and revenue
• Conduct

  daily stand-ups, call reviews, and performance huddles

• Identify underperformance early and implement corrective action plans

• Ensure timely follow-up of

  all inbound leads

  from digital, referral, school tie-ups, and walk-ins
• Monitor counselling quality and ensure

  value-based, ethical selling

  aligned with RAYS’ academic reputation
• Personally handle

  high-value or complex parent/student conversations

  when required

• Ensure 100% adherence to

  CRM processes

  (lead tagging, follow-ups, conversion status, reasons for drop-offs)
• Track and analyze key metrics:
• Lead-to-counselling ratio
• Counselling-to-conversion ratio
• Revenue per counsellor
• Cost per acquisition (in coordination with marketing)
• Share

  daily MIS and weekly performance reports

  with senior management

• Onboard and train new counsellors on:
• RAYS programs, outcomes, and pedagogy
• Parent handling and objection management
• Sales scripts and counselling frameworks
• Conduct

  weekly refresher training and role-play sessions

• Work closely with

  Marketing

  on lead quality and campaign effectiveness
• Coordinate with

  Academic & Operations teams

  to ensure smooth post-admission experience
• Provide structured feedback from the field to improve offerings and messaging

• Team revenue & enrollment targets
• Lead-to-conversion percentage
• Average response time to leads
• Productivity per counsellor
• CRM hygiene and data accuracy

• 5–8 years

  of experience in inside sales, with

  minimum 2–3 years as a Team Lead

• Proven experience managing large inside sales teams (15–25 members)

• Prior experience in EdTech / Education / Coaching institutes

  (NEET/JEE preferred) is a strong advantage

• Strong

  people management and floor leadership

  skills
• Excellent communication in

  English & Malayalam

  (Hindi is a plus)
• Data-driven mindset with comfort in dashboards, reports, and KPIs
• High ownership, discipline, and execution orientation
• Ability to thrive in a

  target-driven, fast-paced environment