Head of Marketing

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Job Summary

Marketing Head

Key Responsibilities

• Develop and execute

  end-to-end marketing strategies

  to strengthen brand presence and drive business growth.
• Lead

  brand positioning, communication planning, and identity management

  across all channels.
• Oversee

  digital marketing

  , including performance marketing, SEO/SEM, social media, content, and online reputation.
• Plan and manage

  marketing budgets

  , ensuring optimal ROI across campaigns.
• Lead

  market research, competitor analysis, and consumer insights

  to guide product and market decisions.
• Collaborate closely with sales, product, and senior leadership for integrated growth strategies.
• Manage agency partners for creative, digital, PR, events, and media planning.
• Drive

  campaigns, product launches, events, and brand activations

  .
• Build and mentor a strong marketing team focused on creativity, innovation, and data-driven execution.
• Ensure consistent and high-quality

  brand messaging

  across all platforms.

Required Skills & Qualifications

• Bachelor’s or Master’s degree in Marketing, Business Management, or related field.
• 10+ years of progressive experience in marketing, branding, or digital strategy (industry-specific experience preferred).
• Proven track record of leading successful marketing strategies and brand initiatives.
• Strong understanding of

  digital marketing tools, analytics, and marketing automation

  .
• Excellent communication, leadership, and team management skills.
• Analytical mindset with ability to interpret data and convert insights into actions.

Preferred Attributes

• Experience with high-growth or brand-driven companies.
• Strong creative and strategic thinking abilities.
• Ability to work in fast-paced, dynamic environments.
• Experience managing cross-functional teams and external agencies.